ASP Tourism Dynamic Web Design Model and Paper Format

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introduce

Project background

China is a country with a long history and rich tourism resources. Now it has become a tourist power in Asia, and China will become a world tourist power in the next 20 years. In 2004, the number of inbound tourists in China reached 654.38+008 billion, which was 654.38+08% and 654.38+00% higher than that in 2003 and 2002 respectively. The number of inbound overnight tourists has reached 4 1 10,000, which is 24% and 1 1% higher than that in 2003 and 2002 respectively, and it is expected to surpass Italy and become the fourth in the world. The foreign exchange income from tourism reached US$ 25.5 billion, which is expected to surpass Germany and Britain and rank fifth in the world. The World Tourism Organization predicts that by 2020, China will become the world's largest tourist destination and the fourth largest tourist source country, receiving as many as 654.38 billion inbound tourists every year, and there will be 654.38 billion outbound and overseas tourists every year.

The potential of China's domestic tourism market should not be underestimated. Although the proportion of domestic tourism revenue in the gross national product is still very small, with the rapid economic growth in China, people's awareness of tourism is constantly being stimulated. According to the data of 2004, the number of domestic tourists reached 930 million, and the domestic tourism income exceeded 400 billion yuan, increasing by 5.9% and 3. 1% respectively compared with 2002.

After 2020, China's tourism industry will enter a golden period of development, when e-commerce and network industry will also mature. By the end of 2004, the number of netizens in China has exceeded 90 million, and there are unlimited business opportunities in the online consumer market. In this context, the rapid integration of tourism, e-commerce and the Internet will be inevitable and create immeasurable value. Online travel will promote the rapid development of Internet e-commerce in the IT field and bring new vitality to the tourism industry.

2 Market prospect analysis

Many domestic tourism e-commerce websites were originally just ordinary computer network companies or established on the basis of computer network companies, but the combination with the tourism industry has given them new market prospects and successfully realized the transformation to tourism e-commerce websites: some cooperated with reservation centers or hotels to provide online hotel room delivery; Cooperate with air tickets and ticketing agents to provide convenient passenger service support; We have cooperated with star hotels all over the country to provide leisure services for all kinds of business travel activities; Some cooperate with travel agencies to provide customers with specific tourist routes, perfect tourist destination arrangements and tour guide services. After one or more transformation processes, tourism e-commerce websites can also design self-help tour routes and book ticketing hotels according to customers' own preferences. In order to meet the personalized requirements of customers, they can also provide various alternative payment methods.

After the transformation of technological innovation, the investment of tourism e-commerce website in technology, a production factor, has been greatly improved, which makes it have cost advantage, network effect and conventional effect of binding users. All these characteristics lead to the increase of income, which essentially reflects the trend from leading to further leading. For example, Ctrip.com acquired Beijing Hyundai Express, the largest hotel reservation company in China, which was the first hotel reservation company in China to use 800 toll-free telephone. Soon, the scale effect began to appear. The monthly booking volume of Ctrip soared to 6.5438+0.5 million, and the transaction volume of hotel booking alone was 60-70 million yuan.

3 product strategy analysis

The biggest feature of tourism products lies in their invisibility and statics, especially in the form of information in market operation activities. Therefore, the participation of information technology has had a great impact on tourism, in which network information technology has injected new strength into the development of tourism as an information form. Tourism website is the integration of tourism and internet resources through technological innovation, which greatly improves the traditional tourism operation mode and creates new product value. It makes full use of the advantages of network resources, is interactive, open and dynamic, and integrates tourism resources all over the world, and is not limited by time and space. At the same time, it also uses the mode of e-commerce. Through the architecture of the tourism business website platform, the transaction operation process is simple, the transaction links are merged and compressed, the transaction cost is greatly reduced, and the transaction effect will become very significant.

At present, the tourist websites in China are mixed, and the number of more powerful brand websites is small. Most travel websites are only limited to advertising and introducing some travel products or booking room tickets online. The degree of e-commerce is too low and technological innovation is not strong enough. They can't completely cover the growing basic needs of tourists for food, shelter, transportation and transportation, and can't provide tourists with personalized tourism products. In order to expand its influence and brand itself, tourism e-commerce websites must build a personalized self-service business website platform with wide coverage and large amount of information, which can provide professional and convenient personalized services throughout. This is the root of the long-term survival and development of tourism e-commerce websites.

Taking hotel room reservation, one of the main contents of tourism product sales, as an example, the main problem of traditional hotel room reservation is that it can not reflect the room reservation status to customers in real time. Tourism e-commerce website

catalogue

Summary ... 0

Abstraction. 0

The first chapter is introduction. ...

1. 1 project background ...

1.2 the purpose and significance of this topic ...

Introduction to related concepts of 1.3 system ...

1.4 the work of this paper ...

The second chapter is the research of system design scheme. ...

2. 1 development environment ...

2.2 the combination of IIS and ASP ...

2.3 the internal characteristics of ASP ...