First, the flower shop? This is one of the most common commercial forms of floral art, but it is precisely because of this simple form of floral art that many people continue to encounter big pits on this road. Why? Because everyone ignores that the proportion of floral technology in business is only 40%, they would rather believe the advertisement of the training school than the advice of an entrepreneurial loser. This is the impatient mentality of flower shop entrepreneurs today. It is not a particularly good thing that an industry is as obsessed as gold panning. There are very few people who really make money in flower shops, and most of them are half dead and miserable. The final outcome is either to change stores or to pull an investor to make a makeover.

The second flower training? This is the most popular form in the past year, and it has indeed supported many private education brands. Why? Because the demand side of flower shops is always more than the demand side of buying flowers, a large number of people cross the border from other industries to need flower shops, so this has brewed a large number of people who were not particularly good in flower shops before to take the road of floral training and get a few certificates to improve their level. South Korea, France and the United States are the three mainstream cities for study tours, paying special attention to South Korea, but you will find that a large part of the students who have studied are not bad except those who have joined the development of WeChat business. Because the homogenization is too serious, many personal brand training shops without any advantages can only rely on price and service to attract people who want to open stores.