Entrepreneurship is a process in which entrepreneurs and business partners work hard to optimize and integrate the resources they own or can own, thus creating greater economic or social value. The following are the four basic sources of entrepreneurial opportunities I collected for you. Welcome to read the collection.

First, the upgrade type.

That is, redesign and improve existing products and services.

Second, the trend type.

That is to follow new trends, such as e-commerce and the Internet.

Third, research type.

That is, entrepreneurs need to find entrepreneurial opportunities through systematic research and analysis.

Fourth, random type.

That is, by accident. Like good ideas, random ideas.

When a new industry appears, it will inevitably provide many entrepreneurial opportunities and trigger a large number of entrepreneurial upsurge. However, there are considerable risks behind following the new trend. Because it seems uncertain how big this new industry is and how to tap the potential customer demand. When the personal computer industry appeared, it triggered a large number of entrepreneurial opportunities for upstream and downstream related products and services, but not all entrepreneurial opportunities were successful.

Some people attribute the idea of starting a business to an accident, calling it "an unintentional willow." However, experts who study creativity believe that creativity is only the tip of the iceberg. Without the usual hard work, the opportunity would not be so coincidental. Countless people saw the apple fall to the ground, but only Newton can produce the association of gravity. The so-called coincidence or sixth sense intuition is mainly because entrepreneurs cultivate keen observation ability and detect environmental changes on weekdays, so they can form ideas in advance. For example, during the formation of the gold rush in San Francisco, countless poor people rushed to Jinshan with good expectations, and the founder of Levi's just saw the business opportunity of "supplying durable canvases". So, he immediately began to produce jeans made of canvas and sold them to the above-mentioned many gold diggers, which became a beautiful talk for starting a business in the future.

There are seven ways to explore entrepreneurial opportunities.

Explore entrepreneurial opportunities by analyzing special events. For example, a blast furnace steelmaking plant in the United States had to buy a miniature steelmaking furnace because of lack of funds, and then an unexpected result appeared, that is, the profit rate of the latter was higher than that of the former. After further analysis, it is found that the market structure of American steel products has changed, so this steel mill will focus on mini steelmaking technology that can respond to market demand quickly in the future.

Explore entrepreneurial opportunities by analyzing contradictions. For example, most of the services and products provided by financial institutions are only aimed at large-scale professional investors, while ordinary investors, who account for 70% of market funds, have not received due attention. This contradiction shows that the product market that provides general public investment services will have great potential.

Explore entrepreneurial opportunities by analyzing operational processes. For example, in the process of global production and logistics system, many entrepreneurial opportunities of information service and software development can be explored.

By analyzing the changing trend of industry and market structure, we can explore entrepreneurial opportunities. For example, under the trend of privatization of state-owned enterprises and free competition in the public sector, we can explore many entrepreneurial opportunities in the transportation, telecommunications and energy industries. The knowledge economy plan just launched by the government also provides many new entrepreneurial opportunities.

Explore entrepreneurial opportunities by analyzing the changing trend of demographic data. For example, the rapid increase of single-parent families, the trend of female employment, the phenomenon of aging society, the change of education level and the expansion of teenagers' international outlook will inevitably provide many new market opportunities.

Explore entrepreneurial opportunities through changes in values and cognition. For example, the change of people's cognition of dietary needs has created new industries such as gourmet market and healthy food market.

Explore entrepreneurial opportunities by creating new knowledge. For example, when the human genetic image is completely solved, it can be expected that it will inevitably bring many new career opportunities in the fields of biotechnology and medical services.

Although a large number of entrepreneurial opportunities can be discovered through systematic research, the best ideas still come from the long-term observation and life experience of entrepreneurs. Starting a business is like getting pregnant in October. The idea of starting a business is constantly pondered and studied in the entrepreneur's mind until the entrepreneur feels that the time has come.

Related reading:

A good introduction to entrepreneurial opportunities

1. Beauty industry: professional training institutions and service providers in the beauty industry;

1 beauty school: at this stage, the entry threshold of China's beauty industry is low, and the number of employees in the tertiary industry is still in a surge trend. According to conservative estimates, the average annual growth rate of the beauty industry exceeds 20%, and the market gap of beauty practitioners is huge, and about 2.4 million people need to be added every year. This attracts a large number of young people, especially migrant workers, to join the beauty industry. But at the same time, their comprehensive quality also needs to be improved. Therefore, it is imperative to establish professional beauty training, but now some beauty training and hairdressing training have no brand and are mixed. Big brands can be established in this respect.

2. Beauty industry integration websites: As far as I know, no one in the industry does this now. Some professional websites integrate all beauty salons like competitive rankings or public comments, and make market recommendations according to service quality, product characteristics, business characteristics and other aspects, because many consumers are worried about going to beauty salons, afraid of being slaughtered, afraid of ineffectiveness, afraid of poor service and worried about many things. In fact, troubles are business opportunities.

Two: the catering industry:

I think if a cafeteria is established, there will definitely be a market, especially for the post-80s or post-90s generation. The so-called self-help is not a popular buffet in the market now, but a restaurant with decoration characteristics. All vegetables and ingredients are purchased for consumers to carry out under the guidance of chefs. The restaurant is equipped with a special camera and editing team. When a boy or girl is cooking, professionals are filming. Edit the food as soon as possible, mix all the music, and when the other half arrives, eat the food cooked by the other half and watch the other half's hard work. I believe that the other half will be moved to tears, which is very suitable for couples and marriage proposals.

Third, the energy training industry:

In view of the current lack of energy management professionals in China, the demand for energy professionals in XX years is nearly 600,000. However, there are no specialized training institutions in domestic universities or enterprises, and employees are generally sent abroad. With the development of energy in China, talents in this field will become increasingly scarce. Nowadays, universities only have laboratories, but there is no special training for energy engineers.

Four: community:

Now people are receiving more and more information, and the gap between people is getting bigger and bigger. Trust is basically lacking, and distant relatives are not as good as close neighbors. Now it's just a joke, but China's traditional culture will definitely return, just like many of us like to travel to the most antique places and eat in the countryside, but we lack culture. Establish community newspapers and community fruit supermarkets, sell fruits and tell people how to eat, how to match, and uniform clothes and services. There are many markets in this field!

Some of the above ideas have already taken shape, and some are still in the pipeline. I just hope to help those confused entrepreneurs. Entrepreneurs looking for business opportunities, some projects are to make money, don't think about listing, and some models can't be clearly expressed in words. If you are interested, we can discuss it together, but when you want to do it, please treat me to a big meal!

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