Editor-in-Chief of History of Film Production, Distribution and Projection in China
Film marketing
(won the second prize of scientific research of SARFT)
Film Marketing (Extended Edition)
Economics of film industry
Film and television production management (won the second prize of scientific research of SARFT)
Editorial Committee of China Film Industry Annual Report
A Case Study of Hollywood Film Marketing (Compilation)
Film industry research
Research on the Construction and Development of County Cinema in China
Editorial Committee of Research on Reorganization of State-owned Film Enterprises.
Published papers include:
China Film Derivatives: Future Business Opportunities and Challenges
Comparative analysis of the competitiveness of the three major cinema lines in China
On the Development of Small Private Enterprises (China Film Market, No.6 and No.7, 2005), A Retrospective Study on the Distribution and Projection of Film Producers in Old China (China Film Yearbook).
On Several Problems of China Film Market
In the operation of movies, we should establish an all-round marketing concept.
Film and television operation strategy
Re-discussion on the commercial operation of film enterprises
Random talk producer
Research on the Industrial Orientation of China Film Industry
Comparison of Competitiveness of Three Major Cinema Lines in China
Exploration on the management mode of China urban film projection industry under the cinema system.