Litchi Micro-course, a graduate entrepreneurship project of South China University of Technology, was officially launched in June 2065438+2006, and received nearly 100 million yuan in financing within 9 months. At present, this online education and learning platform has more than 6.5438+million users, 6.5438+million registered lecturers and 6.5438+000 teachers, with a monthly income of 6.5438+million.

The following aspects are worth learning by the litchi micro-course entrepreneurial team:

1. community is an important channel to obtain traffic in the early stage of litchi micro-course.

Users on the platform are divided into teacher users and student users. Most teachers have taught in WeChat group before, so each teacher has many students. Teachers and students are valuable resources for competition on all platforms.

2. One-on-one help users grow.

Although the proportion of institutions and teams is not high, their total income is higher than that of a single teacher, because they can be equipped with more professional people to polish them carefully and the courses are more systematic and stable. This also shows that users are more willing to pay for thousands of knowledge.

3. Particularly comfortable entrepreneurship

165438+ 10. In October, Litchi Micro received a letter from a teacher and a user. The letter said: "Thank you for making a second-born mother infinitely connected with the world through the wisdom and love of the litchi platform hull, and realizing infinite wealth.

Chen Wei said, "In addition to material satisfaction, the most important thing is spiritual satisfaction and sense of accomplishment; Because the education industry needs a sense of responsibility, the teachers in Huayuan have deeply influenced me. Although I can't be a teacher now, I also hope to influence people through education. "