Characteristics of 1. message
(1) is relatively short, mostly hundreds of words, with concise content and clean words.
(2) There is often an introduction that comes straight to the point and attracts readers.
(3) the narrative is simple and realistic, generally one by one, and pay attention to speaking with facts.
(4) timeliness, timeliness, report quickly and timely.
(5) The basic expression is narrative, mostly general narrative, but it cannot be conceptualized.
(6) The structure is tight and distinct.
(7) Explain the necessary background.
2. Genre characteristics of communication.
(1) has a large capacity, a wide range and comprehensive data.
(2) Expand the plot, integrate the scenes, and stress the change of structure.
(3) The expression of facts is diversified and full of emotional or theoretical colors.
(4) The length of dissemination is longer, and the time of publication is slightly slower.
Extended data:
(A) news genre can be roughly divided into three categories:
1, news reports, including news, newsletters, special reports, news announcements, investigation reports, interviews, etc. ;
2 news comments, including editorials, comments, editorial articles, commentator articles, ideological comments, theoretical articles, etc. ;
3, supplement genre, prose, essays, poems, novels, scripts, reportage, memoirs, folk art, etc.
(B) the six elements of news:
It is five "w" and 1 h, that is, who, what, when, where, why and how; ; Namely: time, place, people, the cause, process and result of the event.
(3) Structure:
Structurally, each piece of news generally includes five parts: title, introduction, theme, background and conclusion. The first three are the main parts, and the last two are the auxiliary parts. Titles generally include reference titles, main titles and sub-titles.
Introduction is the first paragraph or sentence at the beginning of news, which briefly reveals the core content of news. Theme is the backbone of news, and expressing the theme with sufficient facts is a further expansion and interpretation of the content of the lead.
Background refers to the social and natural environment in which news takes place. Background and conclusion can sometimes be implied in the text. When reading news, we should pay attention to its six elements (that is, the six narrative elements): people, time, place, the cause, process and result of events.
(4) institutions:
News communication can be divided into television, radio, newspapers, magazines, Internet advertising media, mobile Internet media and so on.
1. Television broadcasters: CCTV, local TV stations, entertainment and advertising media, such as Hunan Satellite TV;
2. Broadcasting: china national radio and local radio stations, such as china national radio;
3. Newspapers: China People's Daily and Southern Metropolis Daily;
4. Magazines: People's global person, academic news dissemination, current affairs new weekly, etc.
5. Internet advertising media: Tencent News, targeted news, Xinhuanet, People's Daily, Baidu News, Sina News, Enoch Times, Phoenix Information, China News, Netease News, Red Net, Guangxin.com, etc.
6. Mobile Internet media: Weibo and WeChat are new media, which are the products of the development of smart mobile terminals.
(5) news classification:
1, according to the fact state: breaking news, continuous news, periodic news;
2. According to the time difference between facts and reports, there are event news and non-event news;
3. According to the region and influence scope of news: international news, domestic news and local news;
4. Material combination according to news facts: typical news, comprehensive news and series news;
5. According to communication channels and information carriers, it can be divided into written news, photo news, electroacoustic news and audio-visual news;
6. According to the content reflecting social life, it is divided into political news, economic news, legal news, military news, science and technology news, cultural and educational news, sports news and social news.
Baidu encyclopedia-news genre