Outline of the paper 1 (1) Basic ideas of the paper:
(1) Introduction
1, the research significance of the subject
2. The research purpose of the subject.
3. The research content of the subject.
4. The basis of the paper (① the concept of human resources ② the concept of human resources management ③ the demand level ④ two factors).
(B) Analysis of the current situation of human resource management risk management
1, the concept of human resource management risk management.
2. Analysis of the current situation of human resource management risk management.
Analysis of the present situation of human resource management abroad
Analysis on the Current Situation of Human Resource Management in China
3. Analysis of the types of human resource management risk management.
① Recruitment risk
② Risk of performance appraisal
③ Compensation management risk
④ Employee recruitment risk
⑤ Labor management risk
(C) the causes of human resource management risks
① Employee's personal reasons
② Enterprise reasons
③ Market reasons
(D) Risk management in human resource management
1, the concept of risk management in human resource management.
2, human resource management risk control steps
① According to the types of risk management in human resource management, conduct targeted and effective investigation and study.
(2) Forecast the risk management according to the survey results and experience (measured in percentage).
③ Schedule the risks according to the forecast results, and draft the risk elimination plan according to the schedule.
(4) Report the draft plan to the higher authorities.
⑤ Implementation scheme (for example)
⑥ In case of new problems in the implementation of the scheme, the scheme shall be revised according to the new problems.
(E) Risk monitoring of human resource management
1, the concept of human resource management risk monitoring
2, human resource management risk monitoring steps
① Risk investigation ② Risk identification and understanding ③ Formulate risk prevention plan ④ Implement and adjust the plan at any time ⑤ Evaluate ⑤ Establish risk database.
(6) Summary
(7) Main references
Outline of the thesis 2 I. Title of the thesis
Analysis of Blog Marketing in Innovative Marketing
Second, the topic view source:
With the development of Internet, more and more new things are emerging. The emergence of network and e-commerce has completely changed the original foundation of marketing and practice. The foundation has changed, the environment has changed, the market has changed, and the marketing and management model will also undergo fundamental changes.
Through blogs, more and more people introduce themselves and promote their products. This has produced a new innovative marketing-blog marketing.
Third, the basic point of view:
1. What is blog marketing? Blog marketing is not equal to marketing blogs.
2. The present situation and development of blog marketing.
3. The basic characteristics of blog marketing
4. Understand the opportunities and challenges brought by blog marketing to enterprises.
5. The challenge of blog marketing to network marketing and its countermeasures (shortcomings)
Fourth, the paper structure:
(1) Introduction
This paper introduces the present situation, characteristics and development prospect of blog marketing, and puts forward some problems.
Analyze blog marketing and solve problems.
1. What is blog marketing? Blog marketing is different from marketing blogs.
(1) What is blog marketing?
(2) Understand that blog marketing is not the same as marketing blogs.
2. The present situation and development of blog marketing.
(1) Current Situation of Blog Marketing
(2) The development prospect of blog marketing
3. The basic characteristics of blog marketing
(1) Blog marketing is based on individuals and opinions of blogs.
(2) It is necessary to combine the blog marketing ideas of enterprises with the internal strategies of enterprise websites.
(3) A suitable blog environment is a necessary condition for the benign development of blog marketing.
(4) Blog marketing should correctly handle the relationship between personal views and corporate positions.
4. Understand the opportunities and challenges brought by blog marketing to enterprises.
5. The challenge of blog marketing to network marketing and its countermeasures (shortcomings)
(3) Conclusion: Blog marketing is a new model under innovative marketing and the product of innovative marketing in the network era.
Thesis Outline 3 Thesis Name: 2 1 Innovation and Development of Management Accounting in the Century
Paper source: optional
Paper type:
Instructor:
Student name:
Student number:
Professional industry:
First, the basis of topic selection
2 1 century will be the depth and breadth of the information revolution, with knowledge economy as the leading factor and the rapid development of computer technology and modern network technology as the representative, infiltrating into social life; The rapid development of high technology and the proportion of technical content in the economy have greatly increased; An era of great changes in all aspects of human society. In order to meet the requirements of the times, enterprise management innovation has made progress in all aspects, but the innovation of management accounting is not strong enough. There are many problems in the field of management accounting that need to be innovated and developed. This paper only briefly expresses its own views on the concept, content and research methods of management accounting.
Second, the basic idea of writing
order
First, the concept of management accounting update
1. 1 market concept
1.2 concept of enterprise as a whole
1.3 dynamic management concept
1.4 corporate values
Second, the adjustment and expansion of management accounting content.
2. 1 cost management
2.2 Decision analysis and evaluation
2.3 People-oriented management issues
Third, the development and improvement of management accounting research methods
Concluding remarks
refer to
Four. Research objectives and key problems to be solved
This paper mainly discusses my own superficial views from three aspects: the concept, content and research method of management accounting.
Third, the data collection plan
The main sources of information are books, periodicals and the Internet. With the development of economy, people's understanding of service marketing is also improving and deepening. Many scholars at home and abroad have studied the service marketing of commercial banks. In the process of writing this paper, I studied the following materials:
[1] Guo Daoyang. The emergence and evolution of management accounting in the 20th century [J]. Discussion, 1999, (3).
[2] Yu. On the New Development of Contemporary Management Accounting [J]. Accounting Research, 1995, (7).
[3] Pan Fei. Research Achievements and Future Prospects of Management Accounting in 1990s [J]. Accounting Research, 1998, (9).
[4] Yu. On the Application of Sun Tzu's Art of War in Strategic Management Accounting [J]. Accounting Research, 1997, (12).
[5] Li Pingli. Development and Challenge of Strategic Management Accounting [J]. Accounting Research, 1999, (1).
[6] Yang Xiongsheng. Reflections on Improving the Quality of Accounting Research in China [J]. Accounting Research, 1997, (1 1).
[7] Professional Committee of Nuclear Industry of Chinese Accounting Society. China Contemporary Enterprise Cost Management [J]. Accounting Research, 1996, (9).
[8] Wang Yu. Company development strategy and management [M]. Shanghai: Lixin Accounting Publishing House, 1997.
[9] Guo Xiaojun et al. Knowledge economy and enterprise management [M]. Beijing: China Economic Publishing House, 1998.
Fourth, the conditions and advantages of completing the thesis
Scholars and experts in the early stage have accumulated a certain foundation and practical foundation for the innovation and development of management accounting, so the research of this topic has considerable practical significance; Have done a lot of preliminary data search, analysis and foreshadowing research on management accounting problems; At the same time, I am majoring in accounting, and I also have some professional knowledge.
Five, the paper writing schedule:
20XX Complete the opening report before February XX.
Complete the outline of the paper and start the first draft of the paper before xx, XX, XX, XX.
Complete the first draft of the paper before xx, XX, and start binding the paper.
Submit the final paper to the instructor before XX, xx, xx.
Start preparing the thesis defense before xx, XX, XX.
Instructor's signature: date:
Thesis Outline 4 Abstract 4-5
Abstract 5
Chapter 1 Preface 8- 15
1. 1 research background and significance 8- 10
1. 1. 1 research background 8-9
1. 1.2 research significance 9- 10
1.2 research status at home and abroad 10- 13
1.2. 1 Research on corporate social responsibility information disclosure content 10
1.2.2 Study on corporate social responsibility information disclosure model10-1.2.3 Study on measurement method of corporate social responsibility information disclosure11-1.2
1.3 research ideas and content framework 13- 14
1.4 research methods 14- 15
Chapter II Corporate Social Responsibility Information Disclosure and the Basis of Enterprise Value 15-2 12. 1 Definition of Related Concepts 15- 16
2. 1. 1 definition of corporate social responsibility 15- 16
2. 1.2 Definition of enterprise value 16
2.2 Related to Corporate Social Responsibility 16- 19
2.2. 1 entrusted agent 16- 17
2.2.2 Stakeholders 17
2.2.3 signal transmission 17- 18
sustainable development
2.3 enterprise value 19-20
2.4 Overview of this chapter 20-2 1
Chapter III Index Construction and Status Analysis of Social Responsibility Information Disclosure of Listed Companies in China 2 1-323. 1 Content Definition of Social Responsibility Information Disclosure of Listed Companies in China 2 1-223.438+0 Characteristics of Content Definition Research. 26543.666366363363
3. 1.2 Definition of corporate social responsibility information disclosure in this paper 2 1-223.2 Selection of measurement methods for social responsibility information disclosure of listed companies in China 22-243.2. 1 Comparison of various measurement methods 22-24
3.2.2 The measurement method of corporate social responsibility information disclosure selected in this paper 243.3 Analysis of the present situation of social responsibility information disclosure of listed companies in China 24-303.3. 1 Sample selection and data source 24-25
3.3.2 Descriptive Statistical Analysis of Social Responsibility Information Disclosure of Listed Companies in China 25-303.3.3 Problems in Social Responsibility Information Disclosure of Listed Companies in China 303.4 Overview of this chapter 30-32
Chapter IV Empirical Research on the Value Relevance of Social Responsibility Information Disclosure of Listed Companies in China 32-4 14. 1 Analysis and Research Hypothesis 32
4.2 Sample Selection and Data Source 32-33
4.3 Model Establishment and Variable Description 33-35
4.3. 1 model construction 33
Variable Description 33-35
4.4 Empirical analysis 35-40
4.4. 1 variable description statistics 35-36
4.4.2 Correlation analysis of variables 36
4.4.3 Regression analysis of the model 36-39
4.4.4 Robustness Test 39-40
4.5 Overview of this chapter 40-4 1
Chapter 5 Conclusions and Recommendations 4 1-43
5. 1 main conclusion 4 1
5.2 Related Recommendations 4 1-42
5.3 Research Limitations and Prospects 42-43
References 43-46
Appendix: Examples of Social Responsibility Information Disclosure Scoring of Listed Companies in China 46-49 Thanks 49
Thesis outline 5 Thesis outline format:
First, the title of the paper. The title of the paper should be able to summarize the most important content of the whole paper, concise and eye-catching, generally no more than 20 words. The title of graduation thesis is generally divided into general title, sub-title and sub-title.
Second, the directory. It is not only the outline of the paper, but also the subtitle of the paper, so you should mark the corresponding page number.
Third, abstraction. Abstract is the epitome of the full text. Here, the author outlines the overall appearance of the full text with extremely economical pen and ink; Put forward the main arguments, reveal the research results of the paper, and briefly describe the framework of the full text.
4. Key words or subject words. Keywords are selected from the title, abstract and text of the paper, which are words with substantial meaning to express the central content of the paper. Keywords are words used to systematically index the content characteristics of papers, which are convenient for information systems to collect and provide readers with retrieval. Generally, 3-8 words are selected as keywords for each paper, and a new line is set at the bottom left of the abstract. Subject words are standard words. When determining the subject words, the paper should have a theme, and according to the indexing and collocation rules, it should be converted into standardized words in the subject glossary.
5. Introduction (or preface). The content should include the domestic and international situation of this research field, the problems to be solved in this paper, and the significance and practical value of this research work in economic construction, scientific and technological progress and social development.
Sixth, the text. The text is the main body of the paper, which should include arguments, arguments, argumentation process and conclusions. The main part includes the following contents: a. Proposition-demonstration; B. analyzing the problem-arguments and arguments; C. solving problems-demonstration and steps; D. conclusion. The conclusion of the paper should be clear, concise and complete, and should clarify one's own creative achievements or new ideas and their significance in this field.
Seven. References and notes. According to the number of documents or comments cited in the paper, it is listed after the main body of the paper and before the references. Charts or data must indicate the source and provenance.
When the reference is a periodical, the writing format is:
[No.], author, article title, periodical name (foreign language can be abbreviated), year, number of volumes, number of issues and page number.
When the reference is a book, the writing format is:
[No.], author, title, publishing unit, year, edition and page number.
Eight. Appendix. Including formula derivation, auxiliary mathematical tools, repeated data charts, symbolic meanings used in this paper, unit abbreviations, full text of the program and related explanations, etc.
Template:
There are many enterprise documents circulating in the enterprise management information system, among which there are bound to be important documents, and some of them are even related to the development prospects of enterprises. If this information is leaked, tampered with or forged by competitors or lawless elements during network communication, it will seriously threaten the development of enterprises. Therefore, it is of great significance to study the electronic information security technology of small and medium-sized enterprises.
First, the significance of information construction of SMEs
In this network information era, the process of enterprise informatization is developing continuously, and informatization has become the key to enterprise success and an important way to improve management level. At present, the business activities of enterprises are basically carried out in the form of e-commerce, and information technology is applied in all aspects of production, operation, transportation and sales of enterprises. For example, collecting information such as the quality, price and origin of raw materials through the network and establishing a raw material information system play a great role in the procurement of raw materials. Through the analysis of the data, we can get more purchasing suggestions and countermeasures, and realize the level of enterprise electronic informatization. According to relevant surveys, 82% of small and medium-sized enterprises are still in the stage of promoting corporate image, releasing product and service information and collecting customer information, and less than a quarter of e-commerce applications are related to transactions, which shows that enterprises have not fully developed and utilized business channel information. The information age of small and medium-sized enterprises has arrived, and enterprises should speed up information construction.
Second, electronic information security technology
Encryption technology in electronic information.
Encryption technology can make data transmission more secure and complete. Encryption technology can be divided into symmetric encryption and asymmetric encryption. Among them, symmetric encryption is usually realized by sequence cipher or block secret, including plaintext, key, encryption algorithm and decryption algorithm. Asymmetric encryption is different from symmetric encryption. Asymmetric encryption requires two keys, a public key and a private key, which must be used in pairs. Encryption with public key can only be decrypted with corresponding private key. Encryption with a private key can only be decrypted with the corresponding public key.
Encryption technology can keep the transmitted electronic information confidential. When sending electronic information, the sender encrypts the sent information with an encryption key or algorithm and sends it out. If someone steals information during transmission, they can only get ciphertext, which is incomprehensible. The receiver can use the decryption key to decrypt the ciphertext and restore it to plaintext.
2. Firewall technology
With the development of network technology, some e-mails, 20xx, virus Trojans and network hackers also pose a great threat to network security. Enterprise informatization makes its network suffer the same threat, and the security of enterprise electronic information is difficult to be guaranteed. In view of the insecurity of the network, the first protective measure is the firewall. Firewall also plays a great role in our personal computer, which can prevent non-hackers from invading and tampering with computer information.
3. Authentication technology
Message authentication and identity authentication are two forms of authentication technology. Message authentication is mainly used to ensure the integrity and non-repudiation of information. Users can confirm the authenticity of information and whether it has been modified or forged by a third party through message authentication. Authentication uses and authenticates the user's identity, including two steps: identification and verification. Defining and distinguishing the identity of visitors is called identification, and confirming the identity of visitors is called verification. Users must be authenticated when accessing some non-public resources. For example, when accessing the grading system of colleges and universities, it must be verified by the student number and password. Some resources of university libraries can only be accessed through the campus network, and those who are not on the campus network cannot enter unless they apply for a qualified access identity for a fee.
Three, the main security elements of electronic information of small and medium-sized enterprises
1, information is confidential.
In today's network age, it seems that the confidentiality of information is not so easy, but information directly represents the business secrets of enterprises. How to protect enterprise information from theft, tampering, abuse and destruction, and how to use the Internet to transmit information and ensure information security have become important issues that all small and medium-sized enterprises must solve.
2. Validity of information
With the development of electronic information technology, all small and medium-sized enterprises use spreadsheets to transmit information. The effectiveness of information is directly related to the economic interests of enterprises, and it is also a prerequisite for enterprises to trade smoothly. Therefore, it is necessary to eliminate all kinds of network faults and hardware faults, and control and prevent the potential threats brought by these network faults to ensure the effectiveness of information transmission.
3. Integrity of information
The business strategies of all parties to an enterprise transaction are seriously affected by the information integrity of all parties to the transaction, so it is very important to maintain the information integrity of all parties to the transaction. In the process of processing information, it is the basis of transactions between enterprises to prevent the random generation and modification of information, prevent the loss of information in the process of transmission, and maintain the integrity of information.
Fourthly, the strategy to solve the problem of electronic information security in small and medium-sized enterprises.
1. Building an electronic information security management system for small and medium-sized enterprises To solve the information security problem, in addition to adopting security technology, a set of perfect electronic information security management system should be established to ensure the smooth progress of information security management. In general small and medium-sized enterprises, the related information management system initially established restricts the security of the information system to a great extent. If there is something wrong with the security management system, the selection and use of security management technologies and means around this system cannot be carried out normally, and the security of information cannot be guaranteed. A perfect and strict electronic information security management system has an important impact on the security of information systems. In the enterprise information system, if there is no strict and perfect information security management system, electronic information security technology and related security tools will not play their due role.
2. Using the network conditions of enterprises, information security service, which provides many secondary units of enterprises, is connected by WAN, and all local area networks are established. Enterprises should make use of this good network condition to provide enterprises with a good information security service. Through the enterprise's network platform, it issues technical standards, safety bulletins and safety regulations, provides information security software download and safety equipment selection, provides online information security education and training, and provides a place for employees to exchange experiences.
3. Regularly evaluate and improve the safety protection software system. With the development of enterprises, the information application and information technology of enterprises are also developing constantly, and people's understanding of information security issues is also improving with the development of technology. While constantly discovering the security problems of electronic information, the security protection software system to solve the information security problems should also be constantly improved, and the system should be evaluated regularly.
In a word, the electronic Galaxy security technology of small and medium-sized enterprises includes technology, management, system and other factors. With the continuous development of information technology, not only the office of small and medium-sized enterprises gradually tends to office automation, but also the electronic information security of enterprises has been guaranteed.