We often say that bidding is SEM, which simply means using search engines to compete for rankings. The higher the ranking of an enterprise website, the greater the number of views it can get and the greater the exposure of its products. After users click in, they will make transactions on your website and get some income. So what preparations should be made in the early stage of SEM bidding? Let's have a brief look.

1, how to start bidding?

Before the bidding starts, many people will feel this way and don't know how to start bidding. At this time, you need to know the relevant knowledge of bidding in advance, which can be learned through video or training. All courses are required. If you don't understand the question, you can go to the forum or Baidu Encyclopedia to inquire, and you can accumulate enough theoretical knowledge for practical operation.

2. Know the products you are promoting.

This is not difficult to understand, that is, you need to know the products you want to promote in detail before the bidding starts, and you must know the products in order to promote them in a targeted manner and achieve good results.

3, according to the product lyrics

First of all, writing lyrics is a technical job, which needs serious research and study. Excel is its essential skill. Before writing lyrics, you must first understand the core keywords and extension words of the product.

After finishing the above work, you can write lyrics in large quantities. It is suggested to choose the words that match accurately first, and then optimize them when the website is stable, and the effect will be very good. Generally, widely used words have high exposure and their prices are between 0,5-1yuan, which need to be adjusted according to the company's decision-making and market conditions.

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