You can actually learn more: network links.
2. Image synthesis technology.
Making posters, decorating shops, and publicizing pictures inside and outside the station all need image synthesis technology. There are also high and low levels of image synthesis. This examines the understanding and application of software functions. To be an artist, you don't have to learn PS (although this is the view from the beginning, in fact, you have been a "PS artist" for a long time). At first, you took a detour. When learning image synthesis, I always go to the art synthesis course. Only later did you know that you started looking for a professional master course of image synthesis. After learning a thing, with the software foundation, you can learn fundamentally and learn advanced and professional things. It is difficult to make great progress if we only limit our study to the major of art design.
Need the ability to design signs.
Font design and Logo design technology are the basic skills of e-commerce artists.
It is inevitable to make some marketing fonts or help make brand Logo. Don't be satisfied with the existing fonts, and don't be satisfied with finding things from the material website. Subjectively speaking, an advanced designer always has his own things, leaving the simple imitation stage and entering the independent creation stage; Objectively speaking, a picture has its specific and specific design requirements. Maybe ready-made things can't accurately express your creativity, or maybe the time spent looking for ready-made things can be used to play the original creativity, which requires the skills of color matching and visual coordination.
Color collocation and visual coordination
There are many artists with good technical level, but the layout they make lacks "brand sense". The goods on the brand awareness page are more trusted by buyers and want to buy. The so-called "brand sense" is usually the words of the company boss or operator. In their own words, it is color matching and visual coordination. The ability of color matching is the foundation, which is not only an "aesthetic" personal and emotional thing, but also a "logical" strict and clear thing, which is easy to understand. For non-professional students, the best way to cultivate color matching is to buy several courses for college art majors, or listen to how professors in universities talk about the basic skills necessary for color e-commerce art design. It extends the basic skills necessary for e-commerce art design, and the three foundations in art, plane, color and three-dimensional can be learned. It is interesting to combine my work experience with these basic theories.
Familiar with how to upload background codes, pictures and text.
1. Page layout and layout.
After proper color matching and visual coordination, the layout of the online shop is typeset and typeset. Layout and typesetting are integrated with color and visual coordination and complement each other. In addition, the layout and typesetting should also take into account the buyer's ideas. It is not convenient for buyers to order something east and west. Is it what she wants to see after clicking? Will there be a psychological gap? Using data tools such as data cube to examine the quality of layout is not feasible by feeling.
2.Web code application foundation.
Mainly involves some simple web page special effects. Online stores have low requirements for store designers' special effects ability. Most things are ready-made backstage, but when they have ideas about special effects during the decoration process, they still have to make them. Think of a high-end page as concise, with few or mild special effects. What artists need to do is to make these less exaggerated special effects. Even if they use some art tools instead of software such as DW, they must modify the code generated by the tools for their own use.
3. Need to have a photography foundation
I have a SLR in my hand, and I'm going to shoot movies on weekends. Children are repairing pictures every day and know the source of light and shadow of these pictures they have repaired. Shutter, aperture, exposure and focal length should be understood. Practically operating the camera helps students to deepen their understanding of the picture; Learning the basic knowledge of photography will help students take better photos. E-commerce design mainly involves some design software, which will involve design art, web page making, store management and so on.
If it is for employment, you can contact a practical training institution and accumulate more project experience, which will help you even more.
If you have any questions about your major, you can learn about the course of Beida Jade Bird through the Internet or telephone first. It's best to go to the nearest campus to listen to the course, see if it suits you and communicate with your classmates. Your personal experience is the most reliable standard. main course
Principles of computer network, introduction to e-commerce, foundation and practice of e-marketing, e-commerce and international trade, e-commerce letter writing, e-commerce marketing writing practice, marketing planning, network
Page color matching, web design, data structure, java language, web standards and website reconstruction, flashactionscript animation design, ui design, e-commerce website construction, electricity
Basic skills of enterprise management practice, erp and customer relationship management, e-commerce logistics management, e-commerce English, news gathering and editing. Network marketing, network database, mobile commerce, enterprise letter
Information, e-commerce system design, advertising planning, e-commerce and logistics. Most basic is
AdobeFireworks
AdobeFlashCS4
AdobePhotoshopCS3 only needs to master these. In my opinion, as an e-commerce designer and a master of basic software and skills, you should at least know PS, AI, DW and photography. An experienced e-commerce designer needs to settle down and keep learning various technologies before he can be promoted to be a senior e-commerce designer.
A good e-commerce designer should know the data, pay more attention to the data of your store, how about the conversion rate of products, make clear the sales group of your products, make clear what sales purpose each activity is based on, discuss with the operation and analyze how to do it. Don't stay in the beauty of drawing, but also pay attention to the sales conversion rate, which can grasp the brand tonality of the store. Under the condition that the store has accumulated a certain amount of traffic and fame, we can design a brand tonality design that conforms to the image of the store. This is not narcissism. After all, products can be sold, and high conversion rate is king.
E-commerce design, referred to as e-commerce designer for short, basically requires familiarity with the basic principles of computer systems, the functions of major computer components and commonly used I/O devices, the basic knowledge of network operating systems, installation and use, the basic knowledge of multimedia systems, the basic knowledge and application of database systems, the basic principles of computer networks, and the architecture of TCP/IP and Internet applications. Master the methods of establishing and managing intranet. Net architecture, HTML, XHTML, XML language and network application programming, as well as the analysis, design, development and testing methods of information systems; Familiar with the ideas and general methods of system development project management, e-commerce process and online transaction process, e-commerce online payment concept, payment tools and payment system. Literally, it can be divided into two aspects: e-commerce and design.
1. design: it is necessary to systematically learn the basic knowledge of professional design, then expand it vertically and horizontally, and constantly apply and innovate in practical work. Nowadays, design is no longer a traditional design. It needs not only ideas in the brain, but also a connection with the Internet. It needs to skillfully operate various design software to make your brainstorming come alive.
2. E-commerce: It means that the direction of our design is the direction of e-commerce, which generally includes web design, store art design, front-end background, mito, video editing and so on. Nowadays, e-commerce is generally promoted online, and the quality of port design will make customers have a strong interest, which will lead to the next step and then step by step.
3. At present, the domestic e-commerce companies that do well are Alibaba, JD.COM, Pinduoduo, Suning and Gome. Longguan Group is also the largest crowdfunding service provider in China, ranking first among crowdfunding service providers in JD.COM; Suning crowdfunding the first contract service provider in the northern region; The e-commerce operation platform spans the self-built new media matrix such as Tmall, Taobao, JD.COM, Suning, Gome Online, Store 1, Amazon, WeChat, Sina, Sohu, Today Headline, Daily Express, etc. It has more than 60 industries. Longguan Group has reached good cooperative relations with many industrial parks, industrial cooperation centers, scientific research institutes, universities and scientific and technological achievements transformation centers in Beijing, making great efforts to help ease the transfer of non-capital functional enterprises, promote the coordinated development of Beijing-Tianjin-Hebei integration, promote the transformation of major scientific and technological achievements, and implement integration of defense and civilian technologies's industrial development strategy. First of all, we need the foundation of graphic design. I suggest you take a 60-second quiz before studying to see if you are suitable for studying e-commerce design (see the comments section).