Corporate culture is accompanied by the development of enterprises. Please write down the entrepreneurial spirit of the formula. What is the relationship between enterprise culture and enterprise spirit? This paper makes a superficial exploration on this issue.
First, the characteristics of corporate culture and * * * entrepreneurial spirit
Corporate culture is a basic spirit and cohesion formed in the production and operation practice of enterprises, and it is a common value concept and code of conduct for all employees of enterprises. It consists of three levels.
(1) Surface material culture, including factory capacity, factory appearance, machinery and equipment, product modeling, appearance, quality, etc.
(2) The institutional culture at the meso level, including leadership system, interpersonal relationship, various rules and regulations and laws.
(3) The spiritual culture of the core layer, which includes various codes of conduct, values, corporate group consciousness, employee quality and fine traditions, is the core of corporate culture. This kind of corporate culture is called "enterprise spirit", such as "old four strictness" and "four similarities" in Daqing Oilfield. It coexists with the construction of enterprise spiritual civilization in the practice of enterprise development, and has the same or similar characteristics, which are mainly reflected in three aspects:
1, coincidence in theme
The main body of enterprise culture embodies the main body of enterprise spiritual civilization construction. Corporate culture is a people-oriented enterprise development and management strategy. In enterprise management, we attach importance not only to material management, but also to human management. It focuses on establishing enterprise value standards, moral norms and codes of conduct that enterprise members follow, respecting and caring for people, thus rallying the strength of enterprise employees to promote enterprise development. The main body of enterprise spirit is also all employees of the enterprise, so we must adhere to the people-oriented principle. They all emphasize the human factor, and they all stay in one word "people".
2. Unified content
The core of corporate culture content is based on corporate values and entrepreneurial spirit, and also includes the common goals and codes of conduct of all employees, as well as the external manifestations of material forms. It is embodied in four aspects: enterprise's goal, spirit, system and material. Its goal refers to the social effect of enterprise products; Spirit is the belief, professional ethics and mental outlook of employees; System is a normative constraint on employees; Material is the external image of enterprise facilities, product quality and brand combination. The content of enterprise spirit, according to the spirit of Comrade * * * *'s speech at the celebration of the 80th anniversary of the founding of the Party, is to strengthen ideological and moral construction and scientific and cultural quality construction. In terms of ideology and morality, under the guidance of Marxism–Leninism's world outlook, outlook on life and values, and on the basis of the Party's basic theory, we should educate the broad masses of workers in ideological theory, professional ethics, social morality and family virtues, form the ideal and spiritual pillar of unity, and establish new social relations, codes of conduct and lifestyles. In terms of science and culture, it is to improve the scientific and cultural quality of employees by vigorously developing various cultural undertakings and carrying out various cultural activities. They are interrelated and complement each other. Only by organically combining the two and constantly strengthening their specific work can we cultivate a high-quality workforce.
3. Consistency of purpose
The purpose of enterprise culture construction is to make the overall ideology, cultural skills and moral concepts of enterprise employees have a dynamic effect in enterprise implementation mainly through the establishment of enterprise values and the shaping of enterprise image. Therefore, it can be said that corporate culture is also productivity.
The establishment of enterprise spirit is to serve economic construction through effective channels and carriers, provide ideological guarantee, spiritual motivation and intellectual support for economic construction, internalize advanced ideas with the characteristics of the times into the ideological and moral will of employees, transform them into lasting work enthusiasm, and accelerate the development of enterprises.
Second, the significance of the integration of corporate culture and entrepreneurial spirit
Enterprise culture and enterprise spirit penetrate each other and complement each other, which objectively requires us to integrate organically in practical work, so that they can integrate with each other and form a joint force. It is of great significance to promote the development of enterprise spirit.
1, which is helpful to enhance the appeal of enterprise spiritual civilization construction.
Corporate culture has four functions: guidance, standardization, cohesion and encouragement. It relies on clear goals and principles to restrain and standardize people's behavior, and at the same time pays more attention to creating a healthy and upward internal cultural atmosphere that is recognized and observed by all employees, so that employees can consciously and voluntarily take corporate goals as their own goals, enhance their sense of mission, and improve their self-discipline and self-control ability. It can be seen that the construction of corporate culture is mainly influenced by cultural atmosphere and cultural environment, and because of this, some people regard it as a "quiet corporate revolution". Corporate culture is a process of gradual evolution. In the process of shaping people's minds and advocating being a noble person, a pure person and a moral person, it mainly plays a subtle role. If it is closely combined with the construction of spiritual civilization, it will increase the appeal of * * *.
2, help to expand the coverage of entrepreneurship.
Corporate culture is humanistic, emphasizing people-oriented, emphasizing people's value orientation and spiritual pursuit, emphasizing people's great role in the survival and development of enterprises, and emphasizing people's enthusiasm. Corporate culture is also mass, which is a kind of culture owned by enterprise employees, and is the group consciousness of enterprises and its external performance. Therefore, the construction of enterprise culture can be based on the needs of enterprise development and the ideological reality of employees, plus the diversification of activity forms, which can make education in literature, education in beauty and education in fun. Employees are willing to accept and participate. Giving full play to these advantages of corporate culture, with the help of corporate culture as a carrier, can greatly enrich the forms of corporate spiritual civilization construction, attract more employees to actively participate in mass spiritual civilization creation activities, and continuously expand its coverage.
3. It helps to improve the effectiveness of enterprise spirit.
Corporate culture includes both material civilization and spiritual civilization, which is the best combination of the two civilizations. As a modern management thought, one of the important features of enterprise culture is the marriage between enterprise and culture, and the way of enterprise management is explored and improved from the deep structure of enterprise management culture and management culture. The integration of enterprise spirit can form a good internal atmosphere and strong "cultural power" within the enterprise, better provide spiritual motivation, intellectual support and ideological guarantee for the development of the enterprise, form a good public opinion environment, and better promote the construction of material civilization. At the same time, the spiritual and cultural contents such as thoughts, concepts, consciousness and morality in corporate culture are not only the spiritual food for employees, but also the important content of corporate spirit. It can be seen that the organic combination of enterprise culture and enterprise spirit can not only produce material products, but also spiritual products, and can achieve tangible results in practical work.
On how to build a corporate culture that adapts to the scientific development of state-owned coal enterprises Abstract: At present, with the continuous advancement of reform and opening up, the pattern of social interests is changing. Various economic and social contradictions are also intensifying, and the construction of coal mine enterprise culture is a continuous process of constantly resolving social contradictions. To this end. Based on the practice of building a clean and honest culture in Huayuan Coal Industry, the author correctly analyzes the main contradictions of enterprise culture, highlights the existing problems, and establishes and improves a system of punishing and preventing corruption that pays equal attention to education, system and supervision, which has important practical significance for the healthy development of coal mining enterprises. The construction of ideological politics and corporate culture focuses on exploration and practice. Coal mining enterprises should boldly practice the concept, system, supervision, post and field of clean employment, explore effective ways and methods of clean culture construction with enterprise characteristics, constantly resolve contradictions, seek new starting points and foothold, and promote the in-depth development of enterprise culture construction in coal mining industry.
Find some lecture materials, the theme is corporate culture and corporate development. People often say, "It's now or never." From the perspective of enterprise development, I have different views.
Human beings evolved from ancient times, and the objective world created human beings, which often made human beings at a loss. Our ancestors worshipped God and prayed for God's help to the whole life, which reflected the helplessness of human beings to objective changes from one side. Thus, the treasure of "opportunity" and the hope of "weather" have become human knowledge.
With the development of human civilization, our understanding of the objective world is still extremely limited. However, it is an indisputable fact that human beings' knowledge accumulation in the objective world, especially their learning ability, has reached a level unmatched by their ancestors. Humans have not only learned to understand the objective world, but also can grasp its changes, follow its laws and benefit mankind.
Enterprise is the most dynamic market life created by human beings in the long-term objective world game. An enterprise should not only have its own mind, trunk and limbs, but also have its own wisdom and mission. An enterprise can cater to a certain development opportunity in a certain period and make it develop rapidly in a short time, but the opportunity can only promote the short-term development of the enterprise, and the real vitality of the enterprise comes from the enterprise itself instead of outside the enterprise. Specifically, under the call of vision and mission, modern enterprises should use team wisdom to implement strategic management, dynamically adjust and control enterprise strategies according to the changes of internal and external conditions of enterprises, so that the formulation, implementation and evaluation of strategies will continue to rise circularly until the dynamic harmony and unity of enterprises and objectivity are realized.
Ted Group has condensed the core values of "truth, precision, morality and honesty" in its own development process. It is Ted's vision to constantly create, improve and develop the "integrity field"; "Ned employees, foreign German society" is Ted's mission; It is a "fine" process to keep heading for Ted's vision and accomplish Ted's mission. Truth is the cornerstone of Ted culture and the core of Ted strategic management. It is the connotation of truth to face up to objective existence, grasp objective changes and follow objective laws.
Obviously, an enterprise that constantly pursues the truth will constantly adapt to the "right time", an enterprise that constantly pursues the truth will constantly discover and create "opportunities", and an enterprise that constantly pursues the truth will still feel that "it is now or never"?
You can learn from our chairman's speech.
Ted culture: Ted culture. /
Should entrepreneurs be investigated for their original sin in economic development? How to understand the original sin of private entrepreneurs in China through time and space? Recently, with Yan Jiehe and Huang Guangyu falling into the whirlpool of public opinion of "problem rich", the problem of "original sin" of private entrepreneurs has surfaced again. Looking back at the development history of countries around the world, it is not difficult to find that there are endless changes and "original sin", and the ensuing economic, legal and moral debates are endless.
From the perspective of new institutional economics, China's gradual reform is also a process of induced institutional change. According to Professor Lin Yifu's analysis, due to the change of system selection set, the system is unbalanced, which leads to profit opportunities. When individuals or a group of people respond to profit opportunities, they spontaneously advocate, organize and implement to complete the change or replacement of the current institutional arrangements. This process is induced institutional change. Its dynamic mechanism depends on the expected benefits and expenses of individual innovators, and the formal induced institutional changes are accompanied by externalities and "hitchhiking" problems.
Specific to the reform in China, because the planned economy system could not meet the needs of the development of productive forces in the early stage of reform, * * put forward the strategic policy of "invigorating through reform and opening up". The change of this policy is equivalent to expanding the set of institutional choices, leading to profit opportunities under the unbalanced system, and the reform was started in rural areas far from the power center and with low innovation risk.
At the beginning of the reform, individual innovators had to pay huge costs because they broke through the policy boundaries at that time. However, due to the externalities of institutional changes and the existence of "hitchhiking", their innovation rewards are generally lower than social rewards. Therefore, this "original sin" that breaks through the policy bottom line is actually not a "sin". Even a "sin" should be redeemed at least morally.
With the advancement of reform, access to opportunities has shifted from the general commodity market to the factor market and the capital market (for example, the rise of Wenzhou's "real estate speculators", "coal speculators" and "rich capitalists" is an example), but the rule of law foundation and fair competition environment of a "good market economy" have not followed, especially in the context that the factor price system is far from being market-oriented, coupled with the triple effects of administrative privilege, monopoly of state-owned enterprises and "super-national treatment" of foreign capital. Therefore, collusion between officials and businessmen, illegal land occupation, illegal fund-raising, loan and contract fraud and manipulation of securities trading prices are very common.
It is beyond reproach to severely punish this "original sin" or economic crime that violates the rule of law in the market and harms social fairness and justice during the legal prosecution period. This is not only the need to shape the rule of law in the market, but also the proper meaning of anti-corruption, because almost all rich people have the shadow of a series of officials behind them.
The original sin of private entrepreneurs should not be confused. Under the big vision of induced institutional change, the original sin that broke through the policy limitations at that time actually had the original merit, and those collective original sins, whether private enterprises, state-owned enterprises or foreign enterprises, were actually the opposite of the original sin of the system, so we should be cautious whether it was redemption or Amnesty, otherwise there would be endless original sins and more. "The birth of many private entrepreneurs can be seen as a charcoal in itself. If you try to wash it white, then the end result is to wash the whole charcoal, and the charcoal is still not white. "
How to build corporate culture in the corporate culture system taught by Liu Hairong? Mr. Liu Hairong, the God of Asian System, is a top talent strategy expert in China, a director of China Corporate Culture Association, a visiting professor at Sun Yat-sen University, the president of Huaxing Company, a mentor of * * * winning an international training institution, with an absolute profit of 30 times, and the first person in China system practical training! His "corporate culture system" is deeply loved by mass entrepreneurs. How should enterprises establish corporate culture? Here we have summarized a few and shared them with you!
Three steps of enterprise culture construction
There are three misunderstandings in the construction of corporate culture: the content of corporate culture is easy to become empty, the proposal of corporate culture is easy to become arbitrary, and the implementation of corporate culture is easy to become a mere formality.
There are two tendencies in the methods of corporate culture construction: one is naturalism, which holds that corporate culture and corporate philosophy are naturally formed in the long-term production and operation activities of enterprises, and enterprises cannot and should not design them; The other is subjectivism, which holds that corporate culture and corporate philosophy are artificially designed. The former leads to the phenomenon of "doing nothing" in corporate culture construction, leaving everything to its own devices, and enterprises lack clear concept guidance; The latter leads to "surprise" in enterprise construction. Enterprises can design resounding ideas and slogans overnight, or spend huge sums of money to print exquisite corporate culture handbook. But the results of the two methods are the same: psychologically, employees and enterprises are still blank in culture and concept.
Corporate culture evaluation
The core of enterprise culture is enterprise spirit. Successful enterprise spirit or slogan can produce positive and concrete association, and it is this association that has a powerful incentive function.
Obviously, whether culture is accepted and recognized by employees and whether corporate culture plays a role in employees needs a good diagnosis first.
The method and principle of diagnosis are: gather employees in a certain way, analyze them one by one according to the elements of corporate culture, let employees name representative people or time, and determine the state of the enterprise in this element according to whether people or time are positive or negative.
Refinement of corporate culture
Corporate culture must first be refined from history. In the development of enterprises for more than ten years, even decades, some ideas and spirits will be laid to support employees' thoughts. These ideas and spirits are contained in the process of enterprise entrepreneurship and development and hidden in some key events. By refining and combing the hidden spirits and ideas in these events, we will always find out what the deep-seated spirits and ideas really support the development of enterprises.
Of course, the construction of corporate culture should be designed from the future. Analyze the industry, analyze competitors, locate your own development goals, and find the gap between the status quo and the goals. Further answer: In order to shorten the gap and achieve the goal, what spirit should enterprises have to guide themselves and design future-oriented cultural concepts according to this requirement. The core idea and idea system of an enterprise are formed by comprehensively processing and sorting out the cultural ideas extracted from history and the ideas designed from the future.
Strengthen corporate culture
First of all, conduct corporate culture training for all employees. The way of training is to train storytellers first. He can be a business leader, a party to a story, a propagandist or an expert. According to the plan, the ideas to be expressed in the story are profound and vivid, so that every employee can remember and understand them. And actively explain these ideas and stories to new employees. These stories can make corporate culture concrete and personalized.
Secondly, establish and cultivate typical figures. After refining and designing corporate culture and conducting publicity and training, some people can directly agree with and accept it, and can use ideas to guide specific actions. They are the backbone of the enterprise. At this time, enterprises set this part of the backbone as a model, make full use of its demonstration effect, visualize the concept, and let more people understand and agree with this concept. Thirdly, the management system should be formulated based on corporate culture concepts and values. Through the enforcement of the system, employees' behavior will conform to the ideas and values of the enterprise. In the process of system implementation, the enterprise's ideas and values will be internalized and eventually become employees' own ideas and values.
Introduction: Enterprise culture is the spiritual strength of enterprise development, and enterprise culture is the soul of enterprise development. This article is known, but it is troublesome. Can you list the contents?