Current location - Education and Training Encyclopedia - Education and training - Benefits of clothing sales training
Benefits of clothing sales training
Shopping guide plays an irreplaceable role in the process of clothing sales, which represents the external image of merchants and accelerates the sales process. Therefore, it is very necessary for merchants to train and improve the sales skills of clothing shopping guides. So what are the sales skills of clothing shopping guide?

Steps/methods

1

1. Smile. Smiling can convey sincerity, and charming smiling is a long-term practice.

2

2. Praise customers. A compliment may keep a customer, promote a sale, or change a customer's bad mood.

three

3. Pay attention to manners. Etiquette is respect for customers, and customers choose people who can make them like shopping guides.

four

4. Pay attention to the image. Shopping guides appear in front of customers in a professional image, which can not only improve the working atmosphere, but also gain the trust of customers. The so-called professional image is to guide the buyer's clothing appearance, manners, mental state, personal hygiene and so on. , can bring good feelings to customers.

five

5. Listen to customers. A common mistake made by inexperienced shopping guides is to talk about products as soon as they come into contact with customers until they get bored. Listening carefully to customers' opinions is one of the most important ways for a shopping guide to establish a trust relationship with customers. Customers respect those shopping guides who can listen to their opinions carefully.

six

The following are the ways for clothing guides to approach customers.

First, the problem teaching method

Hello, what can I do for you?

This dress suits you very well!

What size do you wear?

You have a good eye. This is our latest product.

Secondly, the approach method is introduced.

When you see that customers are interested in a product, introduce it.

Third, praise the approach method.

That is, praise the appearance and temperament of customers in a "praise" way and get close to customers.

You are really energetic today.

Children, they are so cute! (Customers with children)

As the saying goes, a good word warms spring; Good words will always be heard. Generally speaking, if you give proper compliments, customers will be friendly and willing to communicate with you.

Fourthly, demonstration approximation method.

Use the product demonstration to show the efficacy of the product, combined with certain language introduction, to help customers understand the product and know the product. The best demonstration is to let customers try it on. According to statistics, 68% of customers will make a deal after trying it on.

Precautions for installation:

1. Take the initiative to untie clothes, zippers, shoes, etc. For customers.

2. Guide customers to wait outside the fitting room.

3. Tidy up the customers when they walk out of the fitting room.

4. Evaluate the fitting effect sincerely, with a little exaggeration and praise.