1, you must be interested in advertising design. I really want to study, not just to find a job. The process of learning is hard. Only on the basis of interest can we learn more actively and enjoy the fun of future work. Design is a long, long road. Only by determining your interests can you develop in this industry for a long time.

Dry goods: how to learn advertising design well based on zero foundation

2. See more, practice more and imitate more

After you understand the basics, you should practice more, watch more and imitate other people's excellent works. This is a process of accumulation. Learn more and practice more to make progress. You should look at other people's works and know what tools to use and how to do it.

For example: commercial leaflets, poster design

3. Improve work skills

Software: three basic softwares of advertising design, Photoshop(PS), CorelDRAW(CDR) and Illustrator(AI).

PS is bitmap software, which is used to process pictures. CDR and AI are vector software, which can be used for drawing or typesetting. The two should be used in combination. There are some other softwares, such as special typesetting software, which you can learn when you have time. Mastering these three softwares, the general design can be completed.

Dry goods: how to learn advertising design well based on zero foundation

Printing technology-know a little about printing technology, such as bleeding line and cutting line when designing dimensions. How to save more paper and materials in imposition?

Color-Select CMYK for printing and RGB for screen display.