1, learn about electric vehicle manufacturers.

2. Understand electric vehicle products (product performance, nobody has me/nobody has me/nobody has me/nobody has me).

3. Understand the customers who come to buy cars.

4. Understand the electric vehicle products (mainly complete vehicles and batteries) of competing stores.

5. Understand the rules of electric car stores.

Second, the three steps of sales:

1, to understand the needs of car buyers.

2. Meet the needs of car buyers.

Step 3 make a deal

Three, five main points of electric vehicle shopping guide:

1, safety is prominent.

2, play the cost of attraction.

3. Performance and function increase selling points

4. Brands and services have broken the barrier of customer concern.

5. Rich prices and styles for customers to choose from.

Fourth, questioning skills:

1. Ask the customer some simple questions first, for example, "Have you ridden it?" "Do you need a big car or a light car?" "Need a powerful configuration or other requirements?" "What's the price?"

2. Understand the customer's needs from the customer's answers.

The most difficult problem is the price. Aiming at the price problem, it is how to reflect the value of the car (such as the selling point/performance that people don't have). Remember: it's value, not simple price.

Five, famous aphorisms:

If the customer threatens the price, talk to the other party about the quality. If the other party demands high quality, then talk to the other party about service. If the other party is picky about the service, talk to the other party about the terms. If the conditions are close, go back and talk about the price with the other party.

Extended data;

Pre-sale preparation;

1, store image (pay attention to the cleanliness of the store, some repair shops may also sell electric cars, but at least the venue for selling cars should be different from the maintenance site and clean)

2. The image of the shopping guide: (The shopping guide pays attention to his own gfd)

3. Sales atmosphere: (improve mental state, activate sales atmosphere and show sales performance)

4. Prepare product introduction materials and basic sales routines.

5, don't judge a book by its cover, take the initiative to greet and look for potential customers at any time.