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How to develop the production of fresh cut flowers in China?
Four elements of fresh cut flower industry

The fresh cut flower industry has gradually developed into a pillar industry of China's agricultural structure adjustment and a new economic growth point of agriculture. Fresh cut flower industry will be an ideal choice for people of insight to invest in agriculture.

Do you want to invest in the fresh cut flower industry? Do you want to invest successfully? Then you must know the four elements of the fresh cut flower industry.

First, the first element of jujube planning in fresh cut flower industry: planning is enterprise planning. Any enterprise must make a plan first, and then implement it. A correct plan, a good plan, is equal to the enterprise's success at the beginning. This plan comes from the analysis of the current market and the evaluation of the potential consumption capacity. The fresh cut flower industry is a seasonal and seasonal product, and the planning also involves the possible restrictions caused by objective (especially climatic) conditions.

If you want to be a large-scale and specialized fresh cut flower enterprise, you must first consider what to do, when to do it or when to produce the product. For example, if we want to build a carnation production base, we must first choose the varieties and the proportion of varieties, and determine that red should account for 50%, yellow should account for 20%, and variegated colors (multicolored) should account for 30%. According to the pattern, large flowers should account for 60 ~ 70% and small flowers should account for 30 ~ 40%; Secondly, you should plan the product output time, and determine from the season that from June 65438 to March next year, winter flowers will account for 80% and summer flowers will only account for 20%; In winter, 60% of flowers will be spent before and after the National Day, New Year's Day and Spring Festival, and in summer, more than 50% will be spent before and after Mother's Day. If we want to build a rose production base, we should first choose the right varieties and try our best to develop novel varieties on the basis of paying attention to traditional colors. Secondly, the flowering time is particularly important, which should be based on the Spring Festival and Valentine's Day. During this period, the flower output should account for 60-80% or more of the annual flower output. If you want to set up a production base of strelitzia reginae, you should first consider whether to buy seeds or semi-finished seedlings. The seed production cycle is long, and the semi-finished seedling production cycle is short. Secondly, you should have enough patience and confidence in the market. If you want to build a production base of Cymbidium hybridum, you should attach importance to the development of Cymbidium hybridum and Phalaenopsis, and put the quality of production first, because the main consumer market of Cymbidium hybridum is Japan, and your products should be exported. Wait, I can't tell you everything. When you set foot in the industry of fresh cut flowers, you or your subordinates should be experts. But I still want to remind you that in the plan of 1999, you should focus on the 50th anniversary of the founding of the People's Republic of China, New Year's Day and the Spring Festival at the turn of the century. 1999 flower consumption will reach a new level.

Second, the second largest factor of jujube capital in the fresh cut flower industry: capital is the driving force for the implementation of the plan and the blood of the enterprise; Some people call funds bullets and think that enterprises are like battlefields. If they want to fight, they must have bullets. The corresponding plan should have corresponding matching funds. Insufficient funds, plans can not be implemented, enterprises are paralyzed, and too much money is wasted. An enterprise with little capital but always a sense of urgency will promote your spirit of struggle; Your employees also know that if you don't work hard, not only you, but also themselves will be eliminated. They will do their best for your own future. If you want to build a medium-sized carnation production base of 6,543,800 square meters and use general steel frame greenhouse facilities, you must invest 8.5 million yuan; If the simple steel frame greenhouse technology is adopted, it only needs to invest 5.5 million yuan to complete a production cycle. The second production cycle is the same as the two schemes, and the total production cost is only 4.5 million yuan. Of course, you can expand your production base and use your funds effectively. You can calculate it according to this or according to your financial situation. Develop slowly, don't be greedy, don't rush.

Third, the fresh-cut flower industry jujube technology The third element: Science and technology are the primary productive forces, and the fresh-cut flower industry technology is deeper, but not deeper. Although China's fresh cut flower industry started late, it has mushroomed due to the attention of governments at all levels, and a large number of talents engaged in fresh cut flower industry have emerged. As long as you attach importance to talents and treat them well, I believe you will soon be able to network with the talents you need and work for you; At the same time, you can also send someone to study and give it to you after the study. In any case, technology is the soul of an enterprise and indispensable.

Fourth, the fourth element of jujube management in fresh cut flower industry: "Management produces benefits". This is a simple truth, but it is very profound. Fresh cut flower industry is a new industry, how to manage it to produce benefits? There is a popular model in the fresh cut flower industry, which is the "company+farmer" model. This simple model is effective, but it is difficult to manage, often benefiting farmers and damaging companies. In our operation, we combine this simple model into a model of "company+base+technology+farmers", thus ensuring the interests of both companies and farmers. it wont hurt you to try it When you operate the fresh cut flower industry independently, you must first make a clear management plan: power should be decentralized, responsibilities should be assigned to people, interests should be linked, and rewards and punishments should be clear. Only in this way can you manage. At the same time, the most important thing is that the promise must be fulfilled. There must be a commitment to employees, but you can't promise to exaggerate. An exaggerated promise cannot be fulfilled, which will cause antagonism among employees and damage the development of enterprises.

To sum up, the fresh cut flower industry must have four elements: planning, capital, technology and management. As long as you master and use it flexibly, you will always be doomed to success in the fresh cut flower industry.