Tourism management major (junior college)
Training objectives: Based on Longjiang, facing the whole country, cultivate high-quality applied talents with solid basic theory, applicable professional knowledge and practical ability, familiar with relevant theoretical knowledge such as economics and management, mastering the theories, methods and technologies of tourism management in the digital age, having the basic skills needed for tourism management, financial literacy, innovative spirit and entrepreneurial ability, and all-round development of morality, intelligence, physique, aesthetics and labor.
Main theoretical courses: modern service industry management, tourism business English, introduction to tourism, tourism e-commerce, smart tourism, establishment and operation of catering enterprises, establishment and operation of travel agencies, tourism psychology, business planning, public relations etiquette, basic knowledge of national tour guides, tour guide business and tourism regulations.
Main practical courses: cognitive training of tourism industry, tour guide skills training, simulated confrontation training of enterprise management, hotel service skills training and comprehensive training of tourism management specialty.
Professional courses:
Tourism enterprise management direction: hotel service practice, hotel management information system, scenic spot management, exhibition tourism;
Direction of cross-border tour guide: tour guide business, tour guide English, international business etiquette, cross-border e-commerce operation,
Employment orientation: you can be a tour guide, outbound tour leader, dispatcher and department manager in travel agencies and tourist attractions, you can be a service, foreman and supervisor in international five-star hotels, and you can also do practical work in exhibition tourism in related units. Can be engaged in teaching related to tourism management in secondary vocational and technical schools.
You can obtain the corresponding qualification certificate: the national tour guide qualification certificate.
Degree award: bachelor's degree in management can be obtained.
The academic system of junior college students is two years (the academic system of two-year junior college students is three years after enrollment).
You can fill in the professional category of this enrollment major: 0 1- finance, finance; 02- International Economy and Trade, Economics; 46- Business administration, marketing, exhibition economy and management; 47- Financial management and accounting; 48- Logistics management; 49- Tourism management; 50- E-commerce.
Professional basic course examination subject: management.
Examination subject code: 0 1.
Introduction of Heilongjiang University of Finance and Economics in 2022: Tourism Management Major has been announced. For more information about Heilongjiang unified recruitment, please pay attention to the Heilongjiang unified recruitment page.
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