Giants such as new oriental, learning and thinking, etc. Sink down after class and preside over the track.
According to the national enterprise credit information publicity system (Tianjin), the business scope of Tianjin New Oriental Training School Co., Ltd., a key school of New Oriental, changed on June 29th. Before the change, the original business scope was training and amateur face-to-face teaching. After the change, the licensing items are more detailed, including training in subjects, languages, arts, science and technology, sports and other categories for primary and secondary school students, as well as family education consulting, kindergartens and off-campus custody services for primary and secondary school students.
It is worth noting that in June last year, 5438+ 10, Beijing New Oriental Primary School issued a notice to carry out custody business in Beijing. Last June165438+1October, Shenzhen Xuesisi also launched a night care service for students in grades 2-5. Why do the giants in the education and training industry focus on "after-school custody" business at the same time?
Although the supervision and rectification of off-campus counseling institutions has been increasing in recent years, after-school custody, as a useful supplement to on-campus education and an educational service to meet the actual needs of parents, has not been supervised. Although students' after-school care also belongs to the field of education, it is essentially different from off-campus training, which mainly focuses on further studies, improving grades and teaching in advance. The service attribute of custody is stronger, which can be said to be based on the livelihood project that meets the needs of parents. While helping school education to solve children's studies, it can effectively reduce the burden of parents' timely pick-up, evening self-study counseling and so on.
Previously, in order to fulfill the requirement of "reducing the burden", many provinces and cities advanced the afternoon school time of primary schools to 3: 30, which was followed by the "3: 30 problem" of children being picked up and taken care of. Since 20021,after-school services have been carried out in many places across the country to extend the service hours of schools and solve the problem that parents cannot pick up and drop off their children in time. At the same time, the after-school service policies in many places also encourage the introduction of third-party institutions to carry out after-school services.
It can be seen from the fact that industry giants such as New Oriental and Xueersi have started hosting business one after another that there is still a lot of room for future "after-school hosting".
After-school institutions need to return to the fundamental core of education: better combine "burden reduction" with solving children's learning problems.
In fact, the national education authorities have introduced new education policies so frequently, with the purpose of reducing the burden of families on children's education and children's unnecessary study burden, and returning the necessary time to parents and children, so that they can make more targeted arrangements according to their own level, hobbies and development needs.
Really good off-campus education should do two things: first, effectively reduce the burden of family education; Second, effectively solve the basic problems of children's learning.
In recent years, families with primary and secondary school students have become a heavy burden for parents to pick up and drop off their children every day and help them with their homework. Especially for young and middle-aged parents who are in the "climbing" stage at work, it is inevitable that they will be physically and mentally exhausted, which will affect their career development and the quality of family life. After-school services in off-campus institutions should ensure that children are safe and secure, that homework is taken care of, that parents can work with peace of mind, and that they can spend more time with their children after returning home, thus truly reducing their time burden, energy burden and professional burden.
At the same time, for most families, the initial focus of off-campus education is still on homework guidance and subject knowledge learning. However, based on the cognition of diversified development and evaluation, more families hope that their children can not only learn subject knowledge and lay a solid foundation to cope with the pressure of further education, but also cultivate good habits and improve their personality cultivation and comprehensive ability to balance diversified development. In fact, good after-school education can not only help children with homework guidance or study to consolidate subject knowledge, but also meet the needs of cultivating children's self-management ability and good habits, enhance children's learning ability, thus promoting children's all-round development and coping with the changes in future social demand for talents.
Off-campus institutions should make a useful supplement to on-campus education and solve problems for family education and school education.
In order to respond to the call of national education authorities to reduce students' burden and develop students' comprehensive quality, off-campus institutions should play the role of "a useful supplement to on-campus education", train talents with comprehensive quality and respect children's individual development from the national education policy.
Diversified educational product cooperation is an important development direction of off-campus teaching and auxiliary institutions in the future, because society and families have more and more requirements and expectations for children, and disciplines can promote each other. After-school training institutions should pay more attention to developing new products and creating new standards around after-school services, improve the comprehensive efficiency and benefit of after-school education services, fully serve the development of after-school education for primary school students, and let the comprehensive quality development of schools, parents and children have no worries.
Knowing this, Dr. Zhu Education, using the experience, technology and resources of after-school education for 8 years and after 5 years of polishing, officially launched the brand-new upgraded after-school service product "Three Good Courses" in 2020.
Dr. Zhu's "Three Good Courses" focus on in-class knowledge, integrate calligraphy, art, STEAM, primary school, psychological construction, outdoor and other contents, and combine the development direction of Chinese, mathematics, English and other comprehensive qualities to consolidate children's cultural knowledge foundation in-class from multiple angles and forms to achieve perfect practice. Help children improve their learning ability, culture, knowledge and quality through systematic design.
"Three Good Classes" is not only a simple consolidation of children's subject knowledge, but a complete comprehensive service solution for after-school education that is different from traditional extracurricular tutoring. Provide stratified and personalized counseling for children of different ages and knowledge levels, and organically and systematically integrate the five modules of children's habit formation, discipline consolidation, interest cultivation, ability exercise and creativity inspiration, which complement each other with in-school education to meet the individual needs of parents and different children. This not only avoids letting children run back and forth between different training courses, but also reduces the burden of family education expenditure to some extent.
Really good off-campus education is bound to complement the on-campus education, giving full play to their respective strengths and advantages, and the fundamental purpose is to better provide scientific and effective help for the lifelong development of each child. And the off-campus teaching auxiliary institutions that really do this will have better development in the future.
Legal basis:
Opinions on further reducing the burden of students' homework and off-campus training in compulsory education 13. Adhere to strict examination and approval institutions. All localities no longer approve new off-campus training institutions for students in compulsory education, and existing discipline training institutions are uniformly registered as non-profit institutions. The original online discipline training institution was changed to the examination and approval system. All provinces (autonomous regions and municipalities directly under the Central Government) should conduct a comprehensive investigation of the network discipline training institutions that have been filed, and go through the examination and approval procedures again according to the standards. If it fails to pass the examination and approval, the original registration and Internet information service business license (ICP) shall be cancelled. For non-disciplinary training institutions, all localities should distinguish between sports, culture, art and science and technology, clarify the corresponding competent departments, formulate standards by classification, and strictly examine and approve. Seriously investigate and deal with off-campus training institutions that do not have the corresponding qualifications and carry out training without approval. Discipline training institutions shall not be listed for financing, and capitalization operation is strictly prohibited; A listed company may not invest in discipline training institutions through stock market financing, nor may it purchase the assets of discipline training institutions through issuing shares or paying cash. Foreign capital may not hold or participate in discipline training institutions through mergers and acquisitions, entrusted operations, joining chains or using variable interest entities. Those who have violated the rules should be cleaned up and rectified.