With the gradual opening of the medical market, the fierce competition in the medical industry and the continuous progress of science and technology, the medical model has undergone tremendous changes. Medical work has developed from the traditional "disease-centered" functional model to the new thinking of "patient health-centered" holistic nursing model. This requires medical workers not only to have superb medical skills, but also to have noble medical ethics and humanized service standards.
The gentle and healthy posture, steady and moderate pace, standardized and professional operation, natural and friendly smile and considerate language of medical staff will greatly affect patients, stabilize their mentality and stimulate their desire to pursue a better life. This will have an irreplaceable positive impact on the recovery of patients' physical and mental health. Therefore, standardizing the behavior of medical staff, strengthening etiquette cultivation, improving the quality of personnel and shaping a good image have become an indispensable and important link in daily medical work.
"Hospital is the market, and service is marketing". Medical workers advocate medical etiquette, standardize and integrate service behavior, which has become a sharp weapon to enhance hospital image and service competitiveness.
Training Lecturer: Zhu Qing, hospital etiquette training expert.
Training target: all nurses in the hospital, such as doctors, nurses, medical guides and managers at all levels;
Training mode: a large number of vivid case teaching, strong practicality and operability, interactive, games, on-site drills, troubleshooting and other ways, so that nurses can master more methods and skills in easy learning.
Training purpose:
1, let students know the importance of hospital service etiquette through training;
2. Through training, students can master the basic points and norms of hospital service etiquette;
3. Through training, students can know how to shape the professional image of nurses suitable for their own personal style;
4. Through training, students can improve their appearance and professional dress, and shape the service image of professional nurses;
Contents of nurse etiquette course:
Lecture 1: Overview of Etiquette
1, concept of etiquette
2. The history of etiquette development
3, the function of etiquette
4. Scope of etiquette application
The second lecture: the service consciousness of nurses.
First, medical ethics
1, the basic norms and contents of medical ethics
2. Serve patients and contribute to society.
Second, service is marketing.
1, civilized behavior
2. Quality psychological services
3. Good working attitude
Case: Professor Wei Jianing
Lecture 3: Shaping the image of nurses
I. Appearance specifications
1, hairstyle hairstyle
2. facial requirements
3. Physical requirements
4. Personal hygiene
Second, the expression standard
1, Smile Service Training
Step 2 pay attention to eye contact
Third, the working code
1, basic dress code
2, medical dress code
3. Dress code for suits and skirts
Case: Dr. Li, a popular doctor
Lecture 4: Nurses' etiquette and rules
First, the basic etiquette and regulations
1, workstation attitude specification
2, work walking posture specification
3, work sitting posture specification
4, squat posture specification
Second, the gesture specification
1, basic gesture
2. Taboo gestures
Case: Behind Xiao Wu's award.
Course practice, on-site correction
Lecture 5: Other common hospital service etiquette.
First, the daily reception etiquette
1, greeting handshake
2. Address etiquette
3. Delivery etiquette
4. Etiquette, politeness and taboos that should be paid attention to in public.
Second, introduce etiquette.
1, introduce yourself
Step 2 introduce others
3. Group introduction
Third, telephone etiquette.
1, call etiquette
2, the etiquette of answering the phone
3. Matters needing attention in telephone etiquette
Fourth, elevator etiquette
Five, send tea, table conversation etiquette
Exercise: case analysis, group exercise, role-playing.
Lecture 6: Nurse Communication Etiquette
First, the three principles of communication: listen clearly, speak clearly and say yes.
Second, the etiquette of language communication
1, listening etiquette
2. Conversation etiquette
On-site situational drills and on-site comments by lecturers
Lecture 7: Summary of Family Etiquette Training for Medical Staff