1. Set the scene first.
If you imagine a flyer as a play, then paper is the stage. Just like drama, the function of a good advertisement is to make people pay attention to your product.
2. Set the reference line:
Add a very thin border, which can be imagined as a curtain to guide the reader's line of sight to the middle content. This kind of wireframe must be very thin. If it is too thick and too bright, it will distract the reader.
3. Push the product to the front desk
Put your products in a conspicuous position on the page, just like when you invite friends to have a barbecue in your backyard, you will also put these chairs in a conspicuous place in the yard so that every guest can see and touch them.
4. Add a title:
Once you add a product picture to the page, the function of adding text is to reveal all kinds of details and guide readers to pay attention to the advantages or functions of the product, which can't be found just by looking at the product.
5, choose the right font:
There are many classic fonts, which give people a low-key and confident feeling and can make the products shine. These fonts have been carefully designed and are very suitable for words, so both the main title and the subtitle are fully qualified.
How to design an attractive leaflet to promote colorpage design's skills? A good leaflet, color page and DM advertisement needs a clear theme and a deep understanding of the needs of readers (target consumer groups). It is very important to grasp the demands of readers. Secondly, a good picture is worth a thousand words. You don't have to fill the leaflet with what you want to say, but highlight the key points, make readers interested in learning more, and even pick up the phone to order your products.
As a low-cost marketing method, leaflets are especially suitable for small and medium-sized enterprises. But we often see passers-by on the street take a leaflet and throw it into the trash can without looking. How to avoid the same fate for your own flyers? At least we can design it beautifully! This paper introduces you to the "template" of designing leaflets, so that you can easily design an attractive leaflet. Leaflets are a low-cost and effective means of publicity. In this article, we will provide a versatile "template" that can be used for various flyer designs. Despite the rapid development of modern technology, leaflets are still widely used. Because the cost is low and the publicity effect is good. In addition, sophisticated printing technology has been able to make the visual effects of these leaflets very attractive. But who will spend a lot of time designing beautifully? Unless you have a template! -On this template, I tell you to put the title here, the photo there, and so on. It can also save time. If you want to design a series of leaflets, using "template" design can also make your leaflets look harmonious, not chaotic. The original design looks messy, and the revised design looks neat and pleasing to the eye. The above two advertisements for selling houses all have the same house and the same words, but if it is you, which one will attract you to buy it? In the initial design, the designer seems to be eager to deal with things, so the effect is also lack of organization. The whole page space is too large (at the arrow), and the vision is messy. In the revised design, each element is in its place, giving people a neat and coordinated visual effect. In fact, the above picture is what we call a "template", which allows you to know where to put things when designing. What you need to do when designing is simply to put each element in its place. As can be seen from the above figure, this template consists of five columns (odd numbers are used to break the balance and make the page dynamic). Of course, these line segments are only reference lines and will not appear in the final design. We divide the page into three areas, including title area, picture area and text area. When designing, we start from the top floor. In the title area, we need to use a certain color (as shown above, it is filled with black), and the title text uses white with great contrast. Note that this black area sets the tone for the whole page. Then we put pictures on it, occupying the whole picture area. Then add the text. We put all kinds of related words (all kinds of information and points) in the range of three columns, and pay attention to the comparison between words. In the above figure, it consists of a larger serif font and a smaller san-serif bold font. This can let the viewer know that these are two different short messages. Like the title, the text area here is determined by those columns. Finally, add contact information. The map is placed on the right, occupying two columns, and a small picture is placed in the lower right corner. Please note how we use asymmetric design to make the whole margin of this page more vivid. If we have the same width on both sides of the text area, the layout will appear too calm. We can also make some changes to the above design: for example, we can adjust the size of each area so that more words can be put in the title or more pictures can be added in the picture area. But in any case, don't break the original regional basic layout. And pay attention to all kinds of rectangular color areas to connect all elements of the whole page. In the picture area, there are several photos of Rigadeau (the above picture consists of three pictures), but the positions occupied by the pictures still follow the original five-column layout. And like the above picture, the big picture occupies three columns and the small picture occupies two columns to avoid the page being too rigid. If necessary, you can even put in four pictures (see the picture below). In this design, the best visual effect can be obtained by making one photo larger than the others. In the introductory text indicated by the arrow in the above figure, the font 16Pt and the line spacing are 26Pt, which can be changed according to actual needs or more pictures can be added. As I said just now, in the text area, two fonts are used to distinguish the two parts of the text, but the font of the price number is the same as the point below, so as to connect the information of the upper and lower parts. In the above picture, we also increased the height of the title area to add more text. In order to cope with this change, we moved the picture down a little and reduced the number of words in the text. Of course, saying that it is a template does not mean that it has not changed. Here are two other examples to see how to apply this template flexibly. The first change: in the above picture, our area is separated, but in the following design, a light color is used as the color of the whole background. Five small pictures occupy the width of five columns respectively. One big picture and five small pictures occupy the whole picture area. The above design has the following characteristics: 1, all elements are placed on a light background, which makes the whole layout tend to be unified.
Ps how to make a flyer design template ps how to make a flyer design template tutorial. 1. How to make a flyer design template We used a design software named "The" to design it. Its design method is to use image processing software, select image processing software, set layer style and mixed object style, select an adaptive size and create a suitable image in the image. We can choose the appropriate image according to our own needs, and the image selected in the design will be presented in its optimal size. 2. When creating a template to make a flyer design template, we must first determine the size of the template. If you choose a width of 950 pixels and a height of 120 pixels, you can create a very large template. As long as you select the shapes in the template, you can also select the shapes contained in the template. But if you choose two pictures, this picture is the best choice.