First of all, since it is a beauty salon, there must be employees, and the beautician must not be alone and can't go on. Second, we must publicize. In the case of physical stores, the publicity is limited. You can send out "leaflets", and then there is "shop promotion activities" Start with the surroundings, find people to experience, find ways to impress them and help you recommend them. Needless to say, the decoration of the shop is not too exaggerated, it is very simple, because it is in the community. After a period of time, if you have customers, you can find helpers to take care of the store, do more promotional activities, gain word of mouth first, slowly improve the user experience, and just stick to it.