Current location - Education and Training Encyclopedia - Graduation thesis - What is the impact of Kaifeng Chrysanthemum Exhibition?
What is the impact of Kaifeng Chrysanthemum Exhibition?
Social significance of Kaifeng Chrysanthemum Exhibition;

Politics: In modern society, due to the development of economy and society, peace and development have become the theme of the times, and Kaifeng Chrysanthemum Exhibition is an interpretation of this political phenomenon. In the peaceful stage, we have time and energy to see chrysanthemums and contribute to the tertiary industry by the way, which is entirely because of our peaceful social stage.

Economically, many new varieties of chrysanthemum were recognized during the chrysanthemum exhibition. Visitors will take away one or two pots of chrysanthemums as souvenirs after watching the chrysanthemum exhibition, especially the new varieties and precious chrysanthemums, which are very hot. The economic and trade activities carried out during the Chrysanthemum Exhibition also promoted the economic development of Kaifeng. While tourists watch chrysanthemums, they also promote the development of Kaifeng's service industry, transportation industry and tertiary industry, and become an important medium to promote Kaifeng's foreign economic exchanges. Especially in recent years, since the implementation of the tourism-driven strategy in our city, chrysanthemum parties have been held every year, and tourism-related industries such as "eating, living, traveling, shopping and entertainment" have flourished. In order to welcome and run the Chrysanthemum Festival well, the pace of urban construction, especially garden construction, has been accelerated, urban management has been strengthened, the civilized quality of citizens has been improved, and the work style of cadres has been tested. The continuous holding of chrysanthemum fairs has also promoted the industrial production of Kaifeng chrysanthemums. At present, there are chrysanthemum production bases in Yuwangtai Park, Longting Park, Bianjing Park, Tieta Park, Tian Bo Yangfu, southern suburbs, northern suburbs, eastern suburbs and western suburbs, among which Kuizhuang, the southern suburb, was named "the hometown of chrysanthemums" by the Ministry of Forestry 1999. Through the development of economic and trade activities during the Chrysanthemum Exhibition, the transaction amount reached between our city and foreign businessmen has increased year by year, from several hundred million yuan to more than one billion yuan during the recent Chrysanthemum Exhibition, showing the scale advantage of "exhibition economy". The direct tourism income of previous chrysanthemum exhibitions also showed an obvious upward trend. The ticket income of the main venue of the first Chrysanthemum Exhibition was only tens of thousands of yuan, while the ticket income of the main venue of the 19th Chrysanthemum Exhibition was more than 3 million yuan. The ticket income of five parks in the municipal garden department has accumulated tens of millions of yuan in previous chrysanthemum exhibitions.

Culture: Kaifeng's history and culture are extremely profound, but with the development of the times, many people know less about Kaifeng's history and culture. As the "city flower" of Kaifeng, chrysanthemum makes tourists feel not only the competition of chrysanthemum, but also another interpretation of Kaifeng and even Henan. While watching the Chrysanthemum Exhibition, many tourists can also feel the rich historical and cultural atmosphere of Long Ting, Iron Tower, Suoguo Temple, Baogong Temple and Yuwangtai, and truly feel the cultural charm of Kaifeng, Henan. In recent years, the Chrysanthemum Club of our city has also carried out a variety of cultural activities such as cultural performances, folk performances, calligraphy and painting pen meetings, photo exhibitions, cultural book exhibitions, and fruitful economic and trade activities such as trade negotiations, product promotion, investment promotion, and flavor snack exhibitions, and carried out unique tourism promotion activities. The number of Chinese and foreign tourists who come to our city to participate in the Chrysanthemum Festival is increasing year by year. Up to now, there are tens of millions of people, including national leaders, leaders of ministries and commissions, leaders of provinces and cities, guests from all over the world, Chinese and foreign businessmen and tourists. It attracted more than 0/00 news organizations at central, provincial and municipal levels to cover Kaifeng Chrysanthemum Festival, and the grand occasion of Kaifeng Chrysanthemum Festival was published and broadcast many times in CCTV, Economic Daily and other major news media. Among them, CCTV reported the Kaifeng Chrysanthemum Festival in detail in several programs, and invited people from garden circles and other social circles in our city to enter CCTV studio as guests, and recorded the first and second episodes of the large-scale TV movie Chrysanthemum, which had a strong response at home and abroad. Social aspect: The opening of Kaifeng Chrysanthemum Exhibition should belong to the development of the tertiary industry. It is precisely because of the opening of Kaifeng Chrysanthemum Exhibition that many families watch it together, which harmonizes family relations, promotes friendship among friends and makes great contributions to social harmony.