4S shop is called 4S automobile sales service shop, which is an automobile sales enterprise integrating automobile sales, spare parts, after-sales service and information investigation.
Automobile 4S shop is invested and built by dealers, and it is built according to the standards set by automobile manufacturers. Unified design inside and outside the store, huge investment, tens of millions, luxurious style and comfortable environment. Only single brand cars specially authorized by manufacturers can be sold, which can provide customers with lower prices, more professional technical support and more in-depth after-sales service.
4S stores and automobile manufacturers form an automobile brand alliance, which represents automobile brand culture, embodies brand value, maintains brand loyalty, and establishes automobile brand awareness and credibility for automobile manufacturers. Usually, a brand's 4S stores are only distributed in one area or several specialty stores with relatively equal distance, and cannot be sold across regions.