Training objectives: This major trains technical application-oriented talents who master the basic theoretical knowledge of computer graphics/images, animation design and production and related application fields, are familiar with the graphic/image production environment, have skills in animation design, animation production, painting, advertising design and web page design, and are proficient in computer technology operation. Graduates can engage in animation production, film and television advertising production and post-synthesis work in TV stations, game companies, film and television advertising companies, film and television stunt companies, digital media and multimedia design companies, animation design and production companies, etc.
Employment prospects: From the perspective of talent demand, the ratio of employees in the downstream of the animation industry chain to front-end talents affects the employment opportunities of animation graduates. The talent demand gap in the animation job market is nearly 400,000. Among them, there are a large number of related employees in the downstream of the animation industry chain. The demand for talents directly engaged in the front end of the animation industry chain is about 65,438+10,000. The shortage of talents can be divided into the following six categories: story original talents, animation software development talents, three-dimensional animation production talents, animation product design talents, game development talents and animation game marketing talents. The animation education in China basically stays at the front end of the industrial chain. Animation graduates are mostly engaged in animation production, so it seems that the real employment caliber of animation graduates is only about 654.38 million.
2. Game design major
Professional introduction: Game production is a technology that relies on digital technology, network technology and information technology to transform and innovate the media from form to content, covering graphics and images, animation, sound effects, multimedia and other technologies and art design disciplines, and it is the integration and sublimation of technology and art.
Employment prospects: The game industry is in the growth stage in China. The increasing attention of enterprises to the game industry has led to a surge in demand for gamers. However, due to the late start of China's game industry, the training channels for professional talents are not perfect, and the number of professional talents trained each year is less than 10,000, which is rare compared with the huge talent demand of IT enterprises, and the supply and demand of game professionals are seriously unbalanced.
3. Mobile Internet Application Technology Major
Training objective: To cultivate high-quality applied talents who master the basic theories and knowledge related to computer science and technology, mobile Internet and micro-application, have the ability to develop and maintain the application software of mobile terminal system, the marketing ability and business planning ability based on micro-application, and meet the development needs of mobile Internet technology in the future.
Employment direction: graduates of this major can adapt to the following jobs: main jobs: material collection and processing of IT enterprises, web page production, development and maintenance of mobile Internet websites; Mobile terminal software design and application, mobile terminal server management and maintenance, Android application development, mobile game development, software maintenance, testing, sales, technical support, technical consultation, etc. Secondary work: mobile terminal UI design, website operation and maintenance, computer-related software maintenance, technical support, office clerk, software product marketing.
4. Automotive Intelligent Technology Major
Training goal: The major of automotive intelligent technology focuses on information technology and aims at improving the safety and comfort of automobiles, and develops the application and development of automotive intelligent control products. Cultivate students' software and hardware ability, knowledge integration and application ability, and engage in high-skilled talents such as design, development, installation, debugging and testing of automobile intelligent equipment.
Employment orientation: 1. Engaged in software and hardware development of automobile control system, automobile intelligent instrument and vehicle network system; 2. Engaged in the production, debugging, testing and inspection of automotive systems and intelligent equipment, as well as the management and service of the automotive industry.
5. Quality management and certification.
Training objective: This major trains high-quality, high-skilled professionals who meet the requirements of China's socialist modernization, develop morally, intellectually, physically and aesthetically, have comprehensive professional abilities, master basic theoretical knowledge and professional knowledge of quality management certification, have practical ability of quality management certification, and can engage in product quality analysis, planning, evaluation or quality management system-related work in enterprises or certification consulting institutions.
Direction: The graduates of this major are mainly engaged in electronic product quality inspection, quality control, production organization and quality management, certification and service, measurement, testing and management for electronic product manufacturers, quality and technical supervision departments, certification consulting institutions, customs or related enterprises.
6, network marketing major
Training objectives: Network marketing majors need professionals with necessary cultural foundation and professional knowledge, solid computer and network knowledge, basic business knowledge, network marketing knowledge, e-commerce platform construction and management ability, and cultivate talents with originality and strong practical ability.
Employment prospects: Internet marketing is not limited by time and space, and can be purchased freely, which can save more land; Low cost, no need to bear high rent and staff expenses like traditional sales, and can provide more opportunities for some small enterprises. Moreover, online goods are generally cheaper than physical stores and more popular with consumers. So online marketing is still good.
No matter what kind of major, the most important thing is interest and hard work. Interest can enable us to start learning a technology. Efforts are not empty words. It slowly condenses in our habits bit by bit, which determines where we can finally go.