According to the report of Prospective Industry Research Institute, the market value of China's education and training industry is huge, with a total demand of10.8 trillion yuan. Education and training are considered as one of the most valuable investment projects. At present, 73% of primary and middle school students in China choose extracurricular tutoring to make up for the lack of school education.

The survey shows that one third of parents are willing to spend 10,000 yuan on extracurricular tutoring for their children, and the extracurricular tutoring market in primary and secondary schools has great potential for development. Many families spend more and more on their children's education. In order to ensure children's teaching and even the efforts of the whole family, it is the psychology of these parents that makes the scope of the teaching market expand continuously.

In this context, training institutions have a huge market.

Extended data:

At present, the situation of teaching and training in China is also varied. In addition to the most traditional training institutions and various training courses, the maturity of AI skills has injected a shot in the arm for online teaching and training. Compared with the tradition, the emergence of online teaching provides more families with another way of learning besides training institutions, which has been recognized by many families in recent years.

The emergence of this new model has enabled individual entrepreneurs who have to spend a lot of money to enter the education and training market to see business opportunities. Many people switched to AI online teaching and made a lot of money.

Mode of operation of training institutions:

1. Choose the right brand. At present, there are many brands in the domestic education industry. Only when they have core competitiveness and unlimited development potential can they stand out and remain invincible in the market, including advanced teaching concepts, strong teachers and high visibility and influence, which should be fully considered.

2. Breaking through the business model, the traditional teaching model and operation model can no longer meet the market demand. Therefore, after joining the store, we need to adopt free and flexible business methods to expand sales channels, including online payment and offline experience, opening some free public classes and holding some activities, which can attract everyone's attention and significantly increase the number of students.

3. Participate in training regularly. Teachers' teaching level needs to be constantly improved. This requires regular professional training, consolidating and innovating teaching concepts and methods, and formulating reasonable teaching plans and curriculum systems according to students of different ages in order to achieve better teaching results.

4. Do a good job in publicity and promotion. No matter how famous an educational institution is, it needs constant publicity to improve its influence and competitiveness, such as TV media, magazines and online media. You can also use your own social resources to cooperate with some schools. The temptation of preferential activities can make the business of educational institutions better and better.