Today, Wang Quan Science and Technology will share with you the construction scheme of high-quality external links, so that the weight of our website can be rapidly improved.
First, let's take a look at what is a high-quality chain?
In fact, the outer chain itself is divided into effective outer chain and invalid outer chain, and the effective outer chain is defined as high-quality outer chain. If explained by result orientation, it means that the ranking of these external chains will be significantly improved, which is the so-called high-quality external chains.
A plan to build a high-quality external chain
1, how to evaluate the effective chain?
The effectiveness of external links depends on the quality of the page itself. Take my SEO blog as an example, I think the word "SEO training" ranks higher. Then when I publish the external links, I should pay attention to the inclusion and ranking of the external links. Here are some criteria:
Does the outer link page itself contain it? Does the external link page participate in the target keyword ranking? The number of links from the external webpage itself to its own website should be consistent with the current webpage theme; Links from foreign pages to our website should be anchor text links, not text hyperlinks, or even plain text.
If your external link page is not included, it means that it is not an effective page for search engines. Then your external link page itself is invalid. Generally speaking, it is a weight of 0. You have 1 10000 external links. What's the point of linking to your homepage?
2. Choose a high-quality external chain platform.
In most cases, we establish external links by publishing articles and replying to comments on some platform websites. Here, I tell you clearly that it is almost meaningless to reply to comments. Here I propose several effective types of external chain publishing platforms;
Bowen: The weight of Sina blog and Tianya blog is alarmingly high. Through this platform, we can maintain our own blog and basically publish 10 articles, so that the blog itself has developed a good trust relationship with search engines, and almost all articles will be collected soon, which is very likely to achieve secondary collection. B2B platforms, such as Alibaba, HC, Kelpolo and other B2B websites, we can register our own corporate publicity pages with corporate information. There will be three types: home page, list page and article page. The most important thing is that the homepage can exchange friendly links. We publish some high-quality articles in the early stage, and then we can add at least 3 links to our website on the home page. And many of your friends will also maintain these platforms. Wouldn't it be better for everyone to make a one-way link to their own website? Self-built site group: buy a site group system or use open source programs to build more websites. By simply maintaining these websites, you can set some non-core words as keywords. Then provide support for your own website. Of course, there are some external chain generation platforms, but most of them are not reliable, if you want to find an external chain generation platform. Add me to WeChat to pull you into the group discussion. There is no way to give fixed suggestions and plans here.
3. Skills of publishing external articles
There may be dozens or hundreds of external chain platforms we maintain every day. There are so many platforms to maintain. I believe you will consider how to keep yourself busy. This maintenance is also skillful.
Satisfaction of article demand: If you want to get a good ranking, even a long-term ranking, then your content and title should be consistent with the title. Really solve the needs of users, so as to ensure the ranking.
Originality and collection: after all, it is an offline article, and it can't be all original and high quality, but it is impossible without originality. The following are the communication rules I compiled for my colleagues for your reference:
Published in a single and uniform way every day. For example, there is an external platform with 1 ~ 10. The five articles published on the platform of 1, 3, 5, 7, 9 on the first day are all original articles, and the next five articles are collections (because you all published on different platforms, one platform published and the other platform just collected). This is not an average; Every month and so on. Then the article began to add its own links within a month. Just like changing the frequency of 2 ~ 3 friendly links every day, the website will definitely start soon.
Location of anchor text of outer chain: First of all, I want to emphasize that the implantation of anchor text of outer chain must be natural and not done deliberately. I have more than 2000 original articles. I tell you with my practical experience that as long as you write around the theme, keywords will certainly appear naturally, and certainly not once.
Consistency of keywords: What words do you have to create for your different web pages? For example, the homepage is SEO training, Shenzhen SEO training and Shenzhen SEO training school. These three words are logically related. You can do it according to the way that Shenzhen SEO training school links 50 times, SEO training and Shenzhen SEO training each appear 25 times. Don't link to any content that suits you, or even link to your own web pages with the same vocabulary. That won't do.
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