Teaching by famous teachers is also called marketing. People who have experienced that era are all "not going to XX is an adventure!" Slogans such as "special lecture on the enrollment rate of college entrance examination this year", "special lecture on the final stage of postgraduate entrance examination" and "special lecture on the admission of elite officials to study abroad" are not unfamiliar at all. The key to this recruitment strategy is these aspects:
The selling points of products in the sales market-what to say and who to say (usually led by big-name star teachers)
Drive enrollment-what do students like to listen to and what do parents want to listen to?
Enter publicity-marketing without leaving a trace (which can deal with a series of problems of students)
Sublimation enrollment-word-of-mouth marketing, on-site application.