1, the word spacing should not exceed four feet, for example, the size is 136x34cm. If you write more than 250 words on this four-foot square rice paper, or copy a piece of wine, you can imagine how big the handwriting is on a dense piece of paper, whether it is grass or fine print. If you hang this banner on the wall, can you see it clearly from a distance? When you come near, you should stand on the bench and look at the top, then squat down and look at the words below. So, who hung this thing? This is called thankless! Generally, a four-foot banner should be an ancient poem of 20 words or two wonderful poems. Don't exceed 28 words. Add two sentences: someone asked me how many lines should I write every four feet? I mean, you can write two lines instead of three. Three lines of text+one line of signature is a bit crowded. Wang Duo seems to have written two and a half lines. I have read a line and a half written by Fu Shan. Thief, wonderful thief, eye-catching In fact, works are for hanging, decoration and viewing, but I think the number of words should be less. Now that the space at home is limited, banners are more suitable. Choose a good content, four words are just right. If it is four feet long, you can refer to the number of words separated by four feet. Generally 20 to 28 characters, 4 to 8 characters is appropriate.

2, the font should not be too close to the side. Many people always consider the formal composition when writing their works, so they will divide the so-called Xuan paper space. The works written in this way, the handwriting is too far, and even some words are written outside the rice paper, giving people the impression that the strokes are incomplete. My consistent creative thinking is that "mounting should be considered in advance when creating". Why do you say that? The so-called works are either written on rice paper or works. In the creative process, writing brush characters on rice paper is only one of the links. I think the creative process should include: determining the size, selecting the content, conceiving the composition, considering the mounting form and effect, considering the hanging scene of the work and considering the function of the work. If the work is too far away, one thing is: if your rice paper is not cut, it will be further cut in the later mounting process, and your work will be incomplete. Second, if you sell it online, it will be too much trouble for others to take pictures. Third, if you meet someone who doesn't understand and has money, he will think that you can't even afford rice paper and spend money on your incomplete works? Fourth, works are not easy to keep. If the edge breaks a little, the whole work will be damaged. Remember, going to the national exhibition and going to the market are two different things!

3, the content is better. Some people write, holding a book "Bookstore Must Recite", turning it over and copying ancient poems, without new words. After writing it, I signed and sealed it, thinking it could be sold. Actually, it is not. If you want to go to the market, you must consider what your work is for. This is a key issue. Works, going to the market, its role is to hang and watch. I have met many people who always read the calligraphy works from beginning to end and squint with relish while reading (we don't care whether he really understands the content of the poem). But if you write him a song "The rainy season, pedestrians on the road want to break their souls." . . ",you say, your family is willing to hang this content! Or someone hangs a word in the wedding bridal chamber, and you write Su Dongpo's "Jiangchengzi". " Ten years of life and death are boundless, thoughtless and unforgettable, and there is nowhere to be sad in the lonely grave. . . "blare! If I don't tear it for you, it means that people have learning and cultivation! Therefore, ordinary people value content more than your pen and ink level! This is why Jianghu people can sell well.

4. How to choose the content What I want to tell you is that not all Tang poetry and Song poetry are suitable for hanging. First of all, our writing content should be put before we begin, which is the premise of creation. Then, before you start writing, you should consider who your work form is for. Is it for workers, peasants and soldiers? Or serve the boss? Or serve the leadership? This is the key to produce marketable products for the market. Ancient poetry includes bold school, graceful school and Huajian school, with sadness, bitterness, expression, celebration and sadness. . . So the content must suit the remedy to the case. Of course, according to the past experience (in fact, my experience mainly comes from the observation and combing of hundreds of thousands of works in China Calligraphy Supermarket 130 specialty stores. ), bold, festive and slightly sentimental poems are better. No one will hang a picture of "crossing the river without a boat", even if the mood is bad, it is only temporary.

5. Inscription as a part of calligraphy works, many people think it is nothing, but it is also very famous. Why? You may not know that the market price of a calligrapher's works will be different in different periods. The first basis of appraisal is to look at the style of the work, which seems to be too professional and difficult. The second is to look at the year in the signature. The market, in some cases, only pays attention to the time of creation over the quality of works. Some works are like fruits. It's strange that people will feel stale after a long time! But when we study the inscriptions as a special topic, we will find that many calligraphers are thinking hard, and some will make their works look different. So when I say signature, it has the function of a business card to some extent. Well, it depends on whether you can use it. Because you can't change the text (content) of a work, then a work can only be played, shown off and played if it is signed. 6. Don't forget the eight skills of signing a contract (1). Comrades of calligraphers, if you want your words to circulate in the market, you should pay attention to them everywhere, lurk everywhere and kill them everywhere from the moment they are listed. Only in this way can you go far in the market. From the long-term point of view of circulation, I suggest that you don't write the year and month when signing. In this way, it will be difficult for others to judge the age of your work (if your work enters the history of calligraphy in the future, it will only leave some luck for those scholars-let them write their graduation thesis according to textual research! ) and only when your works are out of date will resellers be happy to take them away, because they don't have to worry about the old and new works. 2) It is best not to use pen names, numbers and restaurant names. Calligraphers have ten eight study rooms, such as names and font sizes. For example, Qi Gong, we all know that his old man's name is "Bai Yuan", Xu Wei is called "Ivy" and Wu Changshuo is called "Yong Weng". But what a big man he is! For example, if you won the first prize of Lanting, this time you won't write "Wang Ermazi" but "Waste Paper Hall". If the buyer wants to know who this is, the seller has to explain for a long time: Wang Ermazi is a waste paper hall and needs to provide proof of household registration. So, if you want to go to the market, you'd better write the name your father gave you. Although it's not nice, it's very useful:) 3) Don't make a fool of yourself. Most people write "recording a poem by Li Bai, written by Wang Ermazi1autumn of 898", but sometimes the more familiar or unfamiliar the content, the more they show it to others. If this happens, people will not think that you are a clerical error, but that you are uneducated. This is a trivial matter, but people don't want this kind of calligraphy. Don't think that what is copied in A Bookstore must be memorized is practical, and that thing may not be possible! Based on this, I suggest that writing "an ancient poem" is the safest way if you are not sure. If you write two sentences, don't write ancient poems. I've seen someone copy half a song and finally sign a "poem by Li Qingzhao", which is not good either. Remember to remember!

7. The six secrets of using seals are part of calligraphy works. I don't need to say that calligraphers know this, and even they will stamp various seals on the works of national exhibitions. But in fact, sometimes the works that go to the market are different from those of national exhibitions or exhibitions. This is like the food in a five-star hotel is essentially different from that in a small farmhouse. In fact, the principle of printed works, whether national exhibition works or market-oriented works, are similar. However, my research angle always hopes to find different details in the most common links. However, once you have made the details, you may be taller than others. The details are not what you say or do. Just like a person's manners. Can you overcome small habitual movements? Use some popular but meaningful seals. According to my observation, many people like popular things because complex things are not in the mood (mainly because time leads to impatience) to ponder. So you should have two or even several sets of seals (it seems that I accidentally planted an advertisement for a seal engraver, sweat! )。 Why? One set is used to create a national exhibition. A set of works specially designed for the market. The seal of the market is beautiful and popular, and the other is beautiful and auspicious. In addition, some people have a special liking for the seal of the Buddha statue, and think that it is more auspicious and auspicious to have such a seal on the work. So, you might as well prepare a seal like this. Or you are overprinted by several different forms of Buddha statues. If you cover your works more skillfully, people will think this is good. This is what I call "meaningful printing". Clarity. I have met a professional seal engraver, and someone who stamps it is called exquisite. Anyway, I can't learn to seal, but no matter whether the seal is engraved well or not, I am in awe of the way others seal. However, I also have many famous works, including the works of senior leaders of Xiling Printing Society, but sometimes I think-some of them are calligraphers who engage in seal cutting, and their seals are so messy! This surprised me. . . You know, although the seal occupies the smallest position in the work, it is precisely a very key factor to identify the authenticity in the future! What will others think if the work is not sealed? -You didn't write it for me. You're fooling me! The gallery wants to sell your words. How can I explain it to others? You don't even know about seals. How do you know if it's true or not? Calligraphers, don't be too careless. If you don't have time, ask your wife to help you clean your seal regularly. By the way, tell her: this is our printing machine. Again, every working procedure, every component and every material of a work (product) should be carefully made, using the best, at least professionally. For example, ten years ago, when I bought a Parker pen, I first looked at where it came from. If it is made in America, I want it. If it is made in England, I don't want it, because I don't think it is professional. The seal in calligraphy is the same. Don't let those amateurs carve it for you. It's a pity for your handwriting. Now it doesn't cost a few dollars to ask the national members to engrave a chapter. If you don't want to give up, you can exchange views with him. You can't write more chapters for a work. Anyway, this thing grows on private land. The other is packaging. You can print a brochure, a package and a packing box, and it won't cost a few dollars. You can also advertise. Why not? If you buy a birthday cake for your wife, I'll wrap it in a newspaper. Do you want it? That's the reason.