When the shopping guide successfully passed the probation period, you should know every dress, learn to find clothes by number, learn to sell, and learn to protect your sales performance. Details are as follows:

1, to know the price of each piece of clothing, this is formal, you can ask the old staff.

2. Find out where the goods are put by number and find them accurately. This is extremely important when customers come to buy clothes, because it is related to customers' time.

3, learn to sell, that is, sell clothes, recommend clothes to customers, say nice words, be happy to buy the right clothes for customers, and smile.

Don't be robbed of sales performance by others. Say something nice to old employees and shout for brothers and sisters. Let him teach you how to fill out the sales form, how to collect money, and how to fold clothes.

Precautions:

1. Be confident when recommending clothes to customers. When recommending clothes to customers, salespeople must have confidence in themselves, so that customers will have trust in clothes.

2, according to the customer's situation, improvise, not the same, just say: "this dress is good", "this dress suits you best" and other too simple and general sales language. Change the way of speaking according to the sales target. Introduce different content to different customers to suit everyone.

3. Tell the advantages of all kinds of clothes accurately. When explaining and recommending clothes to customers, we should compare the differences of various clothes and accurately tell the advantages of various clothes.

Beginners must learn to work in clothing stores.

One thing that a novice must pay attention to when he goes to work in a clothing store is that an excellent shopping guide should know how to read and read. Ordinary shopping guides like to keep up with customers, but most of them don't like being followed and feel uncomfortable, as if they are afraid of being stolen. It takes a lot of patience.

A shopping guide should treat every customer with full enthusiasm. If you are enthusiastic, people around you will be infected by you, including your customers, and you will feel energetic. On the contrary, if you are indifferent, you may lose many customers.

Customers in clothing stores try on many clothes every day. If you don't have enough heart to face it, it will be bad for your mental state, so customers will feel it, and if it is serious, they will be complained.

Marketing skills

I never tire of hearing good things, so customers don't like them. So don't be stingy with your sincere praise. Maybe your praise will make customers feel good and start buying at buy buy. Of course, excessive praise has turned into flattery, so we must measure it well. This is an era when network celebrities are all over the country. After everyone pursues online celebrities, they will definitely find business opportunities.

We can take advantage of the characteristics of customers and take online celebrities or popular stars as examples to meet their psychological needs. Provide customers with helpful information within their power, such as product fabrics, fashion trends, color matching and so on. Your suggestions will gradually make your customers start to look at you with new eyes and further generate trust.

Some customers are better teachers. If you encounter a problem that you don't understand, and the customer happens to know better, we can ask the customer humbly. If customers see that you are so sincere, they will definitely not refuse.

Skills and eloquence of clothing sales

Introduce the advantages of clothes, don't be timid, recommend confidence.

When selling, the most correct expression should be straight to the point, concise, polite, targeted and consistent with words and deeds. You should seize the opportunity to sell in time, use accurate and concise words, and adjust your way of speaking according to their personality characteristics and requirements when meeting different customers, so that they can feel that your attitude is sincere and reliable.

As the saying goes, "A good beginning is half the battle." In other words, when selling to customers, you should design the opening remarks. A good opening speech consists of a good personal image and a wonderful opening speech. First of all, you should establish a professional, beautiful and generous personal image. Moreover, you should use polite, sincere and attractive words to retain customers.

In sales promotion, you should remember not to be too impatient and eager for quick success. Instead, we should learn to read words, find out what customers like from expressions and language, and then sell them in a way that the other party is interested in and sell them flexibly.

Although your work is service-oriented, you should also pay attention to the shaping of authority. In terms of image and language, you should improve your authority, show your professionalism, analyze for the guests, give them the best advice, strengthen their confidence and make them believe in you.

Match the characteristics of the goods. Every kind of clothing has different characteristics, such as function, design, quality and so on. When recommending clothes to customers, we should emphasize the different characteristics of clothes.

Focus the topic on commodities. When recommending clothes to customers, we should try our best to lead the topic to clothes, and pay attention to customers' reaction to clothes, so as to promote sales in time.

Tell the advantages of all kinds of clothes accurately. When explaining and recommending clothes to customers, we should compare the differences of various clothes and accurately tell the advantages of various clothes.

Remember these ten formulas in sales.

Sales 10 phrase

Generally speaking, customers like cheerful and lively salespeople. For sales, the most important thing is eloquence and service. Sales exist in all aspects of our lives. Let's first understand the sales formula of 10.

Sales 10 formula 1

1, strangers sell gifts;

2. Regular customers sell enthusiasm;

3. Urgent customer selling efficiency;

4. Slow customers sell patience;

5. It is noble to have money to sell;

6, no money to sell is affordable;

7. Fashion sells fashion;

8, picky about sales details;

9, hesitant to sell is guaranteed;

10, easy-going selling recognition.

Then why do many people enter the sales industry?

1, I can't find a good job with more money and less work and closer to home.

2, the job is easy to find, and the money is quick.

3. Hard work will pay off.

4. Relatively fair.

But selling well is not easy.

Before joining the job: I am full of confidence and want to earn more than 10,000 yuan a month;

After joining the company: Why not bill? How about the rent this month?

Actually, this is because I don't know how to do sales. How to do it well?

Generally speaking, when a salesman joins the company, the company will train him in some aspects such as corporate culture, product knowledge and sales knowledge, but when it comes to his specific operation, he is basically puzzled.

Sales 10 Formula 2

"10 don't want" in sales, just remember this 10 formula!

1, to avoid not knowing the needs and wishes of customers.

Do not understand the real needs of customers, self-centered, completely from their own point of view to understand products, regardless of customers' wishes, feelings and interests, completely from personal intentions. As a result, customers are disgusted. Instead of getting effective feedback from customers, they were ordered to leave. This situation has been common in our actual promotion activities.

2. Avoid not being able to effectively listen to the customer's conversation.

In the process of communication, speaking accounts for 30%, listening accounts for 45%, reading accounts for 16% and writing accounts for 9%.

In all the contents of communication, listening accounts for 45%, which is higher than speaking. However, as a communication skill, how to listen is often overlooked. When growing up, we did have many opportunities to practice how to speak, but little time to learn how to listen.

This is exactly where our misunderstanding lies. The study also shows that 75% of words are ignored, misunderstood or forgotten. To some extent, this is because most of us never accept or seldom accept listening skills.

3, bogey can't guide customers to buy

In the sales process, many salesmen only pay attention to introducing products to customers, but customers often don't accept such recommendations, because salesmen don't accurately understand customers' needs, guide customers to buy, and stimulate customers' enthusiasm for buying.

4. Avoid blind introduction or forced sales promotion.

When promoting products, it is necessary to know in detail the needs and purchasing power of potential customers and whether there is a purchase decision. Knowing the customer's needs can give him reasonable suggestions and know how to help him achieve his goals and solve problems. Forcing customers to admit their needs will only backfire.

Don't flinch easily because the customer refuses.

Many impatient shopping guides are discouraged when they hear that customers have to reconsider and look at it again. They think that customers are not interested in the goods, so they give up the promotion easily. Originally, customers were still interested, but they had to buy other products because of the negative attitude of the shopping guide.

6. Avoid belittling competitors in front of customers.

Some shopping guides often evaluate competitors with certain derogatory subjective feelings when introducing products to customers. Only by belittling competitors can we really raise ourselves and let customers make a deal with you. American salesman Deng Hopkins told us that this idea had better not come into being because it is very stupid.

7. Don't look for the same topic.

Under the guidance of personal will and perspective, the shopping guide is too abrupt to sell products to customers, and can't find the same topic as customers, which makes customers feel forced and rejected by customers. This teaches us a lesson from the opposite side: the first step for a shopping guide to communicate with customers should be to try to find topics with similar interests.

8. Avoid showing off technical terms.

When introducing products to customers, shopping guides use too many proper nouns and technical terms, which makes customers puzzled, such as falling into clouds and fog. Professional jargon or terminology is not taboo, but if you show off to ordinary customers who just want to know how to use the function, it will be a bit difficult for customers.

9. Avoid effectively praising customers.

In the process of sales, it is understandable that the shopping guide uses sincere compliments to please customers. But if the praise to customers is unrealistic or excessive, it will be counterproductive.

10, avoid inappropriate words in conversation.

In the process of communication between shopping guides and customers, proper wording and subtext with good hints will undoubtedly play a key role in the success of sales, but using some inappropriate wording will destroy communication.

Remember this 10 formula in sales.

Strangers betray politeness.

If this is our first guest, we must be polite.

2. Regular customers sell enthusiasm.

We must treat our regular customers warmly.

3. Urgent customer selling efficiency.

If the customer is impatient, everything is anxious. We must hurry. What he wants is efficiency.

4. Slow customers sell patience.

Some customers are slow-witted, so we need patience.

5. You have money to sell respect.

In the face of rich people, we must respect them.

6, no money to sell is affordable

In the face of customers with little money, be sure to tell them the benefits.

7. Fashion sells fashion.

Facing fashionable customers, fashion is what they need.

8, picky selling is the details.

In the face of picky customers, they often pay attention to details.

9. Hesitant selling is the guarantee.

In the face of hesitant customers, we will tell them to guarantee.

10, easy-going selling recognition.

Sales 10 Formula 3

Dedicated to the sales staff! Sales classic formula!

The biggest gain from sales

It is not the amount of commission, promotion, showing off the increase of capital, or the completion of tasks. The biggest gain of sales is that you have one more person who trusts you in your life!

The biggest sales enemy

Not an opponent, not a high price, not rejecting your customers, not a company system, not a bad product, the biggest enemy is: your complaint! Your excuse! Dedicated to sales friends, watch it patiently for 3 times, and there will be new breakthroughs!

1. Customers are the best teachers, peers are the best role models, and markets are the best schools. Take the advantages of others and you can be longer than others.

2. Dependence is greater than strength. 97% of sales are building trust and 3% are closing deals.

3. Rejection is the beginning of the transaction. Sales is a lump-sum deposit and withdrawal game. Every time a customer refuses, it's saving you money.

4. Sales is the transmission of confidence, emotion and physical persuasion; Negotiation is a contest of determination; Closing a deal is the embodiment of willpower.

Be sure to tell the customer something with gold content, learn to create value and create the value he needs for the customer.

6, all things, we must learn to contact. Emotional relationship is greater than interest relationship and cooperation relationship, so we should have in-depth emotional communication with customers.

7. Customers buy not only the product itself, but also the corresponding and additional services of the product.

8. Networking is the pulse of money, popularity is the fate of money, and networking determines the lifeline.

9. You will never get a second chance to make a first impression on customers.

10, don't underestimate the last few days of each month, it's like a 3000-meter long-distance race. When you run 2700 meters, the last 300 meters is still more important, and the last few days are the easiest time to create miracles.

1 1, there are no products that can't be sold, only people who can't sell products; There is no firewood that cannot be split, but the axe is not fast enough; It's not that the market is depressed, it's just that the brain is disappointing.

12, a first-class salesman-selling himself; Second-rate salesman-selling services; Third-rate salesman-selling products; Fourth-rate salesman-selling price.

13. The first impression conveyed to customers when selling: I am your friend. I met you today to make friends with you. All top experts are people who regard customers as family.

14, selling anytime, anywhere, turning sales into a habit. Growth is always more important than success. You don't have to trade in sales, but you can't have no growth in sales.

15. Only by finding similarities with customers can we establish relationships with customers. Sales is about building relationships and networking.

16. Little things are everything. Why do cooked ducks fly away? It's your details that disappoint customers.

17, the magic weapon of continuous sales-listen more and talk less, ask more and talk less when necessary; The highest state of service-from the heart, not a mere formality.

18, a salesman's necessary beggar spirit-smile before "customers" and be rejected many times every day as always.

19, because skilled, so professional; Because of professionalism, it is the ultimate. Only professionals can become experts, and only experts can become winners. No customers will play with amateurs because they know that amateurs have no good results. Customers always trust only experts, and experts represent authority and trust.

20. Salespeople should always ask themselves three questions: Why do I deserve help from others? Why did the client introduce me? Why did the client pay me?