High net worth people generally pay more attention to family inheritance and children's education, and pay attention to international investment in children's education. Industrial Bank cooperates with Qingdao Penang Education, which specializes in overseas education and training, to provide exclusive overseas study consulting and training services for its private banking customers and their children, including providing overseas study consulting and training programs, making one-on-one overseas study plans, providing opportunities to participate in winter camps and summer camps, and applying for postgraduate studies in Commonwealth countries for free. Dai, general manager of the private banking department of Industrial Bank, said that the bank will jointly study and develop customer needs, promote information sharing, and help high-net-worth people solve various problems encountered by their children going abroad for further study.
It is reported that this cooperation with Penang Education is also one of the value-added service systems of Gardeners Club of Industrial Bank. Gardener Club is one of the four value-added service systems of Industrial Bank's private banks. By integrating top education resources at home and abroad, we will build a diversified education sector and build a high-end customized education service platform for private banking customers and their children.
The service core of the platform is educational inheritance, covering three service categories: children's education, self-improvement and family inheritance, and involving exclusive service resources such as education and training green channel, famous teacher forum, parent-child special training, study abroad and elite inheritance club. Among them, the "green channel for education and training" refers to a well-known education and training institution with strong teachers recommended by Industrial Bank, which will open up green channels such as preschool education, entrance counseling, physical exercise, international exchange and internship practice according to the actual needs of customers' children at different growth stages; The "Master Forum" relies on the well-established expert database of famous teachers of Industrial Bank, and holds art and cultural lectures or provides cultural and artistic appreciation and trading services from time to time to meet the spiritual demands of customers and their children. The "elite inheritance club" creates a social scene for Industrial Bank, creates opportunities for face-to-face discussion, study and communication with well-known scholars, and helps children of private banking clients to improve their personal literacy, broaden their horizons, expand their social circle and stimulate the potential of elites.
Dai introduced that the "Gardener Club" began to be promoted at the end of October/Kloc-July, and now it has successively landed in more than 20 cities across the country, such as Shenzhen, Shanghai, Jinan and Xiamen, and held more than 60 events, such as opening a "Xingye Characteristic Class" with Aizhikang, a subsidiary of Good Future, promoting Gaomei Summer Camp with American Airlines Education, and cooperating with business education projects, attracting more than 3,300 people.
When talking about the Gardener Club's presence in Qingdao, Liao, vice president in charge of retail business of Qingdao Branch of Industrial Bank, said: "We will take the launch of Gardener Club as an opportunity to further tap the potential of leading and high-quality education and training institutions or study abroad institutions from the actual needs of customers, enrich financial and non-financial service resources, and accurately serve the educational investment needs of high-net-worth people with professional strength."