Personally, I think that following a few steps can create explosive agricultural products!
First, choose the right product.
Not all agricultural products are suitable for making explosions, because of the special properties of agricultural products: easy to break, difficult to keep fresh, easy to taste, and the transportation time should not be too long. Therefore, when we choose agricultural products, we must choose the right explosion objects. I'm not afraid of death, so I chose leafy vegetables. I personally suggest that you choose products that are easy to transport and will not deteriorate in a short time, such as potatoes, tomatoes, cantaloupes, cucumbers, roots and so on. My choice depends on where I am, excluding specialties from other places. )
Second, pay attention to quality.
Quality is the foundation of your explosion! If the first wave of online shopping reflects your quality problems, then this road is basically dead. When retailing agricultural products, we must pay attention to packaging, and try to put products with the same type, weight, size and appearance together. Never add up, let alone put some broken products. In addition, personally, since it is an agricultural product, it would be better to add some soil to products such as potatoes, green onions and lotus roots. There are also different regions according to customers. For example, when I deliver agricultural products, customers in Guangdong and Fujian will put two ice packs in it to help keep them fresh.
Third, choose the right platform, tell good stories and promote them.
Now, platforms suitable for creating explosions are Taobao, Tmall, JD.COM, Today's Headline, Tik Tok and so on. Both have huge traffic and liquidity functions. The word "explosive" came from Taobao from the very beginning, and now Tik Tok's headlines and online celebrities are super capable of carrying goods.
Only when the product is good and the quality is guaranteed can the story be told. Of course, this story must be realistic, and the promotion of any product can not be separated from the story. Agricultural products need to have feelings. Whether you go back to your hometown to start a business, drive the villagers to get rich, or help the poor through e-commerce, these can be packaged and shared with you.
Bottom line: there is an explosion point!
Fourth, we must communicate with the courier company.
At present, township express delivery will not receive goods in the village. There are two things you must pay attention to communicate with them.
1. Ensure that the courier delivered within the specified time range must be delivered on the same day.
2, packaging is an important experience for customers to buy, try to talk to the courier company, do not damage the packaging.
Fifth, do a good job of after-sales
After you have an order, be responsive to customers' reasonable requirements and attract customers, which is the premise of making a good explosion. Agricultural products themselves are worthless, but customer experience is the most critical!
Summary: I have witnessed several explosions of agricultural products. It is not impossible to build them!