Here are four points for your reference. The investment in education and training industry should be: quality first, price second. The trainer with the highest level can be said to be the strategic partner of the enterprise. Trainers provide valuable training for enterprises, and enterprises in turn need deeper training help. Slowly, the two sides gradually established a relationship of mutual trust, and the price factor naturally faded. With the development of the training market, many large companies have gradually formed "loyalty" in choosing training partners and are willing to choose high-quality training institutions they have cooperated with. Although the price factor still plays an important role in the selection process, the evaluation of training quality is becoming more and more familiar to enterprises. Enterprises begin to pay attention to the feedback of training quality and effect, and low-priced and poor-quality training courses will be eliminated. The investment in education and training industry should achieve the following points: customer management and service will highlight the importance. Due to the shortage of educational resources and the strong demand for students' learning, continuing education and training institutions are often not afraid of having no students, nor do they consider how to develop customer resources. The redevelopment and reuse of customer resources are often in a disorderly state, and the management of important customers is also a weak link. With the intensification of competition in the training market, the management and service of training customers become more and more important. In order to maintain the sustainable development of training business, all kinds of training institutions pay more attention to the management and service of training customers, and often provide continuous value-added services for big customers and students, giving full play to the living advertising effect of students. Investment in education and training industry should do the following: training institutions join hands. Although the expertise of training companies will be more and more subdivided, it is generally believed in the industry that it will be the future development trend of the training market to jointly build a training course platform. Several companies have launched one or several strong courses on the same platform, and enterprise users can choose all the courses by logging on this platform. On the one hand, it can quickly expand its influence, save huge expenses of course promotion, on the other hand, it can also let users share their own resources. Investment in education and training industry should be done: training needs will be more detailed. Some experts believe that the training requirements will be detailed to all specific positions, and the demand for tailor-made training for enterprises has emerged. With the refinement of training needs, training companies will tend to be specialized, and small and medium-sized training companies will focus on several corporate customers or industries to make their services more targeted and close. Enterprises' requirements for training are more rational and systematic, and careful training demand investigation and detailed training plan will highlight its importance.