Mi Xue Ice City conducts training at Floor A 16 of Hanhai Beijin Business at the intersection of Wenhua Road and Beihuan Road in Jinshui District, Zhengzhou City.

First of all, give a brief introduction to Mi Xue Ice City.

Mixue Ice City is a national chain brand of ice cream and tea, which belongs to Mixue Ice City Co., Ltd. After more than 20 years of development, the number of stores in China has exceeded 25,000, covering 3 1 province (city, autonomous region), and it is actively exploring overseas markets.

Second, develop a city of honey snow and ice.

The predecessor of Honey Snow Ice City is a cold drink shop called "Cold Wave shaved ice" opened by Zhang Hongchao 1998 in Zhengzhou. In 2006, Michelle Ice City Ice Cream was born. The following year, the store was born and opened for business.

On 20 13, Henan daka food co., ltd was established to realize self-production and self-marketing of core raw materials. On 20 18, Mi Xue Ice City Vietnam Store opened, and in the same year, the brand IP image "Snow King" was launched. In 2020, the number of stores in Mixue Ice City exceeded 1 10,000. In 2022, Mi Xue Ice City issued a prospectus and will soon land in the capital market.

Third, maximize the benefits.

At present, the biggest income of Mi Xue Ice City Company comes from the sales of ingredients, that is, the ingredients needed to make milk tea and ice cream are sold to franchisees. These include milkshake powder, solid drinks such as milk tea powder, concentrated syrup of flavored drinks such as sucrose and fruit juice, jam, fruit and tea. Revenue accounted for 72%.

Training Contents and Participation Conditions of Mi Xue Bing Cheng

First, the basic knowledge of tea shop

Including store management system, clerk recruitment management, activity promotion plan control, emergency handling, etc.

Second, the knowledge of the equipment of tea shop

Including equipment installation, maintenance, cleaning and maintenance.

Third, the knowledge of tea shop raw materials.

Including the characteristics, sources, preservation methods and use methods of various raw materials.

Fourth, do milk tea preparation and on-site production training.

Including how to choose a site, how to design and decorate, and how to make drinks such as milk tea.

Five, to participate in the training conditions of Honey Snow Ice City

1. Franchisees need to be law-abiding, honest and trustworthy, and have basic professional ethics.

2. Franchisees can personally participate in the operation of Mixue Ice City Store.

3. Franchisees need to prepare 300,000 yuan of funds and provide corresponding proof of funds.

4. Franchisees need to take the initiative to participate in the management training organized by the headquarters of Mixue Ice City.

5. Franchisees should recognize the management culture and corporate philosophy of Mi Xue Bing Cheng.