This book takes you from understanding customers. Respond to customer complaints, understand the golden rule of customer dissatisfaction, improve customer satisfaction, exceed customer expectations, use the key moments and beliefs of service, and finally win customers' purchase and loyalty, and finally occupy an absolute advantage in the market! About the author: Du Yunsheng, the first instructor of wealth creation education in Asia, the most practical sales training authority, the founder of Du Yunsheng wealth creation education institution, the founder of Fortune Network, and the authorized Chinese tutor of the international course Absolute Trading. 16 years old, starting from the sales foundation, became the encyclopedia sales champion. /kloc-When he was 0/8 years old, he went on stage to conduct sales training for thousands of people, which caused a sensation in Taiwan Province Province. 25-year-old, with monthly sales income exceeding 6,543,800 yuan. Preface to Catalogue Recommendation Chapter 1 Why should we serve our customers well?

Where did your money come from?

The most important task of an enterprise is only two things.

Customer satisfaction is the key to business success.

Chapter 2 Why did the customer leave you?

The customer complained and didn't tell you.

The reason why customers don't come to the door

Eliminate customer dissatisfaction.

Chapter III 12 The Golden Rule of Customer Dissatisfaction

First: an indifferent attitude

Rule 2: Reaction is too slow.

Customer satisfaction is the key to business success.

After hearing my question, the students present answered me without hesitation: "When I am with customers, the most important person in the world is customers." I believe that if you were reading a book, you would answer the same question. Because as I said just now, the most important thing for an enterprise is its customers. Without customers, enterprises have no profits; Without customers, enterprises have no income; Without customers, the chairman has no food. So most people will come to this conclusion based on the point I just put forward. What I want to say now is that all your answers are wrong. When you are with customers, how can the most important person in the world be a customer? Many people will feel very contradictory when they see this place. Now, please think this question carefully before you answer. When you are with customers, the most important person in the world is yourself. Because everyone thinks that the most important person in the world is himself. Have you ever had to take a look after every group photo? Who do you want to see first? There is no doubt that you should look at yourself first. If you don't take a good picture of yourself, you will say that this picture is not good. Why is this happening? This is because everyone thinks that the most important person in the world is himself. So I ask you again, who is the most important person in the world when you are with customers? This time, you must think it's yourself. But don't forget, customers also think he is the most important person in the world. So when you are with a client, as long as you make him feel that he is the most important person in the world, he will take out money to satisfy the truly most important person in your world. Only by making customers satisfied, happy and happy can you win their hearts forever.