1. Curriculum: The online education courses of the first education are mainly aimed at high-end people, including high-end courses such as interview for prestigious schools, study abroad exams, and civil service exams. The curriculum is relatively detailed and needs more R&D and teacher resources, so the price is higher.

2. Teachers: First, education has a team of high-quality teachers. These teachers have rich experience and high teaching level, and can provide students with high-quality teaching services, so they need to pay higher salaries and benefits, which is one of the reasons for the higher price of the first education.

3. Teaching effect: First, education pays attention to teaching effect, and provides better education services for students by constantly improving teaching methods and curriculum system, which is one of the reasons for the higher price of the first education.