Seo belongs to a job of network marketing and a technical operation post. Generally speaking, it is divided into search engine optimization experts, search engine optimization directors, search engine optimization managers, and even some companies have search engine optimization directors. Specific search engine optimization positions are closely related to personal working years, working ability and company post setting.
Seo general daily work:
1. website diagnosis: find out the factors that are not conducive to SEO and affect SEO in the website, improve the shortcomings of the website and promote a virtuous circle of the website.
2. Peer analysis: learn from learning, understand what can and can't be done, find traces of optimization from rival websites, and enhance self-SEO awareness.
3. Keyword mining: Learn in detail how to improve the traffic of the website and how to determine the optimization direction and implement it. Keywords are generally divided into brand words, product words and industry words.
4. Article release: Improve the crawling frequency of spiders and inject fresh blood into the website, aiming at expanding more keywords and long tail words, increasing the number of keywords on the homepage of the website and gaining more user traffic.
5. Release the external chain: More and more extensive brand exposure can enhance users' brand awareness probability. Anchor text chain mainly plays the role of attracting spiders to grab (drain) websites.
6. Exchange friend chains: increase the weight of the website. High-quality friendship chain can improve the ranking of websites to a certain extent, and you can choose websites with high weight and the same type for exchange.
7. Collection and ranking analysis: Make clear whether the most direct part of your own optimization work is done well, and refer to your own work to continuously improve the traffic and ranking of the website.