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What preparations should educational institutions make in the early stage and how to recruit students?
First, the primary reason for mergers and acquisitions in education and training institutions is diversification. Although there are many overlapping training businesses among schools, their own characteristics are still obvious. At present, there is no real comprehensive training school. For any school, if it wants to enter other training business, the big obstacle is the lack of accumulation of relevant teachers and experience and reputation in this business field. It is almost impossible to establish these two advantages in a short time. Therefore, direct acquisition of other schools has become the lowest cost and most effective method. Therefore, in the face of the competition brought by business cross-cutting, the desire of various schools for diversification has become the fundamental motivation for mergers and acquisitions in the industry.

Second, from the perspective of industry risks, any training content is inherently inadequate, that is, passive examination, so it is very risky to be affected by the examination policy. Therefore, in the face of policy risks, the main way for enterprises to enhance their ability to resist risks is to become bigger and stronger. Therefore, by acquiring schools with the same business, rapidly expanding the scale has become an important way to avoid industry risks.

Thirdly, from the market point of view, on the one hand, many training schools have expanded widely all over the country, on the other hand, the enrollment of colleges and universities has gradually slowed down, and some schools have even reduced their enrollment year by year, which has affected the students for training to some extent. At the same time, the state's encouragement of vocational education makes public vocational schools have a great impact on private vocational schools. These two reasons will lead some enterprises to withdraw from the competition, thus objectively generating the demand for mergers and acquisitions in the industry.

China's education and training institutions have occupied a large market share today, so it is most important to make good preparations in the early stage no matter what education you invest in.