Since I came to XX months, under the care and guidance of leading colleagues, I have improved my working ability through continuous learning and accumulated more work experience. Through hard communication with other colleagues, I also got their strong support in my work, which ensured the smooth development of my future work. Now I will make a summary of my two months' work:

First, the ideological aspect.

I am cheerful, warm-hearted, helpful and good at communicating with people. I am self-motivated and responsible. Willing to accept the exercise of work, willing to bear hardships, can bear hardships, have no complaints, do not take trivial matters seriously, and actively and conscientiously do a good job in leadership arrangements and every job. Strong sense of responsibility, serious and responsible working attitude, able to actively overcome all kinds of difficulties and deal with all kinds of urgent and heavy work. With the trust of leaders and the care and help of colleagues, individuals have been greatly promoted and developed. Similarly, I also have shortcomings: first, I have not studied enough, and the knowledge structure and scope need to be further enriched; Second, the work experience is not long, the experience is not much, the thinking problem is not comprehensive enough, and the ability to deal with various problems needs to be further improved; Third, the idea of hard work has not been firmly established. I hope that I can continue to learn and improve my work level in job training and organizational training, so that I can truly become an employee who can stand any test.

Second, personal work summary

According to my work in the marketing department for nearly two months, I make a summary from the following aspects:

1) advertising and scheme formulation and implementation of the group and manufacturers.

1. Make an advertising plan for next month according to the guiding policies issued by the manufacturers every month and the actual situation of our store, submit it to the marketing director for review, and then submit it to the group and the manufacturers for review and filing.

2. Execute the advertisement of the current month and arrange its execution according to the declaration plan of last month.

3, information feedback, according to the requirements of the manufacturer to fill in the corresponding form submitted to the director for approval, or according to the email address and other contact information for feedback.

4. On the one hand, the monthly publicity summary can provide feedback to manufacturers and other groups, on the other hand, it is more conducive to our summary and analysis, providing a good basis for the investment of advertising fees, channel analysis and advertising fee distribution next month.

Improvement measures: the above manufacturers need to strengthen publicity and fill in to ensure one-time approval.

2) Response to standard inspection. The assessment is mainly the assessment of manufacturers, followed by the assessment within the group. Especially the factory standard inspection twice a year. Since I joined XX, I have gone through the standard inspection in the first half of 20xx, and successfully passed the standard inspection with the cooperation of all employees of the company, Qi Xin. Let me witness the unity and cohesion among all departments of the company! Our department also deducted 1 point for this standard inspection. Through deduction, our department should check and check each standard inspection content in detail, and strive to pass it smoothly in the second half of the year!

3) Commission payable assessment. Write-off is a very important work of the marketing department, mainly aimed at the write-off of manufacturers. One is monthly electronic write-off, the other is quarterly electronic write-off and semi-annual electronic and paper write-off, which must be carried out according to the statements in the system last month. Worked as an intern in the company for nearly two months. Be responsible for the work summary of 20xx1-June at the end of June. For the summary of the work of the marketing department in the first half of 20xx, I feel tired and full! So I will do my daily work well in the second half of the year, otherwise cramming for the Buddha's feet will not be good for our long-term development. Work should be done at any time, not accumulated, or many a mickle makes a mickle, and there will be endless things waiting for you. In addition, I made many mistakes in the process of sorting out the commission assessment, which was finally completed through the guidance and repeated checking of the leaders. Therefore, the commission assessment must be very careful, very careful and very responsible, otherwise, if there is a mistake, our advertising rebate will not be fully recovered. It is possible that we will be fined, then reprimanded by the leader and our salary will be deducted.

4) report to OA. Report half a month in advance and publicize it next month. After being approved by the group, fill in the Approval Form for Contract Stamping, and put into production only after the contract is stamped, scanned and archived.

5) Daily work within the company. As a propagandist of the marketing department, submit the shift schedule, attendance sheet and office supplies purchase order on time, and convey the notice to the department in time.

6) Collect competing products regularly. Since I joined the marketing department, I have collected competitive products regularly, such as introducing some preferential policies and activities to attract customers at each time period.

Improvement: For competitive weekly, we should expand the collection of competitive materials and discuss Audi competitive words with sales consultants, so as to facilitate sales consultants to make comparisons when introducing models to customers and further promote sales.

7) activities. Since joining the company, I have participated in Pacific group buying, Children's Day activities, Linhai Auto Show and other activities. Promote sales through activities and increase the number of stores and potential customers! Through the activity, I further understand the problems existing in the activity. For example: the number of invited customers and the actual number of invited shops, interest in activities, etc. In the arrangement of future activities, we should consider comprehensiveness and interest.

The above is a summary of my work in the past two months, and my personal summary is only a simple review of my past work. Through practice and running-in, I can quickly adapt to and operate the above work. Similarly, I have shortcomings. In my future work, I will correct my mistakes and constantly improve my working ability. We still have a long way to go, and we hope to get straighter and straighter. If there is anything wrong, please advise the leader!

2. Marketing Commissioner's personal work summary

How time flies! In a blink of an eye, the year is coming to an end. On June 30th, I came to Chunhua Qiushi School in Baixiang. Thank the leader for not abandoning me as a young man who knows nothing and accepting me to work in the unit. This is my first job out of the "childish circle". Of course, I also have a title-marketing specialist.

I majored in mechatronics in junior college. At first, I was really willing to take this hard-won job, but I didn't want to do it well, because I didn't come into contact with this major, so I didn't know what to do While I am puzzled, the unit leaders have high hopes for my growth only by their enthusiasm for market work. They talked with me many times, which provided solid confidence and motivation for my work spirit. I've been thinking at my desk for half a year, so let's summarize it briefly.

Summarize the following points:

1. Start from scratch, actively learn professional knowledge about market operation, and strive to develop professional knowledge into the market.

2. Actively complete the related work arranged by the leaders, seek solutions from the leaders in time if there are problems in the work, ask if you don't understand, and strive to do the work well.

3. Proceed from reality, investigate the market prospect and make corresponding market plan.

4. Analyze the market demand, find the key to the enrollment market, have a transparent understanding of the market, and make a market report every month.

While learning knowledge and accumulating experience, my ability and professional level have been greatly improved.

6. Design the recruitment advertisements of each month, such as advertising paper, AM, XX advertisements, etc. And actively put it into market operation.

7. For marketing activities, such as lectures and publicity outside the school, marketing activities can be well planned and implemented.

8. "Know yourself and know yourself, and fight a hundred battles" to investigate the relevant trends of other local training peers, analyze the effects, and imitate them when feasible.

Department work summary:

On June 30th, 20XX, the marketing department of Baixiang Chunhua Qiushi School was established. In nearly half a year's time, the marketing work has been gradually carried out. From the marketing department with nothing, it gradually grew up in the unit, so that "the market work should be investigated first, then reported, then planned, then implemented, and finally summarized and refined." Now all the required information can be taken out to meet the assessment of the headquarters.

In terms of unit performance, we can know that our marketing department is not doing well, because the enrollment performance this year is basically the same as last year. For some local small computer training institutions, the geographical advantages and school teachers are all below us, and the competitors only have to reduce the project tuition fees, which has brought a certain impact to our market. It is inevitable to gain a foothold in the local market.

Let me sum up the work of our department:

1. department construction: the department has just started, and the market system is still incomplete, but the market personnel are seriously inadequate.

2. Training of departmental personnel: After more than half a year's polishing, I have participated in the training of market business norms and market operation norms arranged by the headquarters for many times, and basically mastered the market enrollment work, but my business skills and professionalism need to be strengthened. Due to the shortage of manpower, heavy tasks and insufficient professional skills training.

3. Department work data analysis: It is not enough to analyze market data at work, because market enrollment is our job. If a student signs up, we still don't know how he knows that our school has relevant training programs.

4. Departmental work: there is no clear goal and detailed plan for work, and marketers are far from getting into the habit of writing work summaries and plans.

5. departmental innovation: the development of new business is not enough, the business growth is small, and the business ability needs to be improved.

6. Reorganize the brand information in the internal market of the unit to meet the assessment of the headquarters.

7. The completion of the above work can not be separated from the strong support and help of colleagues in the unit, and I would like to express my heartfelt thanks here.

3. Marketing Commissioner's personal work summary

It's been a week since I entered XX. In addition to being familiar with the requirements of XXCI and simple graphic design in my daily work, I was deeply impressed by the excellent case ppt observed in the national X4C store area these days. I also hope that my presence can inject new blood, new vitality and new ideas into the marketing department in future activities. Here, I personally summarize as follows:

Planning an excellent case not only presents a perfect effect of activity execution, but also has a set of creative activity plans combining the theme of the activity before the activity execution. The ideas in the plan are as clear as running water, and the activities carried out by the theme of the activities are comprehensively summarized and highlighted. Especially the theme is creative, novel and humorous. During the activity, combined with the launch of BMW series, an interesting title was designed, which not only played an eye-catching role, but also designed more "highlights". Thereby expanding publicity, increasing attention, increasing the number of customers, increasing the number of potential customers and promoting the sales conversion rate. So as to achieve the purpose of the activity.

Of course, a perfect activity plan is inseparable from the close cooperation of activity flow, preliminary preparation and division of labor among various departments. In addition to integrating resources as a whole, we should also grasp the details of each activity process. As the saying goes, "A single spark can start a prairie fire".

Of course, the perfect activity can not be separated from the cooperation of the media. For an automobile industry, publicity is a window for indoor and outdoor communication, attracting more customers to watch and order through outdoor reports. Various activities and experiences, such as tasting high-end products, intangible heritage, test drive experience, etc., are launched in the publicity reports of different media in combination with the theme content of the activities. Conduct online and offline recruitment and in-depth publicity, so that our customers can enter the BMW world and enjoy the happiness brought by BMW. While experiencing the pleasure, they also conveyed the BMW brand culture and spread the BMW spirit.

During the one-week internship, I feel more and more that theory needs more practice. Four years of theoretical knowledge in college is indispensable, but in work practice, more operation and practice are needed. Learn and understand from different excellent activity cases in the past, and be good at summarizing some excellent activity ideas and ideas; Starting from learning to imitate, we should innovate, apply what we have learned and improve it to become what we need.

In addition to doing your own work well, you need to get familiar with colleagues in various departments around you as soon as possible, get familiar with the daily work links of various departments as soon as possible, keep up with the work rhythm of colleagues, and get rid of some bad habits of procrastination as soon as possible. In addition, as a member of the marketing department, I will assist Manager Li and Tricana in their work, unite as one and cultivate the tacit understanding of working together. This afternoon is my first time to participate in the theme day activities of BMW3 series since I joined the company. I hope to master more practical experience in the activities and make contributions to my daily work in the future.

In the course of my work, there are two words from manager Li that have a profound influence on me. First of all, theory needs a lot of practice. Second, the result is more important. Therefore, in my future work, I will always remind myself that no matter how small things are, I will go all out and do them wholeheartedly, not afraid of hardships and difficulties, set up a good daily work plan and work goals, and truly make my daily work perfect. Give yourself a new challenge in the new BMW 4S job, truly get rid of the theoretical practice mode of teaching and learning and the pampered state in the student career, and profoundly clarify the importance and sense of crisis in the workplace. As the saying goes: the workplace is like a battlefield. There is a long way to go in Xiu Yuan, and I will go up and down. I believe that in the near future, this department will develop more vigorously with my appearance!

4. Marketing Commissioner's personal work summary

In a blink of an eye, I have been working in Changzhi Baocheng Marketing Department for more than half a month. Although the long internship is still far away, I still have to write a work summary. Xiao Wang asked me for it last week, but he was too busy to remember it. Ask me again today, the answer hasn't been written yet. I'm really sorry. Sorry here! Okay, let's get down to business. This is not the first time I have done marketing work in Geely Automobile 4S shop. After graduation, I worked in Geely Automobile 4S shop 1 for many years. At that time, I was the only one before and after the marketing department, and I had to do research, planning, organization and implementation myself. After more than a year, I know something about the market work of 4S shopping malls. Of course, Geely is naturally dwarfed by BMW. I changed my work place and car brand, so I decided to start over in Changzhi Baocheng BMW 4S shop.

First of all, the first experience at work

When I first entered the company office, the comfortable office environment made me feel good, and I liked the cordial smiles and positive working atmosphere of my colleagues. Yongda corporate culture, employee handbook and employee safety handbook let me know the requirements of the enterprise. Manager Li of the marketing department introduced me to my work scope and responsibilities, and I also secretly compared my previous work flow, and learned that BMW requires more detailed and real marketing work. After a few days, I have carefully understood BMW's CI requirements and Yongda Group's daily statements, because this is the basis for me to do my job well.

Second, the market work

1, daily work

During this half month's work, I was responsible for the PPT of "Car Shadow Accompanied Changzhi Baocheng, Victoria Royal Photography", "UN 1QUE Changzhi Baocheng Brand-new BMW3 1 Series Launch Conference", "dream cars is within reach", and the daily group report and activity summary. He also assisted Trikana in sorting out the briefing and Chai Min in arranging the exhibition hall. At work, I gradually became familiar with the daily links, caught up with the work rhythm of my colleagues, and cultivated the tacit understanding of the team. Last week, the brand-new BMW 1 series went on the market. I saw the influence of BMW brand in Changzhi area and the corporate responsibility of BMW.

2. Other work

At today's morning meeting, when Teacher Sun asked me what was the most important job this year, I instinctively thought that the answer was the terminal based on my previous work intuition. The answer surprised me. At that time, I mistakenly thought that my work status was still at the Geely level. It seems that there can never be dogmatism and bookishness!

The new working environment has changed my previous wrong consciousness and learned new working goals. I know it's still a long way, but I'll go straighter and straighter!

5. Marketing Commissioner's personal work summary

It has been a whole year since I reported to the company in 20xx. Crossing into a strange industry, even if I am enthusiastic, I will still be at a loss and tell myself silently that this is both an opportunity and a challenge. What you can do is to observe, explore, learn, brew, gain from your efforts and grow in your work. I am grateful for every suggestion and criticism of the leader, as well as the warm smiling faces and extending helping hands of my colleagues. Respecting leaders and being kind to colleagues has made me integrate into this young group in the fastest time, and it has become my goal to be mature and independent in the shortest time at work. I will review the work of these X months one by one, hoping to see the future through summing up this mirror and make the future smoother and more complete.

First of all, in the market.

Get a preliminary understanding of the basic situation of each market through telephone contact with xx, xx, xx and other markets. At the dealer meeting in X and the media reporter meeting in xx, we can better understand this domineering xx marketing model and the uniqueness of the participants. Because I don't know the market, I always communicate with the market carefully when I first arrive at the company.

Usually, by paying attention to the communication mode between the region and the market, I also learn from my experienced colleagues how to better get the recognition of the investigated things and actively cooperate with them, sum up all the experiences and gradually get familiar with and understand them in the communication with the market. In the market, what you are satisfied with is that you can learn and understand new things faster, communicate smoothly with the market, and usually leave a good first impression on customers. The shortcomings are the lack of study and research on market details and the lack of experience in dealing with related issues.

Next, we plan to understand and analyze the basic information of the market in charge in more detail, including population, store address, sales volume in 20xx years and advertising situation. By learning communication experience with outstanding colleagues in regions and departments, we can better understand the market, communicate with the market more effectively, and gain the trust and understanding of the market.

Second, point the manager.

The understanding between the point manager and some dealers is mainly through telephone communication. I am proud that there are no obstacles in communication, but the first month was particularly resistant. I have never been exposed to using telephone communication to complete my work. I communicate with dealers and store managers who don't know their personalities one by one by phone to understand the market situation. I must record the communication with paper and pen before each call.

Through a year of language communication and contact, from the indifference of xx at the beginning to the "thank you" now, from the complaint of xx to the "we communicate at any time" now, from the promise of inaction of xx and xx to the "something to talk about" now, all kinds of conversations tell me that my communication has improved, at least by their recognition. At the same time of communication, I will introduce excellent marketing skills to other markets, such as Zigong, and introduce the gift model of xx to xx, xx to Changde in order to better safeguard old customers. Various use effects tell me through the manager's enthusiastic telephone voice that my communication is necessary and my existence is necessary.

Next, we plan to classify dealers, visit and communicate in a planned way according to the degree of cooperation between dealers and store managers on the market and the company, and pay regular visits to understand the problems existing in dealers' operation and the opinions and suggestions on the company's products, services, policies and advertisements; Pass the received good opinions and opinions to other markets to be developed; Learn the ways and skills of managing the market from a large area, and gradually penetrate into the market plan, so that dealers or store managers can understand the significance of the implementation of the market plan, learn the implementation process of the market plan with the market, and improve themselves in the implementation process.

Third, office work.

Office work is one of the important parts of my work and a bridge between the company and the market. One is to sort out all kinds of market information, provide all kinds of help to the market and all kinds of things and financial exchanges between the market and the company, one is to cooperate with the regional manager to purchase and provide data, and the other is trivial but important work. These tasks require patience, care and concentration. I control my impatience and finish seemingly routine work one by one. Through this little thing, I also saw many shortcomings of myself, such as the mistakes in filling in the monthly report, the fact that the survey data is inconsistent with reality, and some things that I should have taken the initiative to undertake.