? I have been recruiting students in Country Garden for nearly five years, and I have left my job. Although I am a grass-roots employee, I think I am qualified to answer this question. Mobile phone code, plain text, please make do. First of all, the most important factor of enterprise success is strategy (the top management is retreating, is that the reason? )。 In other controllable fields such as management and external factors, strategy is more important than anything else. Country Garden's strategy includes two points: First, it insists on focusing on real estate, taking advantage of the east wind of national development (real estate prosperity), grasping market opportunities, expanding at an appropriate time and standing on the right side. Have you found that the diversification of Evergrande has failed, and Wanda's cultural tourism relies on housing subsidies to make a living? In the final analysis, it is housing that makes money these days (whether to make money or not, how much money is another topic, it doesn't matter). Second, the project site selection ensures the core advantages of Country Garden. Only play what you are good at, play well, avoid the risk of losing control, and let it survive and develop. There is another sentence. Country Garden's overseas layout conforms to the policy of Belt and Road and capacity transfer. In the short term, there is no big risk in Country Garden's strategy. Secondly, the development of the company can never be separated from management. The management of Country Garden is not good, but it is not the worst in the industry, and it is still improving. Divided into the following points: 1. Take the lead in implementing the partner system: sharing achievements, encouraging old projects, sharing with one heart and one mind, and sharing happily, which fully improves the subjective initiative of employees (especially middle and senior managers). It is said that the market was good last year and there was a premium prize. All the projects try to raise the selling price as much as possible while ensuring elimination. 2. Execution: I can't say how high the execution is, but due to centralization and the personality cult similar to that of the boss (common in private enterprises in Guangdong), the policies and requirements implemented by the top leaders can basically be implemented. Many important policies are personally supervised by the group president, and of course, they will eventually be led by the counterpart centers of more than a dozen centers of the group. At that time, the second young lady personally carried out certain management when she was in charge. 3, the system has been continuously improved, the management has been continuously standardized, and some sub-sectors have grown from scratch, constantly improved, and formed their own characteristics. In just three or four years, they walked the road of others for one or two decades, which was very powerful (how many people were killed, and their hearts were tired! )。 Country Garden has now formed an annual theme of cultivating internal strength, such as cost year and big operation year. The next line will basically have a more prominent position and will also have greater changes. This year is the year of quality, and it is the turn to vigorously improve the quality of engineering, customer relations and property services; Last but not least, people! 1. In recent years, at least 20 senior executives above the vice president level have been introduced, and the arrival of many people has brought about obvious changes. Just like in Sanbin, Mo Bin became the president, established three sets of controls, and improved the quality of the project; Co-president Zhu Rongbin promoted the establishment of the first-and second-tier cities business department, and the first-and second-tier cities centers that had not been done before were also vigorously expanded, and even some places were able to take the Wang Di project, which made great contributions to last year's performance; Former CEO Wu Jianbin brought a lot of low-interest debts, and internal control also implemented three receipts and three branches; 2. There are many experts in every line of the group, who have actually formulated the management control system of each major, which has substantially promoted the continuous optimization of the company's management; 3. Grassroots employees work hard. It is really hard for outsiders to understand the hard work of Country Garden people. How long does it take to work 40 hours a week? A large number of grass-roots units can be easily doubled. Many of them are marketers you revile, going deep into streets, highways and fields, and insiders stay up all night. Resignation is more or less related to abnormal overtime. By the way, there is no overtime pay unless there is a legal holiday. Marx said that capitalists get rich by exploiting workers, but he didn't lie to me. When we laugh at migrant workers, most outsiders don't understand. Only they know that they may not even be as good as migrant workers. A bitter tear! 4. Accurate personnel demand: The most obvious thing is that when the school recruits, Country Garden does not recruit the best personnel, but recruits the most suitable ones who can accept integration into the company. It's so easy to stay and run, so it's not surprising that seniors go to Xiaobi for an interview and come out. Of course, except for the future leadership plan in recent years, it is a waste of talents that the country has worked hard to cultivate. For the first time, I answered the question seriously and said too much. I have been flattering for a long time, but who asked the subject to ask the reason for success? In fact, the journey of Country Garden has not been smooth sailing. For example, the 08 financial crisis almost closed down; For example, every year, there are higher goals inside than those announced to the public, and most of them have not been achieved; For example, every county has Country Garden slogans, such as Rolls-Royce Project; What is behind the glamorous sales performance? By the way, what should enterprises do after 1 and boss Yang? 2. Islanding effect; 3. Bureaucracy; 4, system defects, there are many lazy people in the middle and grassroots, and it is better not to do it if you make too many mistakes (refer to the article that Huawei employees were laid off, common problems in large enterprises); 5. Future leaders; 6. Whether overseas markets can make money and cash flow operation.