People's Daily is one of the top ten newspapers in the world, a large-scale online information publishing platform with news as the main content, and one of the largest Chinese and multilingual news websites on the Internet. Among them, People's Daily's "People's Times Review" column was rated as "China Internet Station Brand Column" and enjoyed high recognition. Taking People's Review as the research object, this paper analyzes the characteristics of this column by using content analysis method.
Introduction:
People's Daily, formerly known as People's Daily Online Edition, officially entered the network on June 1 997+1October1day. In July 2000, the editorial department of the online edition was renamed as the network center; In June 2000, the new domain name was officially launched.
The main business of People's Network mainly involves news information collection and publishing business, Internet advertising, information service industry and mobile value-added business. 20 1 1, advertising service income reached 297 million yuan, and information service business income reached 654.38+400 million yuan, accounting for 87.95% of the total income of People's Daily Online.