Mainly about the preparation before sales and learning in sales ~ "Creating Value Marketing 1453" method. One of the solutions is mainly the change of thinking, from company products to providing value to users, from single sales to platform thinking.
Among the four ideas, business opportunity mining is to prepare for sales in advance, which can be mined from government reports, partners and competitors, so as to find customers' needs and pain points, and combine platform thinking to change from salesman to information consultant.
These principles have trained this kind of thinking in the early wild wealth camp, so how to do it?
It's simple. To become a product expert, you should learn all the policies, learn a product every day and share it with your colleagues. This will return to the two basic skills of sales: copywriting and speech.
It's not difficult to sell, but what's difficult is whether we do it day after day and year after year.
Chatting with colleagues in other branches, they were all surprised that I switched to direct selling, thinking that business is not good now and the pressure is too great.
General sales are divided into four stages: white ~ proficient ~ expert ~ expert. They are just in the mature stage, have not built their own brands, do not know how to extend outward, and have not acted as connectors between users. To be precise, their thinking has not changed.
One day's training, the deepest feeling is that I understand all the truth, but I still lack the courage to cross the rubicon and the precipitation of time.