Now many e-commerce platforms and short videos have live broadcasts with goods. The live broadcast is very effective and can attract a lot of traffic. Many sellers have opened, and it takes some skills to get high sales. So what are the skills of Taobao sellers' live broadcast? The following small series brings you the sharing of live broadcast skills of Taobao sellers. Interested friends come and have a look.

What are the skills for sellers to broadcast live?

1, the product should be related to the store category.

Most sellers will have a running-in process after the live broadcast, but no matter what they want to sell, they must find the products in advance. When the live broadcast room was first launched, Taobao would give some recommended traffic more or less, but if you want visitors to enter the store, you must have products with high credibility and huge discounts.

2, the product style is better

The people who watch Taobao live broadcast are basically women. They are very irrational when shopping. When the anchor brings the atmosphere of the live broadcast room, they will make a deal. At the same time, female consumers have high requirements for styles. Don't think that someone will buy it just because it is cheap, so the products in the live broadcast room should not only be cost-effective but also beautiful!

The price should be competitive.

In the live broadcast, in order to sell the product, the seller must come up with a product with high customer unit price but greater preferential strength, which is competitive enough in the market. At the same time, when introducing the live broadcast, it can be compared with peers to improve the psychological expectations of fans, so the chances of trading are greatly increased.

The above is the skill introduction of Taobao seller's live broadcast, hoping to help everyone.