Walter Disney Disney Company is an entertainment media company in the United States and the largest media company in the world. It was founded by Walter Disney and his brother roy disney in 1923. The company's animation and playground are very popular. Disney's full name is Walter Disney Company, which is named after its founder Walter Disney. It is a large multinational company headquartered in the United States, whose main businesses include entertainment production, theme parks, toys, books, video games and media networks. Pixar Animation Studio, Dianjinshi Film Company, Milla Max Film Company, Weber Film Company, Hollywood Film Company (company name), ESPN Sports and ABC are all its companies (brands). Today's Disney is far more than just engaged in animated films, including Disney watches, Disney ornaments, Disney women's clothes, Disney bags, Disney household items, Disney plush toys, Disney electronic products and many other industries. Because many people grew up watching Disney's cartoons, the main industries involved in Disney have been welcomed by consumers and realized rich commercial value. As an entertainment brand, Disney ranked 9th in Businessweek's 2008 Global 100 Top Brands (according to brand value). The founders edited this section of Disney, namely Walter Elias Disney (also translated as Walter Disney) and Lis Disney (190 1~ 1966). American animator, presenter and filmmaker,19011February 5, was born in Chicago, Illinois, USA. He is famous for creating cartoon characters Mickey Mouse and Donald Duck. He made the world's first animated film Steamboat Willie (also translated as Steamboat Willie and Steamboat William, 1928) and the first animated feature film Snow White (1938). He and his brother Roy Disney founded Disney Brothers Animation Company. Before Mickey Mouse was born, Disney once created a cartoon rabbit with long ears named Oswald, which was deeply loved by the audience. In the year when Mickey Mouse was born, 1928, Walter and the designers discussed how to create a more lovely cartoon image. They drew Mr. Walter on the paper, and then began to modify it: round ears, shorts with buttons, big feet with shoes, gloves with both hands, and a cute tail ... Soon, a cute mouse image jumped out of the paper! Walter's eyes lit up and it turned out to be this little mouse! His wife Lillian immediately gave it a resounding name "Mickey Mouse". This is the birth of Mickey Mouse. Many people think that Mickey Mouse was created by Walter Disney when he met a little mouse, which is wrong. The prototype of Mickey Mouse we saw today, because Mickey Mouse was Walter's idea, so many people think that Mickey Mouse was created by Mr. Disney. Actually, it's not like this. The original shape of Mickey Mouse was designed by Walter's partner Ivek. Walter Disney's many deeds made him a world-famous figure, including many famous movies, such as Snow White and Pinocchio, and animated characters, such as Mickey Mouse. It was also he who made Disneyland possible and created theme parks. The TV program Disney Wonderland (formerly known as Disney World) hosted by him made countless Americans unforgettable. He won 56 Oscar nominations and 7 Emmy awards. Walter Disney died of lung cancer on 1966 12 15. At this time, he is still working for Disney World Company in Florida. The theme park opened a few years after his death.