"Nongba" is an interactive reality show on labor documentary produced by iQiyi and Blue Sky Media, and jointly produced by Haixi Media and Wang Yao Science and Technology. Consists of Chen, He Haonan, Jiang Dunhao, Li, Li Hao,,, Zhuo Yuan. The program selected 10 young people to form a "farm team", which truly recorded their sowing, irrigation, fertilization and harvesting on 142.8 mu of land, which lasted 190 days and actually managed the farm.
Farming practices the new idea of "long video+short video+immersive live broadcast+live broadcast with goods" in program communication. In the face of a large amount of material formed by 190-day long documentary, in addition to carefully polished feature films, the program also launched a short video in the form of vlog. In the meantime, there are derivative content such as daily punch-in live broadcast of program members and live broadcast of commodities in farmers' markets, which further extends the viewing experience and commercialization space of variety shows and enhances the audience's sense of participation with grounded, innovative and meaningful content.
Beautiful variety recommendation
"My Bronze Age" is an interview variety show, in which Chen Xiaonan takes guests to recall their lush years. Although it is an interview program, it is not limited to interviews. The communication between the host and the interviewer allows us to find the bright spots of each interviewer in the process of watching.
Round Table School is a chat reality show created by the famous cultural mouth Tao. Several people sat around the round table, chatting impromptu together and expressing their opinions. From the topic of people's livelihood, the contradiction between renting a house, working and living, to feelings, comfort zones and security. The topic is very wide. Through simple chat, we can output our own views and share the wisdom of life from an equal perspective.