1. Customer visits: Medical representatives regularly visit doctors, pharmacies and other medical institutions to establish and maintain good cooperative relations with them. They introduce the company's drugs, medical equipment or other medical-related products to doctors and provide professional information and suggestions.
2. Product promotion: The medical representative is responsible for promoting the company's products to doctors and other related professionals. They know the characteristics, efficacy and usage of products in detail, and provide relevant information and samples to customers. Medical representatives will also answer customers' questions, explain the advantages and indications of the products, and help customers choose the appropriate treatment plan.
3. Market research: Medical representatives are responsible for collecting market information and competitors' intelligence. They observe market trends, understand customer needs and industry development trends, and feed this information back to the company. Through market research, medical representatives help the company to formulate sales strategies and promotion plans.
4. Training and education: Medical representatives need to constantly learn and update their medical knowledge, product knowledge and sales skills. They participate in the training activities organized by the company and learn the latest medical research results and product information. Medical representatives will also organize and participate in academic conferences, seminars and training courses to share knowledge and experience with doctors and other professionals.
5. Sales report and data analysis: Medical representatives need to record customer visits, sales data and market feedback in time and write sales reports. They analyze sales data and market trends, evaluate product sales, and adjust sales strategies and plans according to the situation.
6. Cooperation with internal team: Medical representatives work closely with internal sales, marketing and R&D teams. They provide customers' feedback and needs to the internal team, assist in formulating marketing strategies, provide suggestions for product improvement, and cooperate with the team to achieve sales targets.
The task of medical representatives requires them to have good communication skills, product knowledge and sales skills. They need to constantly learn and update their knowledge, be sensitive to medicine and market, and have good organizational and time management skills. Through effective sales and marketing, medical representatives have made important contributions to the business development of pharmaceutical companies.