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Tan Ying's Role Introduction
Tan Ying

Tan Ying, an associate professor in the Department of Media Communication, School of Humanities and Development, China Agricultural University, received a bachelor's degree in journalism from Beijing Broadcasting Institute and a master's degree in agricultural extension from China Agricultural University. He used to be a reporter, editor and host in the Youth Department of Anyang People's Broadcasting Station and China People's Broadcasting Station, and now he is the director of TV program of CCTV Channel 7. In recent years, more than ten kinds of electronic publications have been published, and more than one academic paper 10 has been published.

Chinese name: Tan Ying.

Nationality: China.

Ethnic group: Han nationality

Occupation: program host

Graduate school: China Agricultural University.

Representative works: News Interview and Writing, An Introduction to Language Arts.

Education: junior college

Graduation: National Vocal Music

Gender: Female

Artistic resume

1984165438+10 entered Anyang People's Broadcasting Station and became the host of the first children's program "The Cuckoo". He once served as a program host in the special department of Anyang Radio Station and the column of "Magic Square City on Sunday". He has hosted programs such as Happy Island in Luming Literature, Beyond Time and Space, Talking about zebra crossing, Meeting Room 882, Rubik's Cube City on Sunday, and Spaceship on Weekend. The name of the host used is: Sister Glasses, Luming Literature.

Associate Professor, Department of Media Communication, School of Humanities and Development, China Agricultural University, has successively obtained a bachelor's degree in journalism from Beijing Broadcasting Institute and a master's degree in agricultural extension from China Agricultural University. Engaged in radio and television news for nearly 20 years, planning, directing and hosting many radio and television programs. He used to be a reporter, editor and host in the Youth Department of Anyang People's Broadcasting Station and China People's Broadcasting Station, and now he is the director of the TV program of CCTV Channel 7. The science and education programs created and explained by the director have won many national provincial and ministerial awards, among which the TV popular science film "Digital Agriculture" won the "Shennong Award" in the eighth national agricultural film and television. He has undertaken and presided over a number of scientific research projects of the Ministry of Agriculture, the Ministry of Education and the Beijing Association for Science and Technology. In recent years, more than ten kinds of electronic publications have been published and nearly 20 academic papers have been published. In 2003, he was rated as the national advanced worker of agricultural science popularization, and in 2003-2004, he was rated as the excellent teacher of the school. Research fields: news communication, science and technology communication, agricultural science and education film and television communication.

research field

News communication, science and technology communication, agricultural science and education film and television communication.

Research interest

Communication and rural development, mass communication, science and technology communication and agricultural science and education film and television communication. In the past five years, he has presided over a number of scientific research projects of the Ministry of Agriculture, the Ministry of Science and Technology, the Beijing Association for Science and Technology and the Central Agricultural Broadcasting School. A number of research results have been published, and some of them have become decision-making references for the Ministry of Agriculture and the Ministry of Education. In recent years, more than ten kinds of electronic publications have been published, and nearly 25 academic papers have been published.

In 2003, he was rated as the national advanced worker of agricultural science popularization, and in 2003-2004, he was rated as the excellent teacher of the school.

Teaching course

News interview and writing, introduction to language art, agricultural news report, etc.

Works (edited after 2000):

Personal experience

1, moderator, research on the ten-year development framework of national agricultural information system construction (sub-project of information serving farmers), funded by the Ministry of Agriculture; Completed in June 2002;

2. Moderator: Soft Science Committee Project of the Ministry of Agriculture (Z0405): "Study on the Impact of Media Communication on Agricultural Policy Implementation and Science and Technology Promotion", funded by the Ministry of Agriculture; June 5438+February 2004;

3. Sub-project leader, the Tenth Five-Year Fund Project of Humanities and Social Sciences Research of the Ministry of Education: "Research on Agricultural Communication Mode Based on New Media" Funding source: Ministry of Education; Completed in April 2004;

4. The project of the Soft Science Committee of the Ministry of Agriculture (Z0608), "Analysis and Research on Farmers' Training Effect Based on Network Media", was completed in June 2006.

5. Moderator, teaching project: the construction of the excellent course "News Interview and Writing" for undergraduates at junior college level. Curriculum construction has been recommended by the school;

6. Moderator, horizontal topic: Dust disaster and agricultural protection, the topic of "Beijing Science Popularization Creation and Publication Special Fund Project", funded by Beijing Association for Science and Technology; Completed in April 2004;

7. Moderator, horizontal topic: digital agriculture, the topic of "Beijing Science Popularization Creation and Publishing Special Fund Project", funded by Beijing Association for Science and Technology;

8. The main participant, the research topic of development and reform of the State Administration of Radio, Film and Television: "Research on the construction of rural radio, film and television public service system". Completed in June 2006;

9. National Natural Science Foundation Project (40575056,) Participant: "Impact of Climate Change on Biodiversity in the Agro-pastoral Ecotone in Northern China and Its Adaptation Mechanism" 2006-2008.

Participate in teaching materials

1, Development Communication, China Agricultural Science and Technology Press, August 2003.

2, 2 1 century excellent teaching material of radio and television news: A Course of Professional News Reporting, China Radio and Television Press, to be published soon.

audiovisuals

1, plant yield and climate

2. Plant production and soil

3. Digital agriculture

4. "Nongda 108" new corn varieties with high quality and high yield.

5. Tan Ying et al. Digital Agriculture. Agricultural education audio-visual publishing house, 2002.

6. Tan Ying et al, "Nongda 108", a new maize variety with high quality and high yield. Agricultural education audio-visual publishing house, 2003.

7. Tan Ying et al., Dust Disaster and Agricultural Protection-Why Dust Fly. National School of Administration Audio-visual Publishing House, 2005.

8. Tan Ying et al. Dust disaster and agricultural protection-soil aggregate cultivation and sand prevention. National School of Administration Audio-visual Publishing House, 2005.

Published papers

Tan Ying 1. On news interview and writing teaching in agricultural colleges. Higher agricultural education, 200 1(6 issues)

2. Tan Ying, etc. Emotional mobilization in TV science and education film creation. Television research, 200 1, special issue of business.

3. Tan Ying et al. Dissemination of agricultural science and technology: opening up a new world. Employment of college students in China. 200 1 (Phase IV)

4. Tan Ying. Agricultural news communication and the necessary quality of practitioners. Science and Technology News, 2002 (24 issues)

5, Tan Ying, etc. Analysis on the demand of different types of farmers for scientific and technological information in poor areas. Journal of China Agricultural University (Social Science Edition) No.3, 2003

6. Tan Ying. Study on the influence of informatization and networking on agricultural technology extension mode and its countermeasures. It was included in Research on Agricultural Extension Development in China in the Early 20th Century —— The Third Excellent Paper on Agricultural Extension Research in China, published by China Agricultural Science and Technology Press in June 2002.

7. Tan Ying. Between topic selection and expression--creative experience of advanced popular science film "Digital Agriculture". Agricultural film and television, 2003, 1.

8. Tan Ying et al. A Study on Farmers' Information Access Channels and Tendencies in Poverty-stricken Areas —— Investigation Report on Media Contact Behavior of Different Farmers in the Midwest. Agricultural Technical Economy, 2004 (2)

9, Tan Ying, etc. Analysis and evaluation of information service mode of agricultural science and technology expert compound. Agricultural Network Information, 2004 (8 issues)

10, Tan Ying, etc. A Study on Farmers' Information Access Channels and Tendencies in Poverty-stricken Areas —— An Investigation Report on Different Types of Farmers' Media Contact Behavior in the Central and Western Regions. Agricultural Technical Economy, No.2, 2004

1 1, Tan Ying et al. Discussion on rural demand for agricultural culture TV programs in China. Journal of China Agricultural University (Social Science Edition) No.3, 2004.

Tan Ying, 12. The use and effect of multi-level communication mode. Read at the 8th National Communication Seminar (International), 2004 10.

Li Qingfeng, Tan Ying 13. The position and function of TV media in the dissemination of rural scientific and technological information. Television Research, No.4, 2005. In June, 2004, the third China Film and Television Forum (International) had an exchange.

14, Tan Ying, etc. Study on the influence of media communication on agricultural policy implementation and science and technology popularization. Bulletin of China Agricultural Science, No.3, 2005

15, Tan Ying, etc. Study on the effectiveness of electronic media in disseminating agricultural policy information. Journal of China Agricultural University (Social Science Edition) No.3, 2005.

Tan Ying, 16. Investigation and analysis on the effect of agricultural policy communication. China Reporter, No.6, 2005.

17, Jiang Jianke Tan Ying. On the influence of media communication on agricultural extension. Journal of Northwest A&F University (Social Science Edition), 3 issues in 2005.

18, thank you. The basic idea of constructing rural communication in China-the exploration of communication localization. Journal of China Agricultural University (Social Science Edition), 3 issues in 2005.

19, Tan Ying et al. Study on the effectiveness of electronic media in disseminating agricultural policy information. Journal of China Agricultural University (Social Science Edition) No.4, 2005.

20. Tan Ying. Study on the influence of media communication on agricultural science and technology popularization and its communication effect. 14th Asia-Pacific Media Information Dissemination Forum Exchange 2005, 10.

2 1, Tan Ying, et al. Influence of different information dissemination channels on agricultural policies and analysis of farmers' acceptance. Agricultural Economic Problems, No.9, 2005.

22. Tan Ying et al., Rural Communication and Community Development in China. Modern Distance Education and Rural Development, China Agricultural University Press, March 2006.

23. thank you. Study on the Rural Information Dissemination and Circulation System in China. Modern Distance Education and Rural Development, China Agricultural University Press, March 2006.

24. Kuang Zongren and Tan Ying stop on the left. Study on the Optimal Mode of Rural Traffic in China. Agricultural Economic Problems, No.8, 2006

25. Bo, etc. The spread of TV culture and its role in the construction of new countryside-a survey report from farmers in 27 provinces and cities across the country. Journal of China Agricultural University (Social Science Edition) No.3, 2006.

26. Tan Ying, Study on the Orientation of TV Information Dissemination of Rural Citizens' Humanistic Literacy —— From the perspective of farmers, the communication at the 5th Asia-Pacific Symposium on Media, Technology and Social Development, 2006.

project

1, "Study on Ten-year Development Framework of National Agricultural Information System (Information Serving Farmers)", the sub-project host, Ministry of Agriculture;

2. Beijing Science Popularization Creation and Publishing Special Fund Project: Moderator of "Digital Agriculture";

3. Sponsor of the Tenth Five-Year Fund for Humanities and Social Sciences Research of the Ministry of Education: "Research on Agricultural Communication Mode Based on New Media";

4. Beijing Science Popularization Creation and Publishing Special Fund Project: Moderator of Dust Disaster and Agriculture;

5. Moderator of the Young Teachers Fund Project of the School of Humanities and Development: "Research on the Rural Information Service Mechanism in Poverty-stricken Areas of China";

Winning record

1, the popular science film Digital Agriculture, won the "Shennong Award" of the 8th National Agricultural Film and Television in 2002 (Ministry of Agriculture, State Administration of Radio, Film and Television).

2. The audio-visual teaching material "Plant Production and Climate" won the first prize in the evaluation of the fifth TV teaching material in national agricultural colleges (China Audio-visual Education Association, China Agriculture and Forestry College Modern Educational Technology and Computer Teaching Steering Committee).

3. The Eighth National Agricultural Film and Television Shennong Award for Plant Production and Water Silver Award (Ministry of Agriculture, State Administration of Radio, Film and Television), mainly attended by participants.

4. The paper "Research on the Influence of Informatization and Networking on the Ways and Methods of Agricultural Technology Extension and Its Countermeasures" won the excellent paper of agricultural extension from the Ministry of Agriculture.

5. The thesis "Emotional Mobilization in the Creation of TV Science and Education Films" won the 7th Beijing Science and Technology Audio-visual Excellent Paper.