Current location - Education and Training Encyclopedia - Education and training - Reflections on the distribution of leaflets by extracurricular counseling institutions
Reflections on the distribution of leaflets by extracurricular counseling institutions
In the form of advertising, most parents and students have a high proportion of turning around and dropping calls;

Add a bag, parents and students will still drop leaflets, and it may be useful to keep the bag;

Small gift form, small fan with slogan, wrong book, disposable pen, etc. It is still useful after all, and most parents will keep it.

School gate > bookstore > community gate *

Needless to say, the school gate is the best point, especially the parent-teacher meeting before and after the start of school and the exam, especially after the exam. Your recommendation is a solution to the teacher's anxiety just now

Bookstores are crowded, and most parents will take their children with them. If you want to enlarge the publicity effect of a single page, you can attach a small gift. Children love to take it, and parents will pick up a single page conveniently.

At the entrance of the community, the effect should be average and the experience is not much, while the latter is increasing.

One is the teacher and staff of the organization, because after all, they are familiar with the relevant information of the organization and are the last billing personnel;

A kind of hired temporary workers, general training institutions like to find college students best, thinking that they have higher quality, better image and better publicity effect. Judging from the actual situation, this may not be the case.

The bookkeeper is a manual worker standing on the street. It is impossible for the staff in your unit to stare at one by one, so the degree of hard work and hard work is far more important than academic qualifications.

The bookkeeper is facing the public, and the image needs public recognition. At first glance, it can be neither handsome nor cool nor beautiful, but it can't offend users. Both kinds of people need to pay attention to this.

Pay special attention to arrive more than 20 minutes in advance to get the best place to send bills and whether it is occupied by peers. Observe the target crowd and lock the target.

The target group knows exactly what you do. You don't need to talk. Just send the bill directly. After issuing the bill, watch the reaction and make an opening speech.

Speech is very important, which requires pre-training Remember not to recruit a group of students everywhere, and then inform them to meet somewhere in the morning, organize the staff to assign tasks, and then everyone will do it separately and disperse in a hubbub. This is a big no-no. Training institutions are not familiar with these temporary personnel, and it is easy to slack off and waste resources.

On the day before going to work, it is best to have a training. Mainly grasp three points: brainwashing, standardization and training. "Brainwashing" means letting the other party recognize you and be willing to work hard for it; Norm is to tell each other what can and cannot be done; Training is teaching each other what to do and how to do it.

Be recognized and publicize the product features, development history and entrepreneurial spirit of your organization. For the billing staff, this is a bit inflammatory and tries to gain the psychological identity of the billing staff.

Make a summary after sending the bill, don't disperse in a hubbub. It is necessary to call the bill issuer and site management personnel to communicate. The main goal is to get feedback on the products and services of the organization, such as what kind of follow-up activities users are interested in (free classes? Coupon? ); What are the advantages of competitors, how others do it, and how effective it is; Discover talents among billing personnel. Education and background are not important, but you can see who can be used in your work.

Sending bills is more than just a physical activity. To achieve good results, we need to improve every link with our heart. I hope everyone can get good grades.