The development of rural commercial banks has always been advancing in response to challenges, and pedestrians in rural commercial banks have the courage, wisdom and strength to overcome any difficulties and obstacles.

A freshly released government work report may help rural commercial banks under pressure to find opportunities.

As long as we give full play to the flexible advantages of "small legal person+big platform", seek territory, bureau and affairs with overall thinking and systematic concept, promote services with integrity and innovation, follow the development strategy of local party committees and governments, follow the local industrial layout, and follow the production and living needs of ordinary people, we can seize the opportunity and embark on a healthy and sustainable development road.

Opportunities and challenges coexist, and pressure and development are synchronized.

Where do the opportunities for rural commercial banks come from under the triple pressure of shrinking demand, supply shock and expected weakening?

A newly released government work report may help rural commercial banks under pressure to find the answer.

Opportunity one

Corporate governance continued to advance.

Reform was further accelerated.

This year's government work report emphasizes deepening the reform of ownership structure and corporate governance of small and medium-sized banks and speeding up the disposal of non-performing assets. The release of this signal will definitely accelerate the reform of small and medium-sized banks.

The ownership structure of small and medium-sized banks, especially rural commercial banks, has the characteristics of large number of shareholders, complex ownership and difficult governance. Improving the corporate governance ability of small and medium-sized banks is an inevitable choice to speed up the reform. It is necessary to continuously optimize the ownership structure and make up for the shortcomings of corporate governance, so as to promote the effective implementation of the reform.

As early as 2020, Guo Shuqing, secretary of the Party Committee of the People's Bank of China and chairman of the China Banking Regulatory Commission, pointed out that it is necessary to do a good job in the reform and rectification of financial institutions such as city commercial banks, rural commercial banks and rural credit cooperatives, and draw "three bottom lines". The first is the bottom line of "long-term stability". Deepening the reform of small and medium-sized financial institutions will inevitably lead to many mergers and acquisitions, but the pattern of social capital as the main body will not change. The second is the bottom line of "transparency and integrity". That is, strictly regulate equity management, strictly examine shareholder qualifications, and improve equity transparency. The third is the bottom line of "fairness and reasonableness". Effectively strengthen the restraint on shareholders' behavior, and prevent controlling shareholders from improperly interfering with the operation of institutions and infringing on the interests of minority shareholders.

Under the new pressure and challenge, rural commercial banks should firmly grasp the way out of reform, peel off the cocoon of ownership structure and discard the dross of corporate governance, strengthen the core position of the party's leadership according to the national conditions, and follow the market-oriented modern banking system. To ensure its own stable operation.

First, further strengthen the equity management mechanism of rural commercial banks. System design is carried out from the aspects of equity change, capital increase and share expansion process, approval and supervision to ensure that the functions of internal and external supervision are in place, especially to prevent the problem of inflated capital. Strictly examine and access the authenticity, qualifications and background of shareholders to prevent insider trading and interest transfer.

The second is to separate the rights and responsibilities of rural commercial banks' equity management, business operation and management shareholding, ensure the rationality of the bank's equity structure from the aspects of credit business and equity ratio, and prevent the problems of "one share dominates" and "centralized management" of major shareholders.

Third, the provincial rural credit cooperatives urgently need to establish an effective mechanism to replenish capital through multiple channels, constantly optimize the capital structure from the outside, and enhance their ability to serve rural revitalization, the real economy and resist business risks.

It can be said that perfect corporate governance and equity structure will be the most critical core competitiveness of rural commercial banks and the cornerstone of stable, far-reaching, healthy and sustainable development.

Opportunity 2

Go all out to support the real economy.

Strengthen the position of local finance as the main force

In terms of strengthening effective financial support for the real economy, this year's government work report calls for making good use of supporting tools for inclusive micro-loans, increasing small-scale loans to support agriculture, optimizing supervision and assessment, promoting the obvious growth of inclusive micro-loans, and continuing to increase the proportion of credit loans and first-time borrowers.

Since 20 19, the government work report has put forward the goal of "the loans of large commercial banks benefiting small and micro enterprises will increase by more than 30%" for three consecutive years. In addition, with the strengthening of policy guidance and supervision and assessment, the loans of large commercial banks to small and micro enterprises will increase by more than 40% in 20021year, and the competition in the county rural financial market will become more intense, the loss of high-quality customers will intensify, the development space will be squeezed, and the industry competition will become more intense.

Although this year's government work report did not set a target for the growth rate of loans for small and micro enterprises, large banks have developed from "passive sinking" to "active entry", and the quality customers in small and medium-sized microfinance markets in rural finance are still hot.

How to consolidate the dominant position of agriculture, countryside and farmers, rural commercial banks can make efforts in the following aspects:

First, deepen local cultivation and make financial services closer to the development needs of the regional real economy. According to the characteristics of local economic development and its own endowment, we should find the right entry point in practice, avoid "big and complete", pay attention to "small and beautiful", deepen the development of characteristic business, promote the innovation of characteristic products and service models, and create a unique core competitive advantage.

Second, continue to strengthen the disposal of existing risky assets, strengthen the study on the impact of the epidemic, and tide over the difficulties with enterprises through various means such as stabilizing loans and renewing loans.

The third is to leverage financial technology to enhance the service capabilities of the real economy. It is necessary to make full use of network technology, big data, cloud computing and artificial intelligence to carry out full-process and digital risk management and control of local real economy and SME financing, and improve risk identification and post-loan management capabilities and reduce service costs on the basis of mass and large-scale customer acquisition. On the premise of risk prevention and control, we will further innovate products and service methods.

Fourth, we should focus on serving the real economy. On the premise of reasonable and sufficient liquidity, funds should be used where they are most needed. On the one hand, it is necessary to increase support for the manufacturing industry, increase the proportion of credit for scientific and technological innovation and cultural industries, and support China's industrial upgrading and high-quality economic development; On the other hand, it is necessary to focus on "two innovations and one emphasis" and increase support for infrastructure construction.

Fifth, actively explore the innovation of green financial model. Under the guidance of the general trend of "carbon finance" and the national policy dividend, we should seize the new opportunity of "double carbon" and make efforts in strengthening top-level design, setting up green branches, innovating green products, creating "carbon accounts" and participating in the carbon finance market, so as to embed green factors into inclusive finance and make it greener and greener.

Chance three

Innovation activates rural finance.

Deeply empower rural revitalization

Since the implementation of the rural revitalization strategy, the increase of farmers' income has brought about a substantial increase in rural savings, but a large amount of savings has not been invested in rural areas, and the inefficient allocation of finance between urban and rural areas has intensified the fragmentation of urban and rural industries.

This year's government work report calls for strengthening rural financial services, accelerating the development of rural industries, and solidly and steadily promoting rural reform and development. This is also an important guarantee for the comprehensive revitalization of rural areas in the future.

Taking it from the people and using it for the people is the service purpose of rural commercial banks to practice the main force of local finance.

Wen Aihua, deputy to the National People's Congress and president of Hunan Branch of China Construction Bank, suggested to further optimize the rural financial ecological environment around promoting rural finance, empowering rural revitalization. Promote the construction of rural credit system; Promote the use of financial platforms in rural areas, and expand the application scenarios of big data in agriculture and rural areas by promoting the extension of "Internet+government services" to rural areas; Incorporate rural finance into rural basic public services; Strengthen the popularization and publicity of financial knowledge.

In view of the key areas of promoting rural finance to empower rural revitalization, Wen Aihua suggested that on the one hand, efforts should be made to empower the development of rural industries, promote data, information, platform and chain services, and form online and offline integrated financial services; Focus on the development of supply chain finance, promote the development of upstream and downstream agricultural enterprises through rural leading enterprises, and promote the integration of primary, secondary and tertiary industries. On the other hand, it is necessary to empower rural infrastructure construction, increase investment in credit resources, give preferential interest rates, and focus on supporting human settlements, water resources management, green development, and ecological civilization protection.

In the process of promoting rural revitalization in an all-round way, Liu Feng, deputy to the National People's Congress and secretary-general of China Banking Association, said that on the one hand, financial resources should effectively guarantee financial input for food security. Guide banking financial institutions to focus on increasing credit investment in major grain-producing counties, seize the two cores of seeds and cultivated land, and continuously increase the supply of credit services around promoting the increase of soybean and oil production and the supply of "vegetable basket" products. On the other hand, it is necessary to increase financial support for rural industries and new business entities, such as promoting information sharing and work linkage mechanism in key industries of politics and banking, and helping the construction of rural modern industrial system.

In terms of financial services, Liu Feng emphasized that under the background of new urbanization, it is of great significance for finance to better serve new citizens and realize the modernization of agriculture and rural areas. The banking industry should better meet the financial needs of new citizens in employment, housing, medical care, education and old-age care, and strive to solve the financial service problems of new citizens.

Transformation under pressure, cocoon breaking in competition.

The development of rural commercial banks has always been advancing in response to challenges, and pedestrians in rural commercial banks have the courage, wisdom and strength to overcome any difficulties and obstacles. As long as we give full play to the flexible advantages of "small legal person+big platform", seek territory, bureau and affairs with overall thinking and systematic concept, promote services with integrity and innovation, follow the development strategy of local party committees and governments, follow the local industrial layout, and follow the production and living needs of ordinary people, we can seize the opportunity and embark on a healthy and sustainable development road.

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The government work report focuses on small and medium-sized banks: bad disposal, ownership structure and corporate governance! It is suggested to establish China Rural Revitalization Bank! Kong, deputy to the National People's Congress: What do bankers care most about to effectively solve the imbalance of rural financial supply? China Banker Investigation Report (202 1) was released.

Source/China Cooperation Times Rural Finance

Editor-in-Chief/Liu Xiaocui/Ma Yue