Culture and enterprise

As the enterprise consciousness and the basic values of the organization, it can encourage employees to exchange information and explain the basic concepts and assumptions of daily phenomena. If the basic assumptions of human nature and human behavior patterns are regarded as the essence of culture, and values and behaviors are regarded as the manifestations of cultural essence, then we can use the following figure to illustrate:

Items 1, 2, and 3 in the figure are human behavior, advanced stage of human consciousness, and intangible and subconscious basic assumptions respectively.

(A) the level of corporate behavior

The most obvious level of culture is that it is a man-made thing and a creation. In enterprises, it is manifested as enterprise behavior and enterprise products (enterprise products are the materialized forms of enterprise behavior and enterprise production). These phenomena can be observed, but they are not easy to explain. The cultural analysis method called "semiotics" makes others understand the cultural significance of public behavior by collecting enough information about how people communicate. If a person lives in a culture or cultural environment for a long time, it is possible to gradually understand the cultural meaning of these behaviors. People can also analyze the core values, which guide their behavior as the daily code of conduct of employees.

Cultural knowledge, behavior choice and philosophy of life can best reflect a person's basic values. When a team is faced with a new job and a new problem, the first proposed solution can only be experimental, because there is no common basis to decide what is practical and true. Individual members in the group are full of confidence in the nature of reality and how to deal with such things, and propose solutions based on this confidence. This member may think that the method he proposed is based on facts, beliefs and principles. However, the group-we refer to the same enterprise here, and only with the concerted efforts of Qi Xin can we succeed and have the same confidence. If a proposal has a good effect, and this group has a * * * awareness of its success, then this value will gradually start to rise to belief and eventually to hypothesis. Only when the proposed method continues to work-for example, when the decision-making behavior of enterprise decision-makers is verified to be correct, employees will forget their original distrust. Constantly strengthening this concept will gradually form a state of unconsciousness or pre-consciousness, which is a cultural phenomenon at the behavioral level.

(B) corporate values

Corporate values are also hierarchical. Generally speaking, its realization level is rising from low to high. Every enterprise has its own value goals, high and low, different levels, and some take profit as the highest goal. However, some enterprises don't limit their value goal to earning the maximum profit, but form a certain concept to make their work more valuable than making money. In human nature, there is not only the pursuit of profit, but also the pursuit of spiritual value. A person always wants to make his work more meaningful.

If enterprise leaders can mobilize and integrate employees' requirements in this respect and work hard in one direction, employees will regard working in this enterprise as an uninterrupted process to achieve their life goals, not just a means to make a living. Therefore, the value goal of the enterprise will rise to a higher level and reach a new realm, and the expansion of the enterprise will therefore have a long-term and inexhaustible motive force.

Enterprise values must be in people, money and things; Choose and sort a series of value sequences such as personal value and * * * value, social value and theoretical value, user value and production value. So, what principles should the correct enterprise values follow?

Experts from RAND Company have spent 20 years tracking 500 large companies around the world, and finally found that all the enterprises that have been enduring for 1000 have a common feature: they no longer pursue profits as the only goal, but have social goals beyond profits. Specifically, they follow the following three principles:

First, the value of people is higher than the value of things. Excellent enterprises always put people's value first and things second.

Second, * * * equal value is higher than personal value. * * * Collaboration with others is higher than independence, and the collective is higher than the individual. The team spirit and team culture advocated by excellent enterprises are originally intended to advocate a corporate value with equal value higher than personal value. 1998 Amartya Sen, a Nobel laureate in economics and an Indian economist at Cambridge University, said: A society based on the enhancement of personal interests and the lack of cooperative values is unattractive in the cultural sense, and such a society is also economically inefficient. Narrowly improving personal interests in various forms is not good for our welfare. Its words actually demonstrate the relationship between individual value and value, and * * * and value are the guarantee for the realization of individual value.

The foundation of an enterprise is the individual. Without the exertion of individual ability and the understanding of how individuals operate, an enterprise cannot become an organic life, nor can it form enterprise vitality. Therefore, it is necessary to organically combine personal career planning with enterprise growth.

Third, social value is higher than profit value, and user value is higher than production value. Excellent companies always regard the principle of customer satisfaction as an indispensable part of corporate values.

(C) the unity of employee behavior and corporate values

When the solution to a problem works repeatedly and is gradually taken for granted, it enters consciousness, or unconsciousness or pre-consciousness. Only by turning norms and standards into the conscious behavior of all employees in the enterprise can the values formulated by the enterprise be implemented. In other words, only when employees consciously fulfill the standards and norms stipulated by the enterprise can employee behavior and enterprise values achieve real unity.

A competitive enterprise should keep the unity of enterprise behavior and enterprise values, and be responsible for its own actions. This is the key to competitive ethics.

The research object of industrial culture

Enterprises are the basic units that constitute social and economic entities, and a series of cultural phenomena will inevitably appear in the management activities of enterprises. Of course, different enterprises have different characteristics. Its culture also presents different styles.

If we only classify the enterprises that produce material wealth, under the condition of market economy, such enterprises can be divided into two categories: production type and trade type. These two types of enterprises are committed to producing or exchanging material products according to their own business objectives in a certain risk environment to meet people's growing needs. If a product is in short supply in the market, there is an incentive to establish an enterprise or continue to produce the product. Any enterprise that can better meet the needs of society has a great demand for its products. In order to continuously meet the needs of society, enterprise decision makers will adopt advanced technology and various cultural means to produce distinctive products and obtain more profits.

Enterprises must make profits while producing products, and profit is the economic goal pursued by enterprises. In order to ensure the quality of products, we should strive to make the technical level of products always in the leading position, which is the technical goal pursued by enterprises. In order to achieve all the goals, enterprises must meet the needs of employees, their families and the whole society, and bring them into the social goals pursued by enterprises. Of course, this social goal also includes protecting the natural environment and ensuring a good living space for present and future human beings.

As an economic unit, enterprise is closely related to economy, technology, society and ecological environment. Many people have made many attempts to define the enterprise, but they have different views and great differences. Different disciplines have different definitions because of different research angles.

(A) the concept of social enterprise

The starting point of this enterprise view is that in enterprises, people, as members of cooperative groups, complete purposeful activities. If we study from the perspective of interpersonal relationship and group behavior in enterprises, people will understand enterprises as social units, which is consistent with the viewpoint of corporate sociology. Corporate economists who hold the organizational view of behavioral science also hold this view.

(B) the concept of technology enterprises

The starting point of this enterprise view is that an enterprise, as an economic unit, inevitably needs to use certain technical requirements when producing products. This view caters to technicians and has been widely used in enterprise technical economics.

(C) the concept of corporate enterprises

In addition to cooperative family workshops and public management services, enterprises can also be understood as an organic combination of personnel means, material means and non-material means, with the aim of constantly pursuing technical and economic goals beyond their own requirements. A business unit can contain multiple enterprises, but those satellite enterprises that are far away from the main enterprise or independent due to tasks and organizational reasons should be independent in order to facilitate production arrangements.

(D) the concept of economic enterprises

This view of enterprise is the most common. They regard enterprises as the basic economic unit of society, integrating economic, technological and social goals, taking it as their responsibility to continuously meet social needs, and have the characteristics of making decisions independently and taking risks at their own risk. People who hold this view always want to analyze the main characteristics of a real enterprise from a specific economic perspective, although they are also concerned about issues such as economy, technology, society, ecological environment, medicine, religion and ethics. If we say that apart from the economic perspective, we should also study the characteristics of enterprises from the perspective of society, technology and ecological environment, then we should mainly study their relationship with the economy.