Knowledge of international trade and foreign language ability are very important for this position. Need to receive training in marketing, product knowledge, public relations, management skills development, etc. Professional certificates available for reference include: China Sales Manager Business Qualification Certificate issued by China Market Institute, and Sales Manager Business Skill Level Certificate issued by ATA Company of the United States.
Extended information 1. Formulation and implementation of regional sales plan: according to the demand analysis of each target customer group in the region and the company's annual sales plan, decompose and formulate the specific sales targets of sales personnel in the region; Organize subordinates to implement sales policies and strategies, guide their sales skills, check and supervise the completion of sales plans, correct deviations in time, and ensure the realization of market share and sales targets in the region;
2. Sales refund: instruct subordinates to collect information, evaluate customer credit and its importance to the company, approve customer credit limit, and track credit usage at any time to ensure that it is within the normal range; Analyze the feedback information of subordinates' accounts receivable every month, guide subordinates to improve their payment skills and ensure the smooth recovery of payment;
3. Sales expense control: according to the company's sales expense management regulations and the sales department's expense budget indicators, organize subordinates to complete sales tasks in strict accordance with the expense budget indicators, review sales discounts, review, control and continuously reduce sales expenses to ensure the completion of the company's sales expense control indicators;
4. Market development: according to the company's business development strategy and the business objectives of the sales department, cooperate with the marketing department to organize the implementation of regional market development plans and specific implementation plans to promote the promotion of the company and product brands; Understand customer demand trends, guide subordinates to tap potential customers and track customer development.
5. Customer relationship management: according to the needs of the company's business development, through organizing and arranging customers of various customer groups within the jurisdiction to visit, visit and communicate with the company, establish a smooth customer communication channel; Responsible for visiting important customers in the region, supervise and inspect the sales staff to visit customers regularly to keep abreast of customer needs.
References:
Baidu Encyclopedia-Sales Manager