In today's society, network marketing information is mastered by more and more enterprises, and network marketing has brought great business opportunities to these enterprises. At the same time, as a modern marketing method, network marketing has its unique advantages. Based on the knowledge of marketing, this paper briefly introduces Dell's network marketing model, and summarizes the competitive advantages of Dell's network marketing. Through the analysis of Dell's network marketing strategy, this paper affirms its success in the computer field, and points out the shortcomings of network marketing, and conforms to the future of network marketing. Through the analysis of Dell's network marketing model, it is found that learning-oriented China enterprises are our business philosophy.