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Diary of professional experience-car salesman
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Automobile sales practice log 50: 1

Today, I started my internship life. I arrived at the company at 9 am. I got a work permit after I went through the internship procedures in the personnel department of the company. After that, the personnel department trained me and several other new employees on corporate culture and company history. A general understanding of the company's general situation, scale, organization and staffing, as well as the background, products, development direction and prospects of some companies. Except my colleagues and I were in the sales department, several others were in the after-sales department, and everyone quickly reached an agreement. In the afternoon, Manager Wang of the Personnel Department showed us around the company and got to know the situation. Through today's internship, I have a preliminary understanding of * * * * Co., Ltd.

Automobile Sales Practice Log 50: 2

Today, I arranged an internship in the marketing office. Manager Li, my master, spent more than an hour explaining the business etiquette and sales process related to sales, and then he showed me some information about the company's main products-Dongfeng commercial vehicle Tianlong and all models in Tianjin. I didn't know anything about these things before, but now it's not unclear after watching them for a long time. After reading it for a long time, I only have a very simple understanding. I have to ask manager Li again, and then he told me some specific parameters of the car. I generally understand some unfamiliar terms such as horsepower, turbocharging and fuel consumption per 100 kilometers. I also have a general understanding of the automobile sales process.

Automobile Sales Practice Log 50: 3

I have been in the company for a few days, and my colleagues have taken good care of me. They often lend me a helping hand when I am in trouble, which makes me very moved. I learned a lot by chatting with my colleagues. After a few days, I began to do some business-related work with the help of my colleagues, mainly to help with some simple things. That is to lay the foundation. Don't underestimate these activities. Although simple, it can't be neglected. Everything is crucial because they are interrelated. In order to ensure the final success, we should lay a good foundation for each step ahead. In order to really use my knowledge, I am very strict with myself to do everything well, even if it is simple, I will seriously consider it several times. So although it is unpleasant, I can guarantee to satisfy my colleagues.

Automobile Sales Practice Log 50: 4

It's almost a week since my internship, and I can simply sum it up in a few words, that is: think more and ask more! On the one hand, we should develop the ability of independent thinking, and consciously try to solve problems independently when encountering problems, so as to have a deeper understanding of the problems and benefit a lot from solving them. This is the first time I officially joined the society, set foot on my job and started a completely different life from the past. Go to work at the specified time every day, and finish the work tasks on time during work seriously, and don't be hasty and perfunctory. Besides, the responsibilities we began to shoulder were different from those in the past. Be cautious in everything, or you may pay a huge price for a small mistake at any time, which is beyond an apology and a apology book.

Automobile Sales Practice Log 50: 5

Today, under the arrangement of manager Li, I had a sales simulation exercise with my new colleagues. Through mutual questions and answers, my new colleagues and I can find out the shortcomings of mastering knowledge. Now I have gradually entered the state. I started to get in touch with some sales matters independently. You can also hand out brochures for colleagues and run errands for customers. But I still don't know much about car access, insurance and other things. Today, I learned to use fax machines and scanners. Although it is not very complicated, the accumulation of bits and pieces is always helpful to my future work.

Automobile Sales Practice Log 50: 6

At nine o'clock in the morning, the general manager of the company called a meeting of all employees for more than three hours. The boss said a lot during the period. This paper summarizes the company's work during this period. I listened attentively, because it was the first time to attend such a meeting, and I expected to record more things. I recorded for more than three hours, and my brain and hand nerves were highly nervous. Careful observation shows that the boss is a mature middle-aged man and can be seen as a successful businessman.

When the meeting ended, my hand didn't belong to me. I feel that it is still very useful to learn office software such as Word, Excel and PPT at school. But there are other softwares that are not easy to use and need some time to study and study.

Automobile Sales Practice Log 50: 7

Today, I finally officially received a client. Although manager Li talked to him later, manager Li was very satisfied with the preparations I made before. Now I feel like I'm talking to customers. I need to be able to understand customers' intentions well and convey information about the company and its products to customers accurately. This requires me to be quite familiar with some business processes and product features of the company itself. So I will go to work earlier than my colleagues every day and read my notes. Of course, it would be better if these materials can be put in my mind, so I will read them several times when I have time and slowly recite them in my heart.

Automobile Sales Practice Log 50: 8

After I arrived at the company in the morning, Manager Li arranged a temporary job for me. The sales clerk of the company asked for leave today and asked me to help Ding Yi get laid off temporarily. The job of a sales clerk is to answer the phone, which is usually very short. I just need to make some simple introductions. Of course, some customers need more detailed information, so I need to describe the overall situation and try to let them know more about our products. The most important thing is to make them feel that our products are excellent. Although manager Li told me that he would come to the company for a specific interview if the customer asked very detailed questions, I tried my best to answer the customer's questions. I sincerely hope that every phone call can bring a business to the company.

Automobile Sales Practice Log 50: 9

Continue to set up a post as a sales clerk today. I received an angry phone call from a customer just after I went to work, saying that there was something wrong with the quality of the product and my attitude was quite bad. First of all, I told him not to get angry and let him calm down. Then I asked about the situation, recorded it, and reported it to the Xie Gong in the repair department, asking Xie Gong to explain the handling method to the customer. Later, I heard from Xie Gong that the problem had been solved and the customer was very satisfied with our service. My handling method has been praised by manager Li, and excellent service can make up for the lack of product quality. I think this is very correct.

Automobile Sales Practice Log 50: 10

Interviewing with experienced customers in the society still seems nervous and not very smooth. In the morning, I took the initiative to chat with a customer who came to the company to see the car for a while. Later, he didn't want to talk to me anymore. It is estimated that I am a newcomer. Although I didn't do well enough, I benefited a lot from this attempt. I have also tested my level and adaptability through constant experience and attempts. No more stage fright under strange circumstances. In a few days, in the face of customers who are much more experienced than me, we can also briefly introduce our products, so that they will have a stronger interest in our products.

Automobile sales practice log 50: 1 1

Due to the trend of market integration, the competition of products is becoming increasingly fierce, and customers have a stronger sense of shopping around. As a salesperson, it is really not an easy task to let customers choose our products and reach the intention of cooperation. Professional knowledge and professional conversation are very important. It seems absurd to think that sales are just playing with customers. A customer has come to our store several times today, but he hasn't made up his mind to buy it yet. I was a little impatient, but the last colleague persuaded him to choose our product and really admired him.

Automobile Sales Practice Log 50: 12

I got up a little late in the morning. It's 8: 20. I'm going to be late. I washed my face in a hurry and took a taxi to the company. Fortunately, I'm not late. Manager Li hasn't come yet. Although I sigh, I think it's a pity to take a taxi for 20 yuan. If I get up late every day in the future, then the shallow internship salary is only enough for taxi fare. It seems that I have to be more strict with myself. People who have no sense of time may eventually suffer in their work. It is very necessary for a professional to arrange his schedule reasonably. Staying up late at night will affect your health and your work the next day. Pay attention to this next time.

Automobile Sales Practice Log 50: 13

Today, I have experienced a complete sales process, from the initial business negotiation to the later determination of purchase intention, collection of customers' payment, invoicing of customers, delivery of vehicles, and assistance to customers in handling license plates and vehicle insurance. Although manager Li told me the whole process, I have seen some at ordinary times, but it is not as complete as it is today. As a car salesman, it is really not simple, there is so much knowledge to know. Customers are very satisfied with our service and often thank us. Although just running errands, I am still very happy. There are new gains every day, different feelings every day, and suddenly I feel that I need to learn too much, so I should continue to work hard. 14

Watching the internship time go by day, I have learned a lot and become more confident. Manager Li taught me a lot of details about sales skills, and I understand that speeches should be concise: people are surprisingly selective when listening. So be sure to point out the "selling point". The simpler the language, the better. Conciseness can highlight the main points. Don't let long-winded sentences begin. This is why we often can't remember some conversations, and why two people often have very different memories of a paragraph.

Automobile Sales Practice Log 50: 15

In the afternoon, my colleague sold two cars at one go. Although the previous process was a bit tortuous, it was all solved with the help of other colleagues. Before leaving work, Manager Li specifically told me that when encountering problems, on the one hand, we should cultivate our independent thinking ability and consciously try to solve the problems independently, so as to have a deeper understanding of the problems and benefit a lot from solving them. On the other hand, we should cultivate team spirit. The company is a whole, and its products are the crystallization of the team. Everyone needs to communicate with others better, help each other and work together for the same goal. Only by uniting the wisdom of all people can we play the greatest role. I really gained a lot today.

Automobile Sales Practice Log 50: 16

Today, I was called to my post again. After lunch break, manager Li arranged for me to go to the sales department of the company to help me enter the documents. He said that the sales department has a heavy workload recently and there are not enough people, so I don't have that much work in my hand. I'll help first, that is, take a look. Sister Wang of the sales department said that I would sort out the company's various sales unit prices in the last month after typing. Then enter the company's ERP, and finally put the entered documents in the corresponding position! Although it was a simple job, I finished it seriously. Compared with Sister Wang, my typing speed is much slower. She is basically typing blindly, and I have to look at the keyboard from time to time. It seems that there is really a lot to learn.

Automobile Sales Practice Log 50: 17

The boss met me in the shop this morning and asked me what I had gained during this period. My answer basically passed. The boss asked me to continue my efforts and tell me how to adapt to the company environment quickly, integrate into the enterprise group, better communicate with my colleagues and better complete the set tasks. Need a step-by-step understanding from point to surface. Thank you very much for your teaching. Everything I have learned these days will definitely have a far-reaching impact on my future employment. For me, real employment is not far away. I am very happy and grateful to have such an opportunity to study hard, improve myself and exercise myself before employment.

Automobile Sales Practice Log 50: 18

There have been no new sales achievements for several days, but everyone's mental state is not bad, and they are still optimistic and positive, without any slack. It seems that as an excellent salesperson, it is also a necessary professional accomplishment to bravely face the trough in work. There are ups and downs in a person's life, and there are also helpless days. Only by adjusting your mentality, bravely facing the setbacks in your career and actively preparing, will you have a lucky day. In the afternoon, several salesmen discussed how to solve the problems they encountered. Although there was no good result, I was deeply impressed by the scenes of mutual encouragement and mutual encouragement. It's good to work in such a warm group.

Automobile Sales Practice Log 50: 19

In a few days, the internship will be over. This short and substantial internship has played a transitional role for me to go to society. It is an important experience and step in my life, and it is also very helpful for me to go to work in the future. Some basic principles of being a man, such as seeking advice with an open mind and civilized communication, should be conscientiously implemented in real life, and good habits should be constantly cultivated in real life. This internship also made me deeply understand that it is very important to maintain a good relationship with the group. For a person who is about to enter the society, there are many things to learn. They are the best teachers. As the saying goes, "A threesome must have a teacher", and we can learn a lot from them.

Automobile sales practice log 50: 20

With the change from school to social environment, people around you have completely changed their roles, teachers have become bosses, classmates have become colleagues, and their ways of getting along are completely different. In this great change, we may be confused and unable to adapt to the new environment immediately. In the past, we may have high expectations for work, but in practice, we found that many small things were not handled well, and the sense of honor and pride of college students was often unfounded. As the saying goes, it is better to study for more than ten years than to work for one or two years. Although the one-month internship is not long, I have learned a lot from it, about being a man, doing things and studying.

Automobile Sales Practice Log 50: BYD 4S Store

Automobile sales practice log 50: 20 13/7/ 1

Today, I started my internship life. At nine o'clock in the morning, I arrived at the company, the internship unit BYD Lingheng 4S shop, which is close to the school (a few minutes by bus, it is more convenient to commute! ), at the intersection of Kaixuan Avenue in zhangwan district, and my major is also very close-automobile marketing. Since today is the first day of internship, my main task is to "look around" and get familiar with the company environment.

Showing us around is Sex Bian's sales consultant. She graduated from Automotive Institute and has been working here for two years. She is our senior sister. First, the overall layout of the exhibition hall, with eight new cars built in, namely: F0, F3, Sirui, Julie, S6, etc. The reception desk is at the entrance, and the guest rest area is on the left. The second floor is the office area (sales department, finance department), followed by the maintenance department. The company has 12 sales consultants, most of whom have more than two years' working experience. Finally, the senior also gave us a detailed introduction to the sales process and matters needing attention, which is similar to what our teacher said in the school classroom "Automobile Sales Practice".

Finally, I will bring you some automobile parameters of various models, which is said to be the most basic preparation knowledge of automobile sales consultants. We must remember these parameters before we can do a good job in car sales. Through today's internship, I have a preliminary understanding of automobile sales.

Automobile sales practice log 50: 20 13/7/2

The company's working hours are from 9 am to 6 pm, but I got up early today, and the opportunity is particularly good, just in time for the fourth automobile culture festival reported by BYD. I am very excited to hold it in Youth Square. Report to the store first. The sales manager assigned today's tasks and performed his duties in an orderly manner. But for us interns, the most important thing is to study and observe the venue layout, promotion activities and related preferential policies.

In the morning, there are cultural performances, automobile-related knowledge contests and corporate culture publicity. 10:00 or so, there are already many people. Every sales consultant warmly receives every customer who comes to consult. Although he is sweating profusely, I admire their enthusiasm for work and set an example for me to learn. Leave information about potential customers. 12 new cars, including the latest "Sirui" and "New M6", were put on the scene of the cultural festival, which can be regarded as a new car launch conference planned for these two cars! All the cars on site have high preferential policies, and some old customers are tempted to place orders directly.

Automobile sales practice log 50: 20 13/7/3

With the hazy drizzle, the car culture festival lasted until the next day, and fewer people came in the morning, which seemed a little deserted. Fortunately, it was sunny at noon, the host held a microphone to promote the brand concept of the company and the significance of the activities, dynamic music sounded, and the atmosphere at the scene gradually boiled. Like many auto shows, beautiful models are an essential element. Gorgeous clothes, beautiful face and tall figure always attract customers' attention. From time to time, clients come to consult me, so I can only pretend to be calm and introduce myself, which makes me sweat. It seems that the theoretical knowledge in books is far from enough. Only by putting it into practice can we improve our theoretical study.

Automobile sales practice log 50: 2013/7/4—2013/7/5

Because its two-day automobile culture festival has been successfully concluded, this activity has gained a lot, the direct economic benefits of the company have increased sales, and we have also increased our knowledge and learned a lot. We started the induction training, mainly the slide presentation.

The company's induction training lasted for two days. On the first morning, the manager of the administrative department told us about the enterprise structure, enterprise culture and some rules and regulations of the enterprise. After the lecture, we issued a copy of the company's rules and regulations for everyone to study hard in their spare time. There will be an assessment of the company at the end of the month, which is also one of the criteria for the assessment.

Report on summer internship of college students &; The investigation report shows that the special practice proves that the majors of finance, law, civil engineering and mechanical and electrical engineering.

In the afternoon, the sales manager told us the sales consultant skills, which are all the most basic. The teacher also talked about automobile sales practice and automobile marketing before, including some specific automobile parameters, displacement, fuel consumption per 100 kilometers, wheelbase and vehicle size. The next day, the person in charge of the after-sales maintenance department told us some simple automobile structures and automobile electrical equipment, and we also had knowledge preparation in the school class. It is not difficult to learn engine, construction site (clutch, gearbox), body, electrical equipment (ABS\EBD\SRS\ASR\ESP) and so on!

Automobile sales practice log 50: 20 13/7/6

15 at 8: 00 sharp, the employees of the entire 4S shop will go to the maintenance hall behind the exhibition hall for a morning call, and then the entire sales department will hold a short morning meeting in the exhibition hall, mainly for today's work tasks. Let's work hard!

The exhibition hall is specially cleaned, but cleaning the new car is our daily work, and the dust on it should be removed.

Clean, the predecessors here all say that "a good sales consultant starts with cleaning the car", which is also to leave a good impression on customers. Then the manager arranged a master for us to work here for three years, and once set a sales record of one month 15 sets, with rich sales experience. In the early stage, the master took us to learn.

Unfortunately, we have to remember all kinds of car parameters in the next week. The master said that this is the basis of being a car sales consultant, and with these car parameters, we can better show our products to our customers.

Automobile sales practice log 50: 20 13/7/7

Today, as usual, there was a short morning meeting after the morning roll call, followed by burying my back. It is possible to simply remember the product parameters of a model. Just take some time to remember, just like the usual surprise before the exam. Simple memory is not difficult, but when there are many product models, all that remains in my mind is the numbers themselves, just like other students who came with me, and I am at a loss. In particular, the configuration of the engine is always mixed, the size of the whole vehicle is easy to say, there is not much difference, and electronic equipment is the most difficult to remember, too much.

The master suggested that we compare the memory models and tell their parameters for specific models, which can greatly improve the efficiency of memory. It seems that everything should be done with methods, more brains and more thinking!

Automobile sales practice log 50: 20 13/7/8

It's almost a week since my internship, and I can simply sum it up in a few words, that is: think more and ask more! On the one hand, we should develop the ability of independent thinking, and consciously try to solve problems independently when encountering problems, so as to have a deeper understanding of the problems and benefit a lot from solving them. This is the first time I officially joined the society, set foot on my job and started a completely different life from the past. Go to work at the specified time every day, and finish the work tasks on time during work seriously, and don't be hasty and perfunctory. Besides, the responsibilities we began to shoulder were different from those in the past. Be cautious in everything, or you may pay a huge price for a small mistake at any time, which is beyond an apology and a apology book.

Automobile sales practice log 50: 20 13/7/9

For the next three days, I did the same job, tossing and turning in those models, chatting with other salespeople and learning from them in my spare time, which was very rewarding. On the contrary, my teacher didn't teach much. I asked her on my own initiative before she communicated with me and told me something.

As a sales consultant, it is very difficult to make customers choose our products and reach the intention of cooperation. Professional knowledge, professional conversation and accurate perception of customer needs are all very important. A customer visited our store several times today, but he hasn't made up his mind to buy it yet. But the last colleague persuaded him to choose our product and really admired him.

Automobile sales practice log 50: 20 13/7/ 12

After a week's struggle, the basic parameters of various models have been roughly mastered, but some specific details have not been grasped accurately, which will be supplemented in future practice.

Our main products are: F3, Julie, S6, and the newly listed Sirui and New M6. The price ranges from 50,000 to 65,438+0.5 million, and the displacement is 1.5L, 2.0L, 2.4l. The main selling point of the engine is TID, that is, turbocharging, in-cylinder direct injection and dual clutch variable box power combination. Several models are basically equipped with wireless remote control technology and 330. In terms of sales volume, F3 gradually withdrew from the historical stage and was replaced by Julie. As a household product, S6 remains stable, second only to CRV. The newly listed Sirui has increased by 65,438+0,500 compared with the listed 200, and the market prospect is great.

Automobile sales practice log 50: 20 13/7/ 13

As usual, there is a short morning meeting in the morning. Finally, the manager said that there would be a company summary meeting in the evening. I had fantasies at first, but the sales manager specifically explained that our interns would also attend.

In the evening, we went into the meeting room intermittently. The meeting lasted for three hours, during which the boss said a lot. This paper summarizes the company's work during this period. Although it had little to do with the content of our internship, I listened attentively, because it was the first time to attend such a meeting, and I expected to show my accomplishment in front of my boss. I recorded for more than three hours, and my brain and hand nerves were highly nervous.

Automobile sales practice log 50: 20 13/7/ 14

Today is another day of training, focusing on the historical background of BYD's development. After cleaning, several interns entered the training room early.

BYD is an independent brand. Initially, its main business was the production of batteries. In 2003, BYD acquired Qinchuan Automobile of Xi 'an, and F3 went public in 2005. Its monthly sales exceeded 10,000, making it the sales champion. 65438+February 65438+May 2008, BYD F3DM, the world's first dual-mode electric vehicle, went on the market, and it can travel 400km on a single charge, which blew the horn to solve the energy shortage and reduce carbon dioxide emissions. BYD took the lead and created a feat of China's leading power in the world! DIT power combination, with low fuel consumption, strong power, soft shifting, 5.9s acceleration per 100km, 2L fuel consumption per 100km, 50km pure electric driving and 700KM dual-mode driving, is the singles champion and all-around champion.

Automobile sales practice log 50: 20 13/7/ 14

I have practiced for more than ten days, and the main time is training and memorizing car parameters. Today, the manager asked us to take an exam, which was a paper, and the total amount of questions was *** 100. Hearing the news, we were dumbfounded at that time, because we were completely unprepared.

Because they are all multiple-choice questions, and the topics are not too difficult, they are all basic knowledge. It was finished in 30 minutes, and then it was checked again. I waited a few minutes to see if there were any problems. My score of 87 was still relatively high. The manager also praised it, and his heart was full of joy! There are so many exams and quizzes in school, and that's what happens when there are too many exams.

Automobile sales practice log 50: 20 13/7/ 15

Today, the sales manager brought an exciting news. We will hold an exhibition in the evening and have a day off every two days, which means that our interns have to work overtime. The auto show started * * with four models: Speed Sharp Comfort Edition, priced at 65,900; Sirui Manual Exclusive Edition, priced at 65,438+009,900; brand new M6 exclusive AT, priced at 6.5438+053,900; S6 elite model.

96,900 yuan, these models are BYD's best-selling models and the latest ones.

Of course, you should do your homework on car parameters. First of all, Sirui, because this car 20 13 is newly listed, and the sales volume has soared! 112-1000-1500 (monthly sales):

(1) 10.2 inch high-definition capacitive touch screen, HUD night vision system, talking about night changing into day. (2)TID gold power, front and rear seats are heated in sections, and the two temperature zones of automatic air conditioner are independently controlled; (3)500G mobile hard disk "Audio-visual Rubik's Cube", 5. 1 channel DTS surround sound; (4) Memory linkage system of main driver's chair, steering wheel and exterior rearview mirror, 12 airbag.

Automobile sales practice log 50: 20 13/7/ 16

After I registered in advance, the manager arranged a temporary job for me. The sales clerk of the company asked for leave today and asked me to help Ding Yi get laid off temporarily. The job of a sales clerk is generally to answer the phone and make some simple introductions. Of course, learning telemarketing skills is also one of the learning arrangements for sales assistants, and I am happy to do it.

Of course, although Manager Li told me that he would come to the company for a specific interview if the customer asked very detailed questions, I tried my best to answer the customer's questions. I sincerely hope that every phone call can bring a business to the company.

Automobile sales practice log 50: 20 13/7/ 17

As usual in the morning, the company held a video conference at three o'clock in the afternoon, but I forgot to wear my glasses and couldn't see clearly what I was talking about. Despise mainly talked about the three guarantees of the car: warranty, replacement and return, from 10 to 1 implementation; Delivery process: new car inspection-inventory and delivery of car purchase materials-delivery of vehicles and accessories-definition of three guarantees-delivery. Car purchase information includes: car purchase invoice, additional tax certificate, product instruction manual, insurance policy and invoice, vehicle driving license. After-sales information includes: three-guarantee certificate, maintenance manual and maintenance network information. The new car cycle is 60 days or 3000km, the three-guarantee cycle is 50000km in two years, and the warranty period is 60000km in three years. Knowing this will pave the way for the subsequent complete sales.

Automobile sales practice log 50: 20 13/7/ 18

Today, I finally officially received a client, and my master communicated with him later. Now I feel that when talking with customers, I need to accurately perceive the actual needs of customers and whether to buy a car. People who really want to buy a car will check a lot of information online in advance, and basically determine the relevant models. It is superfluous to say that car parameters are flying all over the sky. Although I feel good about myself, I am not qualified to officially sell cars. I have basically mastered eight sales processes, such as customer reception, demand analysis and product display, but I am familiar with the specific process of subsequent delivery.